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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Plumping skin with lost moisture, the moisturising toner hybrid leaves skin suppler and the sight of wrinkles diminished."
WIMJ summary for anti-aging

This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.This ingredient - sodium ascorbyl phosphate - could be helpful for preventing or repairing signs of aging in theory, but there is no evidence that it actually works.

This ingredient sodium ascorbyl phosphate might be able to help neutralize free radicals in skin and help it fight off some of the sun damage.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
meets threshold
HIGH
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Moisture on the go Facial Mist"
From product name
WIMJ summary for moisturizing

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": allantoin, glycerin.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (sodium ascorbyl phosphate) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
LOW
does not meet threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 62/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4% - 5.9%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
3.4% - 5%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
2.6% - 3.9%
A preservative. It helps prevent bacterial growth in cosmetic products
0.5% - 1%
Helps preserve products and creates a nice product texture
1.6% - 2.4%
Helps oil and water mix together
1.3% - 1.9%
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
0.95% - 1.4%
A preservative
0.8% - 1.2%
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture
0.5% - 1.2%
0.4% - 0.95%
Used to stabilize the product formulation and can help absorb oil
0.35% - 0.8%
Helps support skin barrier function improving skin hydration and reducing sensitivity
0.15% - 0.6%
A stable derivative of vitamin C. It is oil-soluble which means it is more likely to penetrate the skin compared to the pure form of vitamin C (which is water-soluble), but it is less bio-available and is way less effective in stimulating collagen and reducing wrinkles compared to the pure form of vitamin C (L-ascorbic acid) and its other derivatives (for example, magnesium ascorbyl phosphate). At the same time, this vitamin C derivative has been shown in studies to be effective in reducing acne, blemishes and clogged pores. It is less irritating then the pure form of vitamin C
0.1% - 0.45%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.1% - 0.35%
Might help neutralize free radicals in skin
0.05% - 0.15%
Used to absorb oil and can temporarily mattify skin
0.1% - 0.4%
An aromatic blend of unspecified and possibly irritating ingredients
0.01% - 0.05%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
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Questions

Scientific Sources