KUMANO COSME Reihaku Hatomugi UV Milky Gel SPF 31 PA+++

KUMANO COSME Reihaku Hatomugi UV Milky Gel SPF 31 PA+++

SPF 31Efficacy95/100IrritancyMedium·3 UV filters
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Works for

2 of 2 advertised claims delivered

Sun protection
SPF 31 · 3 UV filters
Broad spectrum
SPF 31Broad spectrumChemical filtersNo white cast

This product offers a good level of protection against both UVB and UVA rays.

This sunscreen uses organic (so-called "chemical") sunscreen filters. Organic, or "chemical" filters usually provide reliable sun protection and rarely leave a white cast. Sunscreens with organic filters can sting eyes.

UV spectrum
UVB290–320 nmUVA II320–340 nmUVA I340–400 nm
Octinoxate
Octocrylene
Uvinul A Plus
FilterCoverageWhat it doesEst. amount
OctinoxateEthylhexyl MethoxycinnamateUVBOctinoxate. When used in higher concentrations, works as a sunscreen protecting the skin from UVB rays. When used in lower concentration, helps to preserve the product formulation. Is shown to be harmful to coral reefs - consider avoiding bathing in coral reef areas when wearing a product with this ingredient. It can be irritating~4.7–5.8%
OctocryleneUVB Photo-stable A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen~2–2.4%
Uvinul A PlusDiethylamino Hydroxybenzoyl Hexyl BenzoateUVA1 Photo-stable Uvinul A Plus. A new generation broad spectrum sunscreen that offers an effective protection especially in the UVA range. It is stable in formulations. Unfortunately, is not approved by the FDA (US) yet~1.6–1.9%
~ marks concentrations estimated from label position and typical use levels
Moisturizing
5 ingredients credited for this claim
Strong support
What the product description says
“Formula is infused with coix seed extract and sodium hyaluronate for hydrating effects.”
Source: Yesstyle

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: sodium hyaluronate, butylene glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, squalane.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: paraffinum liquidum

Paraffinum liquidumHero· Emollient, OcclusiveEffect: HighMineral oil. One of the most effective and well studied occlusive and emollient moisturizing ingredients. Helps reduce moisture loss in skin and repair skin barrier function~0.55–0.8%
Sodium hyaluronateKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin~0.3–0.6%
SqualaneKey active· Emollient, OcclusiveEffect: HighAn oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.~0.5–0.75%
DimethiconeKey active· Emollient, OcclusiveEffect: HighA silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish~2.1–2.5%
Butylene glycol· HumectantEffect: LowUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin~3.1–3.8%
Anti-aging
Not advertised by the brand · No ingredient credited for this claim
Strong support

This product can help prevent early signs of skin aging because it offers a good level of broad spectrum sun protection. Sun damage is the main cause of premature skin aging, and protecting your skin from the sun is the best anti-aging strategy.

Evens skin tone
Not advertised by the brand · No ingredient credited for this claim
Strong support

This product offers broad spectrum sun protection. It means that it can prevent hyperpigmentation and help keep the skin tone even (sun damage is the main factor causing age spots, darkening of post-acne marks and other discolorations).

Can it cause trouble?

Irritancy
2 strong irritants: Alcohol, Parfum
Medium risk
We flagged 9 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
AlcoholCan be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial propertiesHigh~8.4–10.3%est.
Ethylhexyl methoxycinnamateOctinoxate. When used in higher concentrations, works as a sunscreen protecting the skin from UVB rays. When used in lower concentration, helps to preserve the product formulation. Is shown to be harmful to coral reefs - consider avoiding bathing in coral reef areas when wearing a product with this ingredient. It can be irritatingHigh~4.7–5.8%est.
ParfumAn aromatic blend of unspecified and possibly irritating ingredientsHigh~0.05–0.1%est.
OctocryleneA weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreenMedium~2–2.4%est.
Diethylamino hydroxybenzoyl hexyl benzoateUvinul A Plus. A new generation broad spectrum sunscreen that offers an effective protection especially in the UVA range. It is stable in formulations. Unfortunately, is not approved by the FDA (US) yetMedium~1.6–1.9%est.
Benzoic acidA preservativeMedium~0.25–0.5%est.
Acrylates crosspolymerHelps create a nicer product textureMedium~0.55–0.8%est.
EdtaHelp to stabilize the product formulationMedium~0.25–0.45%est.
BhtA preservativeMedium~0.15–0.25%est.
Comedogenic
Clean of flagged comedogenic ingredients
None flagged
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Ingredients

Filter by role to see what each ingredient is doing.

Water~45–55%
Formula
Irritation risk
Low

Plain old water

More about Water
Alcohol~8.4–10.3%
Irritant · high
Irritation risk
High
Works for
Antibacterial

Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties

More about Alcohol
Ethylhexyl methoxycinnamate~4.7–5.8%
UV filterKey activeIrritant · high
Irritation risk
High
Works for
Sun protection

Octinoxate. When used in higher concentrations, works as a sunscreen protecting the skin from UVB rays. When used in lower concentration, helps to preserve the product formulation. Is shown to be harmful to coral reefs - consider avoiding bathing in coral reef areas when wearing a product with this ingredient. It can be irritating

More about Ethylhexyl methoxycinnamate
Butylene glycol~3.1–3.8%
Formula
Irritation risk
Low
Works for
Moisturizing

Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin

More about Butylene glycol
Dipropylene glycol~2.2–2.7%
Formula
Irritation risk
Low

Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying

More about Dipropylene glycol
Dimethicone~2.1–2.5%
Key active
Irritation risk
Low
Works for
MoisturizingMattifying

A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish

More about Dimethicone
Steareth-6~1.6–2%
Formula
Irritation risk
Low
Works for
Cleansing
More about Steareth-6
Octocrylene~2–2.4%
UV filterKey activeIrritant · medium
Irritation risk
Medium
Works for
Sun protection

A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen

More about Octocrylene
Diethylamino hydroxybenzoyl hexyl benzoate~1.6–1.9%
UV filterKey activeIrritant · medium
Irritation risk
Medium
Works for
Sun protection

Uvinul A Plus. A new generation broad spectrum sunscreen that offers an effective protection especially in the UVA range. It is stable in formulations. Unfortunately, is not approved by the FDA (US) yet

More about Diethylamino hydroxybenzoyl hexyl benzoate
Benzoic acid~0.25–0.5%
Irritant · medium
Irritation risk
Medium

A preservative

More about Benzoic acid
Carbomer~0.65–1%
Formula
Irritation risk
Low
Works for
Cleansing

Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations

More about Carbomer
Acrylate
Not recognized
Acrylates crosspolymer~0.55–0.8%
Irritant · medium
Irritation risk
Medium

Helps create a nicer product texture

More about Acrylates crosspolymer
Paraffinum liquidum~0.55–0.8%
Hero · Moisturizing
Irritation risk
Low
Works for
Moisturizing

Mineral oil. One of the most effective and well studied occlusive and emollient moisturizing ingredients. Helps reduce moisture loss in skin and repair skin barrier function

More about Paraffinum liquidum
Hema~0.45–0.7%
Formula
Irritation risk
Low
More about Hema
Tode seed extract
Not recognized
Squalane~0.5–0.75%
Key active
Irritation risk
Low
Works for
Moisturizing

An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.

More about Squalane
Sodium hyaluronate~0.3–0.6%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin

More about Sodium hyaluronate
Xanthan gum~0.3–0.55%
Formula
Irritation risk
Low
Works for
Cleansing

Used to create a thicker product consistency

More about Xanthan gum
Edta~0.25–0.45%
Irritant · medium
Irritation risk
Medium

Help to stabilize the product formulation

More about Edta
4 na
Not recognized
Sodium hydroxide~0.2–0.35%
Formula
Irritation risk
Low

Used to adjust the product's pH

More about Sodium hydroxide
Tea
Not recognized
Bht~0.15–0.25%
Irritant · medium
Irritation risk
Medium

A preservative

More about Bht
Phenoxyethanol~0.15–0.25%
Formula
Irritation risk
Low

A preservative. It helps prevent bacterial growth in cosmetic products

More about Phenoxyethanol
Methylparaben~0.1–0.2%
Formula
Irritation risk
Low

A preservative

More about Methylparaben
Parfum~0.05–0.1%
Irritant · high
Irritation risk
High

An aromatic blend of unspecified and possibly irritating ingredients

More about Parfum
Ingredient list view

Water, Alcohol, Ethylhexyl methoxycinnamate, Butylene glycol, Dipropylene glycol, Dimethicone, Steareth-6, Octocrylene, Diethylamino hydroxybenzoyl hexyl benzoate, Benzoic acid, Carbomer, Unknown, Acrylates crosspolymer, Paraffinum liquidum, Hema, Unknown, Squalane, Sodium hyaluronate, Xanthan gum, Edta, Unknown, Sodium hydroxide, Unknown, Bht, Phenoxyethanol, Methylparaben, Parfum

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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
KUMANO COSMEReihaku Hatomugi UV Milky Gel SPF 31 PA+++YOUR PRODUCTNiveaKids Protect & Care Sun Lotion SPF 50+VichyIdéal Soleil Invisible Hydrating Mist SPF50 + Soothing After-Sun Milk Free
Match—52%50%
Price$17.10$5.29−$11.81$20.89+$3.79
Shared key ingredients—5 of 74 of 7
Key difference—Tinosorb SButyrospermum Parkii Butter
Irritancy Medium Medium Medium
SPFSPF 31SPF 50SPF 50
Drying alcohol Contains drying alcohol Contains drying alcohol Contains drying alcohol
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Product summary

Based on the ingredient list, we assess that "KUMANO COSME - Reihaku Hatomugi UV Milky Gel SPF 31 PA+++" can provide reliable sun protection. It can protect from both UVA and UVB rays. This is great news because not all sunscreens with SPF ratings give UVA protection. (UVA rays do not cause sunburn, but still damage our skin and lead to early aging).

It also works as a moisturizer, so you do not have to use an additional hydrating product. Like all broad-spectrum sunscreens, this product has an anti-aging benefit.

Sunscreen filters

This sunscreen uses so-called "chemical", or organic UV filters (organic simply means that their molecules contain atoms of carbon). These filters typically give good sun protection and rarely leave a white cast, but they can be irritating for sensitive skin. These are the sun protection ingredients in this sunscreen: uvinul a plus 1.60% - 1.90%, octinoxate 4.70% - 5.80% and octocrylene 2.00% - 2.40%.

Irritation risk

There are some common irritants in this product, including ingredients that do not have benefits for the skin. We assess the overall irritancy of it to be medium. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

Price

The product retails for 17.10$ in the United States.

For a detailed price comparison: click here.

Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 5 studies and safety reviews.

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KUMANO COSME Reihaku Hatomugi UV Milky Gel SPF 31 PA+++
KUMANO COSMEReihaku Hatomugi UV Milky Gel SPF 31 PA+++

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