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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Renowned for its use of 100% natural fragrances, wellbeing brand NEOM presents this hand and body wash. Uplifted with a blend of nourishing ingredients, the cleanser helps sweep away surface-level dirt and bad bacteria."
WIMJ summary for cleansing

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (cocamidopropyl betaine, coco-glucoside, decyl glucoside, sodium coco-sulfate, sucrose laurate) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: cocamidopropyl betaine, coco-glucoside, decyl glucoside

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Cleansing
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
10% - 13%
Helps water and oil mix together. Used as a cleansing ingredient. Could be an allergen
6.1% - 7.4%
Helps oil and water mix together. Can be irritating
3.8% - 4.6%
An aromatic blend of unspecified and possibly irritating ingredients
1.8% - 2.2%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.65% - 0.95%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
1.4% - 1.7%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
1.4% - 1.7%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
1% - 1.2%
Used as a cleansing agent (surfactant) in cleansers. Helps water and oil mix together in lotions. Can be irritating
0.9% - 1.1%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
0.6% - 0.9%
Can work as an exfoliant but is typically used to adjust the product pH
0.5% - 0.75%
Helps oil and water mix together. Can be used as a cleansing agent
0.55% - 0.8%
A preservative
0.25% - 0.5%
A fragrance. Can be irritating
0.25% - 0.45%
A preservative
0.2% - 0.35%
Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties
0.2% - 0.35%
A fragrance. Can be irritating
0.1% - 0.2%
0.1% - 0.25%
A fruit extract that is used to add a fragrance to the product. It might have some antioxidant properties
0.1% - 0.15%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.05% - 0.1%
A good emollient that helps soften the skin and helps repair its barrier function. It can clog pores if used in high concentrations.
0.05% - 0.1%
The ingredient is not recognized
TBC

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NEOM - Complete Bliss Hand and Body Wash
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Payot - Crème Lavante Douce Cleansing and Nourishing Body Care
Sanex - Biomeprotect Sensitive Shower Gel
Nivea Men - Deep Shower Gel
ManCave - Cedarwood Shower Gel
Jurlique - Softening Shower Gel Rose
KORRES - Bergamot Pear Body Milk and Body Cleanser Duo
Drunk Elephant - Kamili™ Cream Body Cleanser
Dove - Rich Moisture Tip
Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
HIGH
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
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Questions

Scientific Sources