Emma Hardie Midas Touch Revitalising Eye Serum
Works for
MoisturizingGlycerin, Prunus amygdalus dulcis seed + 10 moreWorks
“Hyaluronic Acid replenishes vital moisture deep below the skin to ease puffiness, whilst Glycofilm creates a protective barrier to defend against the ageing effects of free radicals and other environmental aggressors.”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, sodium hyaluronate.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: plukenetia volubilis seed oil, isopropyl palmitate.
Anti-agingTocopherolNot delivered
“Create a youthful eye contour with Emma Hardie Midas Touch Revitalising Eye Serum , a lightweight yet powerful anti-ageing formula.”
This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.
This ingredient rubus idaeus seed oil might be able to help neutralize free radicals in skin and help it fight off some of the sun damage.
Anti-oxidationSide benefit · Rubus idaeus seed oil, Albizia julibrissin bark extract + 3 moreMay help
This product contains antioxidants (rubus idaeus seed oil) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.
Can it cause trouble?
Irritancy5 strong irritants: Parfum, Geraniol + 3 more — patch-test recommendedHigh risk
Comedogenic2 ingredients rated 2 or more on the 0–5 pore-clogging scale2 flagged
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Ingredients
Filter by role to see what each ingredient is doing.
Water~45–55%
Butylene glycol~6.5–7.9%
- Irritation risk
- Low
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolGlycerin~4.1–5%
- Irritation risk
- Low
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinPolysilicone-11~3.1–3.7%
- Irritation risk
- Low
A silicone that forms a light film on the skin surface helping to bind water and temporarily absorb oils creating a matt and powdery feel
More about Polysilicone-11Prunus amygdalus dulcis seed~2.2–2.7%
- Irritation risk
- Low
Helps soften the upper layer of the skin
More about Prunus amygdalus dulcis seedIsopropyl palmitate~1.8–2.2%
- Irritation risk
- Medium
- Comedogenicity
- 3/5
Helps soften the upper layer of the skin and create a thicker product consistency
More about Isopropyl palmitateSodium acrylates copolymer~1.4–1.7%
- Irritation risk
- Medium
Used to create a thicker product consistency
More about Sodium acrylates copolymerHydroxypropyl methylcellulose~1.4–1.7%
- Irritation risk
- Medium
Used to create a thicker product consistency and stabilize the formulation
More about Hydroxypropyl methylcelluloseCarbomer~1.1–1.3%
- Irritation risk
- Low
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
More about CarbomerPeg-40 hydrogenated castor oil~0.75–1.15%
- Irritation risk
- Medium
Helps oil and water mix together
More about Peg-40 hydrogenated castor oilPhenoxyethanol~0.6–0.9%
- Irritation risk
- Low
A preservative. It helps prevent bacterial growth in cosmetic products
More about PhenoxyethanolAlbizia julibrissin bark extract~0.5–0.75%
- Irritation risk
- High
A plant extract that might help to neutralize free radicals in skin. Is claimed to help reduce hyperpigmentation but evidence is missing
More about Albizia julibrissin bark extractLecithin~0.5–0.75%
- Irritation risk
- Low
Used mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin
More about LecithinPullulan~0.45–0.65%
- Irritation risk
- High
Creates a thin drying film on the skin resulting in a short-term tightening effect
More about PullulanAllantoin~0.3–0.6%
- Irritation risk
- Low
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
More about AllantoinRubus idaeus seed oil~0.4–0.65%
- Irritation risk
- Medium
A plant oil that might be able to help neutralize free radicals in skin
More about Rubus idaeus seed oilTocopheryl acetate~0.35–0.6%
- Irritation risk
- Medium
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
More about Tocopheryl acetatePlukenetia volubilis seed oil~0.35–0.6%
- Irritation risk
- Low
A plant oil that works as a good moisturizer by softening the upper layer of the skin. Might be helpful in reducing inflammation in skin and reducing blemishes due to the large content of linoleic acid
More about Plukenetia volubilis seed oilSodium hydroxide~0.25–0.5%
Benzyl alcohol~0.2–0.4%
- Irritation risk
- High
A preservative. Can be used to mask unpleasant smell. Can be irritating
More about Benzyl alcoholAloe barbadensis leaf juice powder~0.2–0.4%
- Irritation risk
- Medium
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
More about Aloe barbadensis leaf juice powderDisodium edta~0.2–0.4%
Sodium hyaluronate~0.2–0.4%
- Irritation risk
- Low
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
More about Sodium hyaluronatePorphyridium cruentum extract~0.2–0.4%
- Irritation risk
- Low
- Comedogenicity
- 3/5
A red algae extract. Can help attract water to the upper layer of the skin and might have an antioxidant effect
More about Porphyridium cruentum extractLaureth-12~0.2–0.4%
Swertia chirata extract~0.2–0.4%
- Irritation risk
- Medium
A plant extract that can have an anti-bacterial and anti-inflammatory effect, but evidence of effectiveness is lacking
More about Swertia chirata extractDehydroacetic acid~0.2–0.4%
Parfum~0.15–0.3%
- Irritation risk
- High
An aromatic blend of unspecified and possibly irritating ingredients
More about ParfumGeraniol~0.15–0.3%
Limonene~0.15–0.3%
- Irritation risk
- High
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
More about LimoneneBiosaccharide gum-4~0.2–0.35%
Citronellol~0.1–0.25%
Ethylhexylglycerin~0.15–0.25%
Sodium benzoate~0.1–0.2%
Linalool~0.1–0.15%
Darutoside~0.05–0.1%
- Irritation risk
- Low
Tocopherol~0.05–0.1%
- Irritation risk
- Low
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
More about TocopherolIngredient list view
Water, Butylene glycol, Glycerin, Polysilicone-11, Prunus amygdalus dulcis seed, Isopropyl palmitate, Sodium acrylates copolymer, Hydroxypropyl methylcellulose, Carbomer, Peg-40 hydrogenated castor oil, Phenoxyethanol, Albizia julibrissin bark extract, Lecithin, Pullulan, Allantoin, Rubus idaeus seed oil, Tocopheryl acetate, Plukenetia volubilis seed oil, Sodium hydroxide, Benzyl alcohol, Aloe barbadensis leaf juice powder, Disodium edta, Sodium hyaluronate, Porphyridium cruentum extract, Laureth-12, Swertia chirata extract, Dehydroacetic acid, Parfum, Geraniol, Limonene, Biosaccharide gum-4, Citronellol, Ethylhexylglycerin, Sodium benzoate, Linalool, Darutoside, Tocopherol
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Worth comparing, line by line.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| Emma HardieMidas Touch Revitalising Eye SerumYOUR PRODUCT | Erno LaszloFirmarine Eye Serum | Ernest Supplies360 Protective Eye Serum | Peter Thomas RothSuper-Size Un-Wrinkle Eye Concentrate | |
|---|---|---|---|---|
| Match | — | 40% | 40% | 39% |
| Price | ≈ $72.91 | $125.09≈ +$52.18 | $23.95≈ −$48.96 | $200.00≈ +$127.09 |
| Shared key ingredients | — | 3 of 8 | 2 of 8 | 4 of 8 |
| Key difference | — | Urea | Retinyl Palmitate | Acetyl Octapeptide-3 |
| Irritancy | High | Medium | Medium | Medium |
| Drying alcohol | — | — | — | — |
| View product | Shop | Shop | Shop |
More alternatives: Lancer Skincare Lash Intense SerumM-61 Hydraboost Eye Serum
Product summary
"Emma Hardie - Midas Touch Revitalising Eye Serum" could be helpful for: Moisturizing, but its actives are not the most effective or are not well-studied.
Ingredient callouts
- Humectants (sodium hyaluronate 0.20% - 0.40% and glycerin 4.10% - 5.00%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.
Price
The product retails for 47.48€ in Germany, from 49.00$ up to 70.00$ in the United States, from 22.33CA$ up to 88.20CA$ in Canada, for 207.90A$ in Australia and from 41.65£ up to 351.00£ in the United Kingdom.
For a detailed price comparison: click here.
Sources cited in this review
Every concentration estimate and effectiveness label is anchored to one of these 16 studies and safety reviews.
- 1
- 2Final Report on the Safety Assessment of Isopropyl Isostearatejournals.sagepub.com
- 3
- 4
- 5Phytopharmacological properties of Albizia species: A reviewresearchgate.net
- 6
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