Works for:
based on ingredients and %- Moisturizing
Doesn't work for:
based on ingredients and %- Exfoliation
- Evens skin tone
Can it cause trouble?
- Irritation risk: high
- Comedogenic risk ingredients: 0
Key actives
Product Summary
"Generation Skin - Generation Clay Ultra Violet Brightening Purple Clay Mask" could be helpful for: Moisturizing, but its actives are not the most effective or are not well-studied.
Ingredient callouts
- Humectants (glycerin 2.60% - 3.80%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.
Moisturizing
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, aloe barbadensis leaf juice.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: helianthus annuus seed oil.
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Evens skin tone
What does the product description say?
The result is a radiant, and more even, complexion.
Source: N/A
Effective ingredients missing or their concentration is too low
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Exfoliation
What does the product description say?
It is packed with Australian-sourced superfruit, Davidson Plum – a gentle, natural version of skin-exfoliating alpha-hydroxy acid (AHA).
Source: N/A
This product does not contain effective exfoliating ingredients. It might be able to deliver physical exfoliation, that is scrub off some of the dead cells on the surface of the skin. We do not recommend physical exfoliation, because it is not uniform (some bits of skin can get exfoliated too much while others not at all). It can also traumatize the skin and aggrevate acne and other skin conditions.
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Exfoliation | |
| Evens skin tone |
Total Promises Fulfilled score: 0/100.
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Potential irritants
Comedogenic ingredients
No comedogenic ingredients detected
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| Product | Similarity | Price | Irritancy |
|---|---|---|---|
 Generation Skin Generation Clay Ultra Violet Brightening Purple Clay Mask | Current | $49.00 | |
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 ArtNaturals LUXE Dead Sea Mud Mask | 44% | - | |
Bondi Sands Bondi Babe Clay Mask | 44% | $8.99 | |
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Key Actives
Potential irritants
Comedogenic ingredients
We couldn't find any comedogenic ingredients in this product
All ingredients
Ingredient list view
Water, Kaolin, Bentonite, Glycerin, Aloe barbadensis leaf juice, Unknown, Vaccinium myrtillus seed extract, Maltodextrin, Davidsonia jerseyana fruit extract, Hibiscus sabdariffa flower extract, Hamamelis virginiana extract, Citrus glauca fruit extract, Citrus aurantium dulcis peel oil, Citrus reticulata peel oil, Cedrus atlantica bark oil, Pogostemon cablin oil, Cananga odorata flower oil, Viola odorata extract, Unknown, Tocopherol, Helianthus annuus seed oil, Benzyl alcohol, Phenoxyethanol, Lactic acid, Silica, Ci 77491, Ci 77007, Limonene
- Glycerol and the skin: holistic approach to its origin and functions
- Anthocyanin-rich extract from Hibiscus sabdariffa calyx counteracts UVC-caused impairments in rats
- Hibiscus sabdariffa L. – A phytochemical and pharmacological review
- Liposome-containing Hibiscus sabdariffa calyx extract formulations with increased antioxidant activity, improved dermal penetration and reduced dermal toxicity
- Anti-Inflammatory Efficacy of Topical Preparations with 10% Hamamelis Distillate in a UV Erythema Test
- Anti-inflammatory activity of hamamelis distillate applied topically to the skin
- ASSESSMENT REPORT ON HAMAMELIS VIRGINIANA L., CORTEX HAMAMELIS VIRGINIANA L., FOLIUM HAMAMELIS VIRGINIANA L., FOLIUM ET CORTEX AUT RAMUNCULUS DESTILLATUM
- Vitamin E in dermatology
- Vitamin E and Skin Health
- Effect of Olive and Sunflower Seed Oil on the Adult Skin Barrier: Implications for Neonatal Skin Care
- Topically Applied Sunflower Seed Oil Prevents Invasive Bacterial Infections in Preterm Infants in Egypt
- Effect of topically applied lipids on surfactant-irritated skin
- Impact of topical oils on the skin barrier: possible implications for neonatal health in developing countries
- Epidermal and dermal effects of topical lactic acid
- Dual Effects of Alpha-Hydroxy Acids on the Skin