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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"*results based on an independent clinical study of 30 participants Key Benefits Helps to reduce the appearance of fine lines and wrinkles."
WIMJ summary for anti-aging

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains glycolic acid.

These ingredients in the product can also be helpful, even though there is less evidence for their effectiveness: palmitoyl hexapeptide-19.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"This retexturizing and brightening anti-wrinkle cream helps to improve skin's clarity, tone and radiance."
WIMJ summary for evens skin tone

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: glycolic acid

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
See a mistake?
Promise
What does the product description say?
"• Aids in improving skin's elasticity."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: allantoin, glycerin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: helianthus annuus seed oil, squalane.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: palmitoyl hexapeptide-19

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for exfoliation

This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: glycolic acid.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
meets threshold

How honest is this product?

Promise Can it deliver?
Anti-aging
Evens skin tone
Moisturizing
Exfoliation
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
LOW

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
Used to dissolve other ingredients, create a nice product texture and soften the upper layer of the skin. Can be an allergen
6.7% - 8.2%
An alpha-hydroxy acid (AHA) that helps to remove the dead skin cells on the surface of the skin reveling a more even, smoother complexation. It is also able to stimulate collagen production with long-term use. Could help to reduce pore congestion. It can be irritating to the skin. Apply sunscreen daily if using products with glycolic acid
4.5% - 5.5%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.1% - 3.8%
A silicone that helps improve the product texture and spreadability. Can absord oil creating a short-term mattifying effect on the skin
2.5% - 3%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
2.1% - 2.6%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
1.7% - 2.1%
Helps oil and water mix togehter and creates a nice product texture
1.6% - 1.9%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
1.2% - 1.5%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
1.1% - 1.3%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
0.9% - 1.1%
Used to create gel-like formulas and stabilize emulsions
0.55% - 0.85%
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
0.6% - 0.9%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.5% - 0.7%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.45% - 0.7%
Red algae extract that helps attract water to the upper layer of the skin
0.45% - 0.7%
A plant extract that can help neutralize free radicals in skin and attract water to its upper layer
0.4% - 0.65%
0.35% - 0.65%
An active component of chamomile plant that historically has been used to calm down irritated skin. A recent study shows that bisabolol indeed can have some anti-inflammatory effect on skin, even though conclusive data is lacking. Bisabolol has a sweet floral scent and can be added to products for its aromatic properties
0.3% - 0.55%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
0.4% - 0.6%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
0.3% - 0.55%
An emollient that helps soften the skin
0.3% - 0.55%
Naturally present in skin and helps to attract water to its upper layer
0.25% - 0.45%
0.25% - 0.45%
An oil from a mixture of different vegetables. Helps soften the upper layer of the skin
0.3% - 0.5%
Helps to retain moisture by creating a protective barrier on the skin. Rich in fatty acids. Improves product texture and helps with the penetration of other ingredients.
0.25% - 0.45%
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
0.2% - 0.35%
A preservative
0.15% - 0.25%
Helps preserve products and creates a nice product texture
0.2% - 0.4%
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
0.2% - 0.4%
Stabilizes the product formulation
0.1% - 0.2%
0.15% - 0.25%
A preservative. It helps prevent bacterial growth in cosmetic products
0.1% - 0.2%

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