
“IT Cosmetics Your Skin But Better Makeup Primer+ Oil-Free is a makeup-gripping base that hydrates your skin while extending the wear of your makeup.”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, glyceryl acrylate/acrylic acid copolymer.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, cetyl dimethicone.
Be the first — your take helps the next person decide.
Filter by role to see what each ingredient is doing.
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinProduces temporary toning effect. Can help dissolve other ingredients or preserve products
More about Alcohol denat.A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
More about DimethiconeUsed to create a thicker product consistency
More about Ammonium polyacryloyldimethyl taurateA preservative. It helps prevent bacterial growth in cosmetic products
More about PhenoxyethanolHelps oil and water mix together, preserve cosmetic products, and attract water to the upper layer of the skin
More about Capryloyl glycineA type of silicone. Helps soften the upper layer of the skin and creates a nice, light product texture
More about Cetyl dimethiconeHelps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
More about CarbomerHelps to absord oil and evenly disperse other ingredients (for example, pigment) in product formulation
More about Boron nitrideHelps preserve products and creates a nice product texture
More about Caprylyl glycolA type of silicone that helps soften the upper layer of the skin and create a nice product texture
More about Bis-peg-18 methyl ether dimethyl silaneUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolA non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
More about Cetearyl alcoholUsed to improve stability of the formulation
More about Trisodium ethylenediamine disuccinateTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
More about Aloe barbadensis leaf juice powderHelps attract water to the upper layer of the skin and provide a longer-lasting hydration. Can create a thicker product consistency
More about Glyceryl acrylate/acrylic acid copolymerHelps water and oil in the product mix well together and improves product texture
More about Cetearyl glucosideHelps to dissolve other ingredients in a formulation. Slows down the rate of product drying
More about Dipropylene glycolA plant extract that can contain an irritating essential oil. Might have some anti-oxidant effect, but evidence is lacking
More about Zingiber officinale root extractHelps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products
More about Sodium citratePure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
More about TocopherolWater, Glycerin, Alcohol denat., Dimethicone, Ammonium polyacryloyldimethyl taurate, Silica, Phenoxyethanol, Capryloyl glycine, Cetyl dimethicone, Carbomer, Silica silylate, Boron nitride, Caprylyl glycol, Bis-peg-18 methyl ether dimethyl silane, Butylene glycol, Dimethicone/peg-10/15 crosspolymer, Cetearyl alcohol, Sodium hydroxide, Trisodium ethylenediamine disuccinate, Totarol, Aloe barbadensis leaf juice powder, Glyceryl acrylate/acrylic acid copolymer, Cetearyl glucoside, Dipropylene glycol, Zingiber officinale root extract, Sanguisorba officinalis root extract, Cinnamomum cassia bark extract, Sodium citrate, Ci 14700, Tocopherol
Retailers ranked by price — lowest first.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| It CosmeticsYour Skin But Better Makeup Primer+ Oil-FreeYOUR PRODUCT | StilaOne Step Correct Skin Tone Correcting & Brightening Primer | LancômePrep and Matte Primer | Peter Thomas RothSkin To Die For Redness-Reducing Treatment Primer | |
|---|---|---|---|---|
| Match | — | 37% | 36% | 36% |
| Price | $42.00 | $22.94−$19.06 | $39.32−$2.68 | — |
| Shared key ingredients | — | 3 of 4 | 2 of 4 | 2 of 4 |
| Key difference | — | Retinyl Palmitate | Adenosine | Madecassoside |
| Irritancy | High | Medium | Medium | Medium |
| Drying alcohol | Contains drying alcohol | — | Contains drying alcohol | — |
| View product | Shop | Shop | Shop |
More alternatives: La Roche-Posay Anthelios 50 Daily Anti-Aging Primer with SunscreenL'Oréal Paris Pro Glow Lock Face Makeup Primer 130
Every concentration estimate and effectiveness label is anchored to one of these 8 studies and safety reviews.
Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.