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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Murad, Cleansers & Toners A superior skin scrub for oily-prone skin that polishes, softens, and purifies to leave skin smooth to the touch. ."
WIMJ summary for cleansing

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (capryloyl glycine, carbomer, ceteareth-20, cetearyl alcohol, cocamidopropyl betaine, glyceryl stearate, peg-100 stearate, ppg-2 hydroxyethyl cocamide, sodium lauroamphoacetate, sodium trideceth sulfate, stearic acid, stearyl alcohol) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: cocamidopropyl betaine

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
Promise
What does the product description say?
"Murad developed the ultimate skin smoothing polish to clear away pore-clogging skin cells and excess oils gently—without stealing essential moisture from your skin."
WIMJ summary for anti-blemish

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
See a mistake?
Promise
What does the product description say?
"Skin Smoothing Polish"
From product name
WIMJ summary for exfoliation

This product might help exfoliate the skin with urea, but This ingredient is not the most effective.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold

How honest is this product?

Promise Can it deliver?
Cleansing
Exfoliation
Anti-blemish
Total Promises Fulfilled score: 50/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
Used to absorb oil and can temporarily mattify skin
6.8% - 8.3%
Helps oil and water mix together and works as an emollient
4.4% - 5.4%
An emollient made of jojoba oil. Helps soften the skin and support its barrier function
3.1% - 3.8%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
2.3% - 2.8%
An emollient that helps soften the skin
2% - 2.4%
A plant extract that can help calm down inflammation in skin. Can, however, itself be irritating
1.6% - 1.9%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
1.5% - 1.8%
Helps water and oil mix together. Used as a cleansing ingredient. Could be an allergen
1.7% - 2.1%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.95% - 1.15%
0.7% - 1.05%
Naturally present in skin (urea makes up about 7% of natural moisturizing factors in skin). Attracts water to the upper layer of the skin. Also has a positive effect on the skin barrier beyond the humectant action. Can enhance penetration of other ingredients. Is an exfoliating ingredient when used in high concentrations
0.6% - 0.9%
0.55% - 0.85%
A sugar that attracts water to the upper layer of the skin
0.5% - 0.8%
0.5% - 0.75%
Could be helpful in reducing inflammation in skin, evening out the skin tone and neutralizing free radicals, but more research is needed to confirm its effectiveness
0.5% - 0.75%
Helps attract water to the upper layer of the skin and improves the product texture
0.45% - 0.7%
0.45% - 0.65%
Helps to enhance the penetration of other ingredients and attract water to the upper layer of the skin
0.4% - 0.6%
Helps oil and water mix together, preserve cosmetic products, and attract water to the upper layer of the skin
0.5% - 0.75%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.35% - 0.6%
A plant oil that is effective in reducing irritation in skin, restore the barrier function and support its hydration
0.35% - 0.65%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.35% - 0.6%
A plant extract that can help neutralize free radicals in skin and even out the skin tone, but is typically used in products in a concentration that is too low to be effective
0.3% - 0.55%
0.65% - 0.95%
0.65% - 0.95%
Helps oil and water mix togehter and creates a nice product texture
0.4% - 0.65%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
0.3% - 0.6%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.3% - 0.5%
Helps oil and water mix together. Has some emollient properties
0.35% - 0.6%
Helps dissolve other ingredients and attract water to the upper layer of the skin
0.25% - 0.45%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.2% - 0.4%
Stabilizes the product formulation
0.2% - 0.35%
Used to adjust the pH in formulations
0.15% - 0.3%
A preservative. It helps prevent bacterial growth in cosmetic products
0.15% - 0.25%
Helps preserve products and creates a nice product texture
0.15% - 0.3%
A preservative
0.1% - 0.2%
An aromatic blend of unspecified and possibly irritating ingredients
0.05% - 0.1%
A red dye
0.05% - 0.1%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
Potential Irritants
All ingredients
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Questions

Scientific Sources