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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"A moisturising lip balm."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: sodium hyaluronate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: beeswax, bis-diglyceryl polyacyladipate-2.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Helps to soften the upper layer of the skin and create a nice product texture
22% - 33%
Used to improve the product consistency and soften the upper layer of the skin
4.3% - 6.5%
Helps to soften the upper layer of the skin and create a nice product texture
4.6% - 6.9%
3.7% - 5.5%
2.6% - 3.9%
2% - 3.1%
Helps soften the upper layer of the skin and reduce water loss from its surface
1.7% - 2.6%
Helps form a film on the skin surface
1.4% - 2.1%
Used to stabilize product formulations and thicken product consistency
1.1% - 1.6%
0.9% - 1.35%
Helps to soften the upper layer of the skin, reduce water loss from its surface and create a thicker product consistency
0.85% - 1.25%
An emollient that helps soften the skin and create a nice product texture
0.45% - 1.1%
Forms a protective barrier that holds water and keeps dry skin hydrated. Keeps an emulsion from separating into its oil and liquid components, and increases the thickness of a product. Can be an allergen
0.45% - 1.05%
An emollient that helps to soften the skin and create a pleasant product texture and stabilize the formulation
0.4% - 0.9%
0.3% - 0.7%
Helps oil and water mix together while creating a nice finish on the skin
0.35% - 0.85%
An aromatic blend of unspecified and possibly irritating ingredients
0.2% - 0.75%
0.2% - 0.75%
Used to increase stability of product formulations
0.2% - 0.7%
A fragrance. Can be irritating
0.15% - 0.6%
Helps preserve product formulations and can mask the smell of other ingredients in a product
0.15% - 0.6%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.15% - 0.6%
Helps soften the upper layer of the skin and improve the product texture
0.15% - 0.55%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.1% - 0.5%
A fragrance. Can be irritating
0.1% - 0.5%
A fragrance. Can be irritating
0.1% - 0.5%
A fragrance with a lemon scent. A likely irritant
0.1% - 0.5%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.15% - 0.5%
0.15% - 0.55%
A preservative
0.15% - 0.5%
0.15% - 0.55%
A red colorant
0.15% - 0.55%
A red colorant
0.15% - 0.55%
A colorant
0.15% - 0.55%
A yellow dye
0.15% - 0.55%
A red colorant
0.15% - 0.55%
A yellow dye
0.15% - 0.55%
A colorant (dye)
0.15% - 0.55%
A colorant
0.15% - 0.55%
A yellow dye
0.15% - 0.55%
A colorant
0.15% - 0.55%
A red colorant
0.15% - 0.55%
A red colorant
0.15% - 0.55%
A red colorant
0.15% - 0.5%
A red colorant
0.15% - 0.5%
A red colorant
0.15% - 0.5%
A red (pink) dye
0.1% - 0.5%
A red dye
0.1% - 0.5%
A red colorant
0.1% - 0.45%
Colorant
0.1% - 0.45%
A red colorant made of iron oxide. Typically is not irritating
0.1% - 0.35%
A colorant. Usually well-tolerated
0.1% - 0.35%
An iron oxide. Used as a colorant. Is usually well tolerated
0.1% - 0.35%
A violet pigment
0.1% - 0.3%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.05% - 0.3%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
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HIGH
Potential Irritants
All ingredients
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