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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Infused with a powerful blend of hyaluronate to soothe and hydrate the skin, as well as antioxidants, protecting the skin from pollution."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: sodium hyaluronate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Used to absorb oil and can temporarily mattify skin
25% - 38%
Helps thicken the product consistency
6.8% - 10.2%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
5.4% - 8.1%
A type of silicone that helps oil and water mix well together. Helps to disperse other ingredients, e.g. pigments, evenly in a formulation
3.6% - 5.5%
A mineral that is used to improve the texture of cosmetic products
2.6% - 3.9%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
2.1% - 3.2%
Help improve the product's texture
1.7% - 2.6%
Helps soften the upper layer of the skin
1.3% - 2%
A silicone that improves product texture and helps dissolve other ingredients. Can form a non-greasy film on the skin to prevent moisture loss
1.3% - 1.9%
Plain old water
0.9% - 1.4%
Plant extract that has some anti-oxidant properties. It can be irritating. Can be used to improve the product's smell
0.55% - 1.35%
0.5% - 1.15%
0.45% - 1.05%
A preservative
0.45% - 1%
Used as a fragrance
0.35% - 0.85%
A colorant that can add a pearl-like appearance to the formulation
0.55% - 1.25%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.35% - 0.85%
A preservative. It helps prevent bacterial growth in cosmetic products
0.35% - 0.75%
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
0.3% - 0.75%
A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant
0.4% - 0.95%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.2% - 0.75%
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499
0.1% - 0.35%
0.05% - 0.3%
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499
0.05% - 0.25%

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Price
WIMJ similarity score
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Key ingredients
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
Potential Irritants
All ingredients
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Questions

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