3 of 3 advertised claims delivered
“24/7 Retinol Eye Cream with Ruby Crystal Complex is a lightweight cream that brightens the eye contour, smoothes the look of fine lines and wrinkles and moisturizes the eye area.”
This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains retinol.
Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.
“This effective formula brightens skin and fades dark spots, leaving you with young-looking skin that is bright, soft and supple.”
This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: retinol.
Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.
“24/7 Retinol Eye Cream with Ruby Crystal Complex is a lightweight cream that brightens the eye contour, smoothes the look of fine lines and wrinkles and moisturizes the eye area.”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, sodium hyaluronate.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: glycine soja oil, coco-caprylate/caprate.
This product contains antioxidants (retinol) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).
This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: retinol.


Be the first — your take helps the next person decide.
Filter by role to see what each ingredient is doing.
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinActs as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
More about PropanediolHelps to soften the upper layer of the skin without creating a greasy texture
More about Coco-caprylate/caprateA synthetic triglyceride. Helps soften the upper layer of the skin
More about TriheptanoinA plant oil with high content of volatile compounds that, especially when exposed to air, can cause allergic reactions and irritate the skin
More about Citrus nobilis peel oilOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin
More about Sodium hyaluronateMight be able to neutralize free radicals in skin. Also works as a humectant
More about Glucosyl hesperidinHelps preserve products and creates a nice product texture
More about Caprylyl glycolMaintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
More about Acrylates/c10-30 alkyl acrylate crosspolymerTwo steps removed from the active form of vitamin A - retinoic acid. Once converted to the retinoic acid in the skin, retinol is proven to be effective against all signs of aging. It improves skin cell turnover, helps fight blemishes and clogged pores, can regulate excess oil production and even skin tone. It can, however, be quite irritating
More about RetinolA good emollient that helps soften the skin and helps repair its barrier function. It can clog pores if used in high concentrations.
More about Glycine soja oilIs used to add opaque (non-transparent) appearance to formulations. Can be used to coat other ingredients for even dispersion. This is a different ingredient compared to the ones used in antipersperants (aluminium chloride and aluminium chlorohydrate)
More about Aluminum hydroxideA gelling agent that thickens the product consistency and leaves the skin with a velvety finish
More about Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymerA type of silicone that helps oil and water mix well together. Helps to disperse other ingredients, e.g. pigments, evenly in a formulation
More about TriethoxycaprylylsilaneA more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
More about Tocopheryl acetateWorks as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
More about Titanium dioxideCreates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
More about MicaAn umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499. They might be able to offer some protection against visible light, but the degree of the protection is not clear
More about Iron oxidesWater, Glycerin, Propanediol, Coco-caprylate/caprate, Dodecane, Triheptanoin, C9-12 alkane, Dilinoleic acid/butanediol copolymer, Unknown, Maslinic acid, Citrus nobilis peel oil, Sodium hyaluronate, Glucosyl hesperidin, 1,2-hexanediol, Caprylyl glycol, Ethylhexylglycerin, O-cymen-5-ol, Acrylates/c10-30 alkyl acrylate crosspolymer, Retinol, Glycine soja oil, Aluminum hydroxide, Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, Triethoxycaprylylsilane, Ruby powder, Tocopheryl acetate, Titanium dioxide, Mica, Iron oxides
Retailers ranked by price — lowest first.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| Dr. Brandt24/7 Retinol Eye CreamYOUR PRODUCT | Super RetinolAnti-wrinkle Eye Cream | Beauty PieSuper Retinol Anti-wrinkle Eye Cream | Dr Paw PawBrightening Eye Cream | |
|---|---|---|---|---|
| Match | — | 94% | 94% | 91% |
| Price | $42.90 | $17.19−$25.71 | $33.05−$9.85 | $18.39−$24.51 |
| Shared key ingredients | — | 4 of 5 | 4 of 5 | 4 of 5 |
| Key difference | — | Dimethiconol | Dimethiconol | Adenosine |
| Irritancy | Medium | Medium | Medium | Medium |
| Drying alcohol | — | — | — | — |
| View product | Shop | Shop | Shop |
Every concentration estimate and effectiveness label is anchored to one of these 14 studies and safety reviews.
Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.