Curel
Moisture Facial Milk45%
Medium match
$14.93
Medium irritancy Why it matches
ALLANTOINCHOLESTEROLDIMETHICONE +2 more
View details
Common ingredients (5)
Similarity breakdown
Overall formula45%
Active ingredients100%
All ingredients100%
Dupes & alternatives for Kao-Intensive Moisture Care Moisture Facial Milk
20 alternatives found · Best match: 45% (Medium)
PillowtalkDerm
Major Fade Active Seal Moisturizer42%
Medium match
$58.00
Low irritancy Why it matches
ALLANTOINCHOLESTEROLDIMETHICONE +2 more
Key differences
HEXAPEPTIDE-2TETRAHEXYLDECYL ASCORBATECERAMIDE EOP +7 more
View details
Common ingredients (5)
Different ingredients (10)
Similarity breakdown
Overall formula42%
Active ingredients125%
All ingredients37%
DR. JETSKE ULTEE
Repair Cream37%
Low match
$35.95
Low irritancy Why it matches
SQUALANECHOLESTEROLDIMETHICONE +1 more
Key differences
CERAMIDE NPCERAMIDE NSCERAMIDE AP +7 more
View details
Common ingredients (4)
Different ingredients (10)
Similarity breakdown
Overall formula37%
Active ingredients100%
All ingredients32%
Key Soulcare
SKIN TRANSFORMATION CREAM FRAGRANCE FREE37%
Low match
$32.00
Low irritancy Why it matches
SQUALANECHOLESTEROLDIMETHICONE +1 more
Key differences
NIACINAMIDEBAKUCHIOLCERAMIDE EOP +7 more
View details
Common ingredients (4)
Different ingredients (10)
Similarity breakdown
Overall formula37%
Active ingredients100%
All ingredients32%
Perricone MD
Hypoallergenic Nourishing Moisturizer37%
Low match
$69.00
Low irritancy Why it matches
DIMETHICONEGLYCERINSQUALANE +1 more
Key differences
CERAMIDE 2PALMITOYL OLIGOPEPTIDEPANTHENOL +6 more
View details
Common ingredients (4)
Different ingredients (9)
Similarity breakdown
Overall formula37%
Active ingredients75%
All ingredients37%
Gold Bond
Pure Moisture37%
Low match
Low irritancy
Why it matches
CHOLESTEROLDIMETHICONEGLYCERIN
Key differences
NIACINAMIDE3-O-ETHYL ASCORBIC ACIDGLUCONOLACTONE +13 more
View details
Common ingredients (3)
Different ingredients (16)
Similarity breakdown
Overall formula37%
Active ingredients75%
All ingredients37%
37%
Low match
$5.00
Low irritancy Why it matches
DIMETHICONEGLYCERINSQUALANE
Key differences
SODIUM HYALURONATE
View details
Common ingredients (3)
Different ingredients (1)
Similarity breakdown
Overall formula37%
Active ingredients75%
All ingredients32%
23 years old
Bakuchiol A Cream36%
Low match
$24.71
Medium irritancy Why it matches
DIMETHICONEGLYCERINSQUALANE +1 more
Key differences
NIACINAMIDEBAKUCHIOLADENOSINE +10 more
View details
Common ingredients (4)
Different ingredients (13)
Similarity breakdown
Overall formula36%
Active ingredients100%
All ingredients47%
Curology
The Rich Moisturizer36%
Low match
$16.92
Low irritancy Why it matches
DIMETHICONEGLYCERINSQUALANE
Key differences
ARGANIA SPINOSA KERNEL OILBUTYROSPERMUM PARKII BUTTERCAPRYLIC/CAPRIC TRIGLYCERIDE +2 more
View details
Common ingredients (3)
Different ingredients (5)
Similarity breakdown
Overall formula36%
Active ingredients100%
All ingredients37%
Meishoku Brilliant Colors
Ceracolla Moisture Cream36%
Low match
$11.16
Low irritancy Why it matches
CHOLESTEROLDIMETHICONEGLYCERIN
Key differences
PARAFFINUM LIQUIDUMCERAMIDE 6 IICERAMIDE 1 +5 more
View details
Common ingredients (3)
Different ingredients (8)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients42%
Hero Cosmetics
Rescue Balm Post-Blemish Recovery Cream36%
Low match
$12.99
Low irritancy Why it matches
ALLANTOINDIMETHICONEGLYCERIN
Key differences
COPPER TRIPEPTIDE-1ACETYL HEXAPEPTIDE-8BUTYROSPERMUM PARKII BUTTER +2 more
View details
Common ingredients (3)
Different ingredients (5)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients26%
36%
Low match
Low irritancy
Why it matches
DIMETHICONEGLYCERINSQUALANE
Key differences
CAMELLIA SINENSIS LEAF EXTRACTCYANOCOBALAMINPANTHENYL ETHYL ETHER +2 more
View details
Common ingredients (3)
Different ingredients (5)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients26%
36%
Low match
Low irritancy
Why it matches
CHOLESTEROLDIMETHICONEGLYCERIN
Key differences
NIACINAMIDECERAMIDE EOPCERAMIDE NP +6 more
View details
Common ingredients (3)
Different ingredients (9)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients26%
Takami
Face Cream36%
Low match
$57.20
Low irritancy Why it matches
GLYCERINSQUALANEDIMETHICONE
Key differences
ASCORBYL GLUCOSIDECREATINEARGININE +1 more
View details
Common ingredients (3)
Different ingredients (4)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients26%
Tatcha
The Indigo Cream36%
Low match
Low irritancy
Why it matches
DIMETHICONEGLYCERINSQUALANE
Key differences
AVENA SATIVA KERNEL EXTRACTBIS-DIGLYCERYL POLYACYLADIPATE-2COCOS NUCIFERA OIL +3 more
View details
Common ingredients (3)
Different ingredients (6)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients26%
e.l.f. Cosmetics
SuperHydrate Moisturizer36%
Low match
$12.00
Low irritancy Why it matches
DIMETHICONEGLYCERINSQUALANE
Key differences
NIACINAMIDETOCOPHEROLTREHALOSE +2 more
View details
Common ingredients (3)
Different ingredients (5)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients26%
36%
Low match
$34.00
Low irritancy Why it matches
SQUALANEDIMETHICONEGLYCERIN
Key differences
3-O-ETHYL ASCORBIC ACIDLINOLEIC ACIDPALMITOYL TETRAPEPTIDE-7 +5 more
View details
Common ingredients (3)
Different ingredients (8)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients21%
Peter Thomas Roth
Water Drench Hyaluronic Cloud Rich Barrier Moisturizer36%
Low match
$58.00
Low irritancy Why it matches
GLYCERINSQUALANEDIMETHICONE
Key differences
GLUCONOLACTONELACTIC ACIDPOLYGLUTAMIC ACID +5 more
View details
Common ingredients (3)
Different ingredients (8)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients21%
36%
Low match
$41.30
Low irritancy Why it matches
DIMETHICONEGLYCERINSQUALANE
Key differences
NIACINAMIDECYCLOPENTASILOXANEETHYL LINOLEATE
View details
Common ingredients (3)
Different ingredients (3)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients21%
Cinch Skin
Spray + Glow Daily Moisturiser36%
Low match
$39.95
Low irritancy Why it matches
DIMETHICONEGLYCERINSQUALANE
Key differences
CYCLOPENTASILOXANEDIMETHICONOLETHYLHEXYL HYDROXYSTEARATE +3 more
View details
Common ingredients (3)
Different ingredients (6)
Similarity breakdown
Overall formula36%
Active ingredients75%
All ingredients21%
About Similarity Scores
Our similarity score compares product formulas based on shared active ingredients, hero ingredients, and overall formula composition. A higher score means a more similar formula.
70%+ - High match
40-69% - Medium match
<40% - Low match
Note: Similarity is based on WIMJ's formula analysis (actives + overall formula similarity). Ingredient concentrations are estimated; products aren't lab-tested. A similar formula doesn't guarantee the same texture or feel.