InstaNatural Vitamin C Toner
- Anti-aging
- Evens skin tone
- Moisturizing
- Exfoliation
- +1 more
- glycolic acid
- sodium ascorbyl phosphate
- camellia sinensis leaf extract
- centella asiatica extract
- +7 more

Price comparison
Can the product deliver on its promises?
Promise
What does the product description say?WIMJ summary for anti-aging
This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains glycolic acid.
These ingredients in the product can also be helpful, even though there is less evidence for their effectiveness: centella asiatica extract.
Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.
Ingredient | Effectiveness | Concentration | Irritancy |
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LOW
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Promise
What does the product description say?WIMJ summary for evens skin tone
This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: glycolic acid
The following ingredient (ingredients) in this product might be helpful, but there is no evidence to confirm that it actually can help even out the skin tone: glycyrrhiza glabra root extract.
Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.
Ingredient | Effectiveness | Concentration | Irritancy |
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LOW
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LOW
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Promise
What does the product description say?WIMJ summary for moisturizing
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, caprylyl glycol.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: limnanthes alba seed oil, caprylyl glycol.
Ingredient | Effectiveness | Concentration | Irritancy |
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HIGH | |||
HIGH | |||
HIGH |
WIMJ summary for exfoliation
This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: glycolic acid.
Ingredient | Effectiveness | Concentration | Irritancy |
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HIGH | |||
LOW
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WIMJ summary for anti-oxidation
This product contains antioxidants (camellia sinensis leaf extract, centella asiatica extract, ginkgo biloba leaf extract, sodium ascorbyl phosphate) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.
Ingredient | Effectiveness | Concentration | Irritancy |
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MEDIUM
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MEDIUM
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MEDIUM
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How honest is this product?
Promise | Can it deliver? |
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Anti-aging | |
Evens skin tone | |
Moisturizing |
Potential irritants

Ingredient | Irritancy | Skin Benefit |
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sodium ascorbyl phosphate | ||
sorbitan oleate decylglucoside crosspolymer | ||
hamamelis virginiana extract |
Ingredients by volume
Ingredient | Estimated concentration |
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Plain old water
| 45% - 55% |
A stable derivative of vitamin C. It is oil-soluble which means it is more likely to penetrate the skin compared to the pure form of vitamin C (which is water-soluble), but it is less bio-available and is way less effective in stimulating collagen and reducing wrinkles compared to the pure form of vitamin C (L-ascorbic acid) and its other derivatives (for example, magnesium ascorbyl phosphate). At the same time, this vitamin C derivative has been shown in studies to be effective in reducing acne, blemishes and clogged pores. It is less irritating then the pure form of vitamin C
| 6.8% - 8.3% |
Helps oil and water mix together. Used as a cleansing agent
| 4.6% - 5.7% |
Show more |
Similar products & dupes
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WIMJ similarity score | 45% | 42% | 41% | 40% | 38% | 38% | 38% | 38% | 38% | 37% | |
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Questions
Skincare resources
Scientific Sources
- Sodium ascorbyl phosphate shows in vitro and in vivo efficacy in the prevention and treatment of acne vulgaris
- Sodium ascorbyl phosphate in topical microemulsions
- Final report of the safety assessment of L-Ascorbic Acid, Calcium Ascorbate, Magnesium Ascorbate, Magnesium Ascorbyl Phosphate, Sodium Ascorbate, and Sodium Ascorbyl Phosphate as used in cosmetics
- Regulation of collagen synthesis in human dermal fibroblasts by the sodium and magnesium salts of ascorbyl-2-phosphate
- Comparison of clinical efficacies of sodium ascorbyl phosphate, retinol and their combination in acne treatment
- Application of l-ascorbic acid and its derivatives (sodium ascorbyl phosphate and magnesium ascorbyl phosphate) in topical cosmetic formulations: stability studies
- Sodium L-ascorbyl-2-phosphate 5% lotion for the treatment of acne vulgaris: a randomized, double-blind, controlled trial
- Anti-Inflammatory Efficacy of Topical Preparations with 10% Hamamelis Distillate in a UV Erythema Test
- Anti-inflammatory activity of hamamelis distillate applied topically to the skin
- ASSESSMENT REPORT ON HAMAMELIS VIRGINIANA L., CORTEX HAMAMELIS VIRGINIANA L., FOLIUM HAMAMELIS VIRGINIANA L., FOLIUM ET CORTEX AUT RAMUNCULUS DESTILLATUM
- Glycerol and the skin: holistic approach to its origin and functions
- Safety Assessment of Ginkgo biloba-Derived Ingredients as Used in Cosmetics
- Cosmeceutical Critique: Ginkgo Biloba
- Natural vegetable fats in the prevention of irritant contact dermatitis
- Allergic contact dermatitis induced by rosemary leaf extract in a cleansing gel
- Safety Assessment of Rosmarinus officinalis (Rosemary)-Derived Ingredients as Used in Cosmetics
- Anti-Inflammatory Effect of Titrated Extract of Centella asiatica in Phthalic Anhydride-Induced Allergic Dermatitis Animal Model
- Centella asiatica in cosmetology
- Triterpene Composition and Bioactivities of Centella asiatica
- Asiaticoside induction for cell-cycle progression, proliferation and collagen synthesis in human dermal fibroblasts
- Assessment report on Centella asiatica (L.) Urban, herba
- Centella asiatica in Dermatology: An Overview
- The Effects of a Standardized Extract of Centella asiatica on Postlaser Resurfacing Wound Healing on the Face: A Split-Face, Double-Blind, Randomized, Placebo-Controlled Trial
- Fragrance Compound Geraniol Forms Contact Allergens on Air Exposure. Identification and Quantification of Oxidation Products and Effect on Skin Sensitization
- Photoprotective and antiinflammatory effects of topical glycolic acid
- Glycolic acid peel therapy – a current review
- Dual Effects of Alpha-Hydroxy Acids on the Skin
- Antioxidant and Associated Capacities of Camu Camu (Myrciaria dubia): A Systematic Review
- Safety Assessment of Citrus-Derived Peel Oils as Used in Cosmetics
- New Claims for Wild Carrot (Daucus carota subsp. carota) Essential Oil
- β-Glucans: Multi-Functional Modulator of Wound Healing
- Anti-Wrinkle Therapy: Significant New Findings in the Non-Invasive Cosmetic Treatment of Skin Wrinkles with Beta-Glucan
- Skin Health Promotion Effects of Natural Beta-Glucan Derived from Cereals and Microorganisms: A Review
- Anticancer properties of low molecular weight oat beta-glucan – An in vitro study
- A critical review on production and industrial applications 2 of beta-glucans
- Improving skin function with CM-glucan, a biological response modifier from yeast
- Preparation, characterization, and biological properties of β-glucans
- Characterization of a new beta(1-3)-glucan branching activity of Aspergillus fumigatus