Works for:
based on ingredients and %- Anti-aging
- Exfoliation
- Moisturizing
- Evens skin tone
Can it cause trouble?
- Irritation risk: medium
- Comedogenic risk ingredients: 0
Key actives
Product Summary
Based on the ingredients included, "LOUM - Awaken Glow Elixir Oil" works well for moisturizing the skin. As we expect from a proper moisturizer, the formula includes a combo of effective humectants and emollients. These are the two different types of ingredients that are essential for improving the skin hydration and supporting a healthy skin barrier. Glycerin, sodium hyaluronate and butylene glycol in this product (humectants) attract water molecules to the upper layer of the skin (the water comes from the outside air or from the deeper layers of the skin if the air is dry). Emollients in this formulation (diheptyl succinate) help to reduce the moisture loss from the skin. They also soften the skin surface and relieve the feeling of dryness and tightness.
Ingredient callouts
- What makes this product special is the inclusion of Cannabidiol, or CBD (0.85% - 1.25%). CBD is a new active in skincare, and the research about it is still ongoing. It is already clear though that CBD can bind to skin cell receptors. It can help reduce inflammation, itching, and help support skin barrier function. It also has a promise in reducing acne.
Irritation risk
This formulation includes some common irritants, including ingredients that do not provide a benefit for the skin. We assess the overall irritancy of this moisturizer to be medium. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
Price
The product retails for 35.00£ in the United Kingdom.
For a detailed price comparison: click here.
Works for
Anti-aging
What does the product description say?
Perfect for dry to combination skin types, this nourishing formula helps to eliminate dullness while softening lines and replenishing skin’s elasticity – helping to maximise stretch and recover your glow -jo.
Source: Cultbeauty
This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains glycolic acid.
Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.
An alpha-hydroxy acid (AHA) that helps to remove the dead skin cells on the surface of the skin reveling a more even, smoother complexation. It is also able to stimulate collagen production with long-term use. Could help to reduce pore congestion. It can be irritating to the skin. Apply sunscreen daily if using products with glycolic acid
Evens skin tone
This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: glycolic acid
Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.
An alpha-hydroxy acid (AHA) that helps to remove the dead skin cells on the surface of the skin reveling a more even, smoother complexation. It is also able to stimulate collagen production with long-term use. Could help to reduce pore congestion. It can be irritating to the skin. Apply sunscreen daily if using products with glycolic acid
Used for skin exfoliation. It has an anti-inflammatory and anti-bacterial effect, helps to unclog pores, prevent blemishes and speed up healing of the existing ones. Sometimes referred to as a BHA (beta-hydroxy acid)
Exfoliation
This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: glycolic acid.
An alpha-hydroxy acid (AHA) that helps to remove the dead skin cells on the surface of the skin reveling a more even, smoother complexation. It is also able to stimulate collagen production with long-term use. Could help to reduce pore congestion. It can be irritating to the skin. Apply sunscreen daily if using products with glycolic acid
Used for skin exfoliation. It has an anti-inflammatory and anti-bacterial effect, helps to unclog pores, prevent blemishes and speed up healing of the existing ones. Sometimes referred to as a BHA (beta-hydroxy acid)
Moisturizing
This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": glycerin, sodium hyaluronate.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: cannabidiol - derived from extract or tincture or resin of cannabis
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
CBD. Can bind to skin cell receptors and can reduce inflammation, itching, and help support skin barrier function
Helps soften the upper layer of the skin
Helps to soften the upper layer of the skin and creates a nice product finish on the skin
A plant extract that might help attract water to the upper layer of the skin. The manufacturer claims that it can help "break down cortisol production in skin production in skin cells", but actual benefits to the skin are not clear
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
A type of colloidal oatmeal. Can contain potent antioxidants and anti-inflammatory compounds. Is effective in supporting skin barrier
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Anti-aging |
Total Promises Fulfilled score: 100/100.
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Potential irritants
Comedogenic ingredients
No comedogenic ingredients detected
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| Product | Similarity | Price | Irritancy |
|---|---|---|---|
 LOUM Awaken Glow Elixir Oil | Current | $35.00 | |
 Glo Skin Beauty Anti-Stress CBD Drops | 80% | - | |
Aurelia CBD Serum + Probiotics | 76% | $30.40 | |
CeraVe Salicylic Acid Acne Control Gel, Acne Treatment for Face | 67% | $20.99 | |
 skintific 2% SALICYLIC ACID ANTI ACNE SERUM | 65% | $45.00 | |
 Clinique iD™: Active Cartridge Concentrate for Fatigue | 64% | $13.00 |
Key Actives
Used for skin exfoliation. It has an anti-inflammatory and anti-bacterial effect, helps to unclog pores, prevent blemishes and speed up healing of the existing ones. Sometimes referred to as a BHA (beta-hydroxy acid)
CBD. Can bind to skin cell receptors and can reduce inflammation, itching, and help support skin barrier function
An alpha-hydroxy acid (AHA) that helps to remove the dead skin cells on the surface of the skin reveling a more even, smoother complexation. It is also able to stimulate collagen production with long-term use. Could help to reduce pore congestion. It can be irritating to the skin. Apply sunscreen daily if using products with glycolic acid
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
A type of colloidal oatmeal. Can contain potent antioxidants and anti-inflammatory compounds. Is effective in supporting skin barrier
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
Potential irritants
Used for skin exfoliation. It has an anti-inflammatory and anti-bacterial effect, helps to unclog pores, prevent blemishes and speed up healing of the existing ones. Sometimes referred to as a BHA (beta-hydroxy acid)
An alpha-hydroxy acid (AHA) that helps to remove the dead skin cells on the surface of the skin reveling a more even, smoother complexation. It is also able to stimulate collagen production with long-term use. Could help to reduce pore congestion. It can be irritating to the skin. Apply sunscreen daily if using products with glycolic acid
Oil of a very fragrant pink rose used as fragrance in cosmetics. Extensive research has shown it has mixed benefits. In the pro column, inhaling this flower’s scent seems to have relaxing properties and the plant’s petals contain skin-soothing and antioxidant compounds that can benefit skin. On the flipside, the numerous chemicals that create this rose’s distinctive fragrance pose a risk of causing skin aggravation.
A gelling agent that thickens the product consistency and leaves the skin with a velvety finish
CBD. Can bind to skin cell receptors and can reduce inflammation, itching, and help support skin barrier function
Can work as an exfoliant but is typically used to adjust the product pH
A plant extract that might help attract water to the upper layer of the skin. The manufacturer claims that it can help "break down cortisol production in skin production in skin cells", but actual benefits to the skin are not clear
Comedogenic ingredients
We couldn't find any comedogenic ingredients in this product
All ingredients
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
Helps to soften the upper layer of the skin and creates a nice product finish on the skin
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Increases thickness of a product. Texture enhancer for oil-in-water emulsions
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
A gelling agent that thickens the product consistency and leaves the skin with a velvety finish
A type of colloidal oatmeal. Can contain potent antioxidants and anti-inflammatory compounds. Is effective in supporting skin barrier
CBD. Can bind to skin cell receptors and can reduce inflammation, itching, and help support skin barrier function
Can work as an exfoliant but is typically used to adjust the product pH
Used for skin exfoliation. It has an anti-inflammatory and anti-bacterial effect, helps to unclog pores, prevent blemishes and speed up healing of the existing ones. Sometimes referred to as a BHA (beta-hydroxy acid)
A plant extract that might help attract water to the upper layer of the skin. The manufacturer claims that it can help "break down cortisol production in skin production in skin cells", but actual benefits to the skin are not clear
An alpha-hydroxy acid (AHA) that helps to remove the dead skin cells on the surface of the skin reveling a more even, smoother complexation. It is also able to stimulate collagen production with long-term use. Could help to reduce pore congestion. It can be irritating to the skin. Apply sunscreen daily if using products with glycolic acid
Helps soften the upper layer of the skin
Oil of a very fragrant pink rose used as fragrance in cosmetics. Extensive research has shown it has mixed benefits. In the pro column, inhaling this flower’s scent seems to have relaxing properties and the plant’s petals contain skin-soothing and antioxidant compounds that can benefit skin. On the flipside, the numerous chemicals that create this rose’s distinctive fragrance pose a risk of causing skin aggravation.
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
Ingredient list view
Water, Butylene glycol, Diheptyl succinate, Glycerin, Ammonium acryloyldimethyltaurate/vp copolymer, Propanediol, Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, Avena sativa kernel flour, Cannabidiol - derived from extract or tincture or resin of cannabis, Sodium benzoate, Parfum, Potassium sorbate, Rhodosorus marinus extract, Citric acid, Salicylic acid, Tephrosia purpurea seed extract, Glycolic acid, Capryloyl glycerin/sebacic acid copolymer, Sorbitan isostearate, Rosa damascena extract, Bambusa vulgaris extract, Sodium hyaluronate
- Glycerol and the skin: holistic approach to its origin and functions
- Salicylic acid as a peeling agent: a comprehensive review
- Beta Hydroxy Acids
- A review of toxicity from topical salicylic acid preparations
- Glycolic Acid Peels Versus Salicylic–Mandelic Acid Peels in Active Acne Vulgaris and Post‐Acne Scarring and Hyperpigmentation: A Comparative Study