
Aveeno Positively Ageless Firming Body Lotion with shiitake mushroom complex & wheat protein This anti-aging body lotion moisturizes and visibly improves skin's texture and elasticity It is clinically shown to provide firmer-looking, more resilient skin in just 2 weeks Enriched with shiitake mushroom complex and wheat protein, this formula helps to improve skin's texture This lightweight body lotion provides all-day moisture and absorbs quickly with a non-greasy feel It features a light fragrance and is intended for daily use for skin that feels soft and smooth Skin-firming body lotion from the dermatologist-recommended skincare brand for over 65 years Aveeno uses the goodness of nature and the power of science to keep skin healthy and balanced Aveeno Positively Ageless Firming Body Lotion improves the appearance of your skin's firmness and elasticity while providing lasting moisture all day.
Source: Walgreens
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, hydrolyzed wheat protein.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, cetearyl alcohol.
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Helps soften the upper layer of the skin
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
A type of silicone. Helps soften the upper layer of the skin and create a nice product texture
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
A silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin
Can help attract water to the upper layer of the skin. Avoid if sensitive to gluten
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
A silicone that serves as an emollient. Helps create a nice non-greasy feels
Helps soften the upper layer of the skin and create a nice product texture
Helps oil and water mix together and works as an emollient
Helps preserve products and creates a nice product texture
One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss
Intended for daily use, the anti-aging body lotion is clinically shown to provide firmer looking skin in just two weeks for improved skin texture and elasticity.
Source: Walgreens
Effective ingredients missing or their concentration is too low.
| Promise | Can it deliver? |
|---|---|
| Moisturizing | |
| Anti-aging |
Total Promises Fulfilled score: 37/100.
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A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
A silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss
Helps soften the upper layer of the skin
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
An aromatic blend of unspecified and possibly irritating ingredients
Used to stabilize product formulation, help create an even product layer over skin (for example, in sunscreen) and create a thicker product consistency
Helps preserve products and creates a nice product texture
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
Helps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products
Can help attract water to the upper layer of the skin. Avoid if sensitive to gluten
An alpha-hydroxy acid (AHA), but is mostly used to stabilize product formulations in cosmetics
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
Helps soften the upper layer of the skin and create a nice product texture
A silicone that serves as an emollient. Helps create a nice non-greasy feels
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
A silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
Helps oil and water mix togehter and creates a nice product texture
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss
Used to stabilize product formulation, help create an even product layer over skin (for example, in sunscreen) and create a thicker product consistency
Helps preserve products and creates a nice product texture
A type of silicone. Helps soften the upper layer of the skin and create a nice product texture
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
An aromatic blend of unspecified and possibly irritating ingredients
Helps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products
Can help attract water to the upper layer of the skin. Avoid if sensitive to gluten
An alpha-hydroxy acid (AHA), but is mostly used to stabilize product formulations in cosmetics
Water, Di-ppg-3 myristyl ether adipate, Cyclohexasiloxane, Dimethicone, Glycerin, Cyclopentasiloxane, Propylene glycol, Stearic acid, Glyceryl stearate, Peg-100 stearate, Cetearyl alcohol, Tetrahydroxypropyl ethylenediamine, Petrolatum, Acrylates copolymer, Caprylyl glycol, Aminopropyl dimethicone, Acrylates/c10-30 alkyl acrylate crosspolymer, Steareth-21, Parfum, Disodium edta, Sodium citrate, Hydrolyzed wheat protein, Mauritia flexuosa fruit oil, Lentinus edodes extract, Methylisothiazolinone, Sodium benzoate, Potassium sorbate, Phytic acid

