Aveeno Positively Ageless Firming Body Lotion
Works for
1 of 2 advertised claims delivered
Moisturizing13 ingredients credited for this claimGood support
“Aveeno Positively Ageless Firming Body Lotion with shiitake mushroom complex & wheat protein This anti-aging body lotion moisturizes and visibly improves skin's texture and elasticity It is clinically shown to provide firmer-looking, more resilient skin in just 2 weeks Enriched with shiitake mushroom complex and wheat protein, this formula helps to improve skin's texture This lightweight body lotion provides all-day moisture and absorbs quickly with a non-greasy feel It features a light fragrance and is intended for daily use for skin that feels soft and smooth Skin-firming body lotion from the dermatologist-recommended skincare brand for over 65 years Aveeno uses the goodness of nature and the power of science to keep skin healthy and balanced Aveeno Positively Ageless Firming Body Lotion improves the appearance of your skin's firmness and elasticity while providing lasting moisture all day.”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, hydrolyzed wheat protein.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, cetearyl alcohol.
Anti-agingNo ingredient credited for this claimNo support
“Intended for daily use, the anti-aging body lotion is clinically shown to provide firmer looking skin in just two weeks for improved skin texture and elasticity.”
Effective ingredients missing or their concentration is too low.
Can it cause trouble?
Irritancy2 strong irritants: Parfum, MethylisothiazolinoneMedium risk
Comedogenic1 ingredient rated 2 or more on the 0–5 pore-clogging scale1 flagged
User reviews
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Ingredients
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Water~45–55%
Di-ppg-3 myristyl ether adipate~6.4–7.8%
- Irritation risk
- Low
Helps soften the upper layer of the skin and create a nice product texture
More about Di-ppg-3 myristyl ether adipateCyclohexasiloxane~4.5–5.5%
- Irritation risk
- Low
A silicone that serves as an emollient. Helps create a nice non-greasy feels
More about CyclohexasiloxaneDimethicone~3.3–4%
- Irritation risk
- Low
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
More about DimethiconeGlycerin~2.5–3%
- Irritation risk
- Low
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinCyclopentasiloxane~2–2.5%
- Irritation risk
- Low
A silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin
More about CyclopentasiloxanePropylene glycol~1.7–2%
- Irritation risk
- High
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
More about Propylene glycolStearic acid~1.6–1.9%
- Irritation risk
- Low
Helps oil and water mix together and works as an emollient
More about Stearic acidGlyceryl stearate~1.2–1.5%
- Irritation risk
- Low
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
More about Glyceryl stearatePeg-100 stearate~1.1–1.3%
- Irritation risk
- Low
Helps oil and water mix togehter and creates a nice product texture
More about Peg-100 stearateCetearyl alcohol~0.8–1.15%
- Irritation risk
- Low
- Comedogenicity
- 2/5
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
More about Cetearyl alcoholTetrahydroxypropyl ethylenediamine~0.55–0.85%
- Irritation risk
- Low
Petrolatum~0.55–0.8%
- Irritation risk
- Low
One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss
More about PetrolatumAcrylates copolymer~0.5–0.75%
- Irritation risk
- Medium
Used to stabilize product formulation, help create an even product layer over skin (for example, in sunscreen) and create a thicker product consistency
More about Acrylates copolymerCaprylyl glycol~0.5–0.7%
- Irritation risk
- Medium
Helps preserve products and creates a nice product texture
More about Caprylyl glycolAminopropyl dimethicone~0.45–0.65%
- Irritation risk
- Low
A type of silicone. Helps soften the upper layer of the skin and create a nice product texture
More about Aminopropyl dimethiconeAcrylates/c10-30 alkyl acrylate crosspolymer~0.45–0.65%
- Irritation risk
- Medium
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
More about Acrylates/c10-30 alkyl acrylate crosspolymerSteareth-21~0.45–0.7%
Parfum~0.25–0.45%
- Irritation risk
- High
An aromatic blend of unspecified and possibly irritating ingredients
More about ParfumDisodium edta~0.25–0.45%
Sodium citrate~0.25–0.4%
- Irritation risk
- Medium
Helps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products
More about Sodium citrateHydrolyzed wheat protein~0.2–0.4%
- Irritation risk
- Medium
Can help attract water to the upper layer of the skin. Avoid if sensitive to gluten
More about Hydrolyzed wheat proteinMauritia flexuosa fruit oil~0.2–0.35%
- Irritation risk
- Medium
Helps soften the upper layer of the skin
More about Mauritia flexuosa fruit oilLentinus edodes extract~0.15–0.3%
- Irritation risk
- Low
Methylisothiazolinone~0.00075–0.0015%
Sodium benzoate~0.1–0.25%
Potassium sorbate~0.15–0.25%
Phytic acid~0.05–0.15%
- Irritation risk
- Medium
An alpha-hydroxy acid (AHA), but is mostly used to stabilize product formulations in cosmetics
More about Phytic acidIngredient list view
Water, Di-ppg-3 myristyl ether adipate, Cyclohexasiloxane, Dimethicone, Glycerin, Cyclopentasiloxane, Propylene glycol, Stearic acid, Glyceryl stearate, Peg-100 stearate, Cetearyl alcohol, Tetrahydroxypropyl ethylenediamine, Petrolatum, Acrylates copolymer, Caprylyl glycol, Aminopropyl dimethicone, Acrylates/c10-30 alkyl acrylate crosspolymer, Steareth-21, Parfum, Disodium edta, Sodium citrate, Hydrolyzed wheat protein, Mauritia flexuosa fruit oil, Lentinus edodes extract, Methylisothiazolinone, Sodium benzoate, Potassium sorbate, Phytic acid
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Worth comparing, line by line.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| AveenoPositively Ageless Firming Body LotionYOUR PRODUCT | Up&UpUnscented Daily Moisturizing Hand Lotion | DoveFace and Body Lotion Sensitive Moisture Sensitive Moisture | EucerinDaily Hydration Body Lotion | |
|---|---|---|---|---|
| Match | — | 64% | 63% | 63% |
| Price | $10.99 | $6.49−$4.50 | $5.49−$5.50 | $8.39−$2.60 |
| Shared key ingredients | — | 3 of 5 | 3 of 5 | 3 of 5 |
| Key difference | — | Avena Sativa Kernel Flour | — | Panthenol |
| Irritancy | Medium | Low | Low | Low |
| Drying alcohol | — | — | — | — |
| View product | Shop | Shop | Shop |
Sources cited in this review
Every concentration estimate and effectiveness label is anchored to one of these 12 studies and safety reviews.
- 1
- 2Final Report on the Safety Assessment of Dimethicone Copolyoljournals.sagepub.com
- 3
- 4Surfactants and experimental irritant contact dermatitisncbi.nlm.nih.gov
- 5Propylene Glycolpubmed.ncbi.nlm.nih.gov
- 6Skin-sensitizing and irritant properties of propylene glycolonlinelibrary.wiley.com
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