Alitura Gold serum

Alitura Gold serum

Efficacy58/100IrritancyHigh

Works for

Moisturizing
Copper tripeptide-1, Simmondsia chinensis seed oil + 7 more
Works well
What the product description says
“Key Features Nutrient-Rich Formula – Infused with Marine Collagen, Alfalfa-derived Vitamin A, and organic plant extracts, this serum deeply hydrates and revitalizes, promoting a firm, youthful complexion .”
Source: N/A

This product can help soften the skin and reduce its moisture loss with emollients and occlusives: beeswax, simmondsia chinensis seed oil.

Keep in mind that this product does not contain effective ingredients to attract water to the upper layer of the skin. This is why an additional product with humectants like glycerin or hyaluronic acid can be helpful (apply it before this product for the best results).

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: copper tripeptide-1

Copper tripeptide-1HeroEffect: HighA naturally occurring peptide. One of the most studied peptides in dermatology. It is sometimes abbreviated GHK-Cu. Belongs to the class of carrier peptides. It stimulates both synthesis and breakdown of collagen in skin. It is released in skin wounds and inflammation to support healing. It accelerates wound-healing of the skin and can stimulate hair growth. There are preliminary studies that confirm that copper tripeptide can help support collagen production reducing fine lines and wrinkles and decrease inflammation in skin.~0.5–1.2%
Simmondsia chinensis seed oilKey active· Emollient, OcclusiveEffect: HighSoftens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.~25–38%
Olea europaea fruit oilKey active· EmollientEffect: MediumAn emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation~6.8–10.3%
Rosa canina seed oilKey activeEffect: HighA plant oil that helps soften the upper layer of the skin. It might have anti-oxidant properties. Might help reduce inflammation in skin and help against blemishes~2.8–4.3%
CollagenKey activeEffect: MediumCannot penetrate the skin barrier so is not particularly useful in skincare products~2.3–3.4%
BeeswaxKey active· Emollient, OcclusiveEffect: HighForms a protective barrier that holds water and keeps dry skin hydrated. Keeps an emulsion from separating into its oil and liquid components, and increases the thickness of a product. Can be an allergen~2.1–3.2%
UbiquinoneKey activeEffect: HighCoenzyme Q10. It helps neutralize free radicals in skin, improves skin hydration and might be helpful agains fine lines and wrinkles. It can be an allergen~1.5–2.3%
Propolis extractKey activeEffect: MediumA complex substance produced by honey bees. Can have anti-bacterial and some anti-oxidant effect. Is an allergen and can be irritating~1.5–2.2%
Rosa damascena flower water· HumectantEffect: LowUsed to add a nice rose smell to the product. Might help attract water to the upper layer of the skin and have some anti-oxidant effect. Can be irritating~3.3–5%
Anti-aging
Astaxanthin, Copper tripeptide-1 + 1 more
May help
What the product description says
“Advanced Skin Renewal – The synergistic power of GHK-Cu (Copper Tripeptide-1) and Astaxanthin stimulates cellular regeneration , reducing the appearance of fine lines, wrinkles, and uneven tone .”
Source: N/A

This product contains astaxanthin, copper tripeptide-1. These ingredients might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

AstaxanthinKey activeEffect: MediumHelps neutralize free radicals in skin and might help to calm down inflammation~1.2–1.7%
Copper tripeptide-1Key activeEffect: MediumA naturally occurring peptide. One of the most studied peptides in dermatology. It is sometimes abbreviated GHK-Cu. Belongs to the class of carrier peptides. It stimulates both synthesis and breakdown of collagen in skin. It is released in skin wounds and inflammation to support healing. It accelerates wound-healing of the skin and can stimulate hair growth. There are preliminary studies that confirm that copper tripeptide can help support collagen production reducing fine lines and wrinkles and decrease inflammation in skin.~0.5–1.2%
UbiquinoneEffect: LowCoenzyme Q10. It helps neutralize free radicals in skin, improves skin hydration and might be helpful agains fine lines and wrinkles. It can be an allergen~1.5–2.3%
Evens skin tone
No ingredient credited for this claim
Not delivered
What the product description says
“Advanced Skin Renewal – The synergistic power of GHK-Cu (Copper Tripeptide-1) and Astaxanthin stimulates cellular regeneration , reducing the appearance of fine lines, wrinkles, and uneven tone .”
Source: N/A

Effective ingredients missing or their concentration is too low

Anti-oxidation
Side benefit · Ubiquinone, Astaxanthin + 5 more
Works well

This product contains antioxidants (astaxanthin, ubiquinone) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

UbiquinoneKey activeEffect: HighCoenzyme Q10. It helps neutralize free radicals in skin, improves skin hydration and might be helpful agains fine lines and wrinkles. It can be an allergen~1.5–2.3%
AstaxanthinKey activeEffect: HighHelps neutralize free radicals in skin and might help to calm down inflammation~1.2–1.7%
Rosa damascena flower waterEffect: LowUsed to add a nice rose smell to the product. Might help attract water to the upper layer of the skin and have some anti-oxidant effect. Can be irritating~3.3–5%
Rosa canina seed oilEffect: LowA plant oil that helps soften the upper layer of the skin. It might have anti-oxidant properties. Might help reduce inflammation in skin and help against blemishes~2.8–4.3%
Propolis extractEffect: LowA complex substance produced by honey bees. Can have anti-bacterial and some anti-oxidant effect. Is an allergen and can be irritating~1.5–2.2%
Medicago sativa extractEffect: LowA plant extract that might help neutralize free radicals in skin~0.8–1.2%
Daucus carota sativa seed oilEffect: LowA plant oil that might help neutralize free radicals and have an anti-bacterial effect~0.15–0.65%

Can it cause trouble?

Irritancy
4 strong irritants: Hamamelis virginiana extract, Rosa damascena flower water + 2 more — patch-test recommended
High risk
We flagged 10 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
Hamamelis virginiana extractA plant extract that can help calm down inflammation in skin. Can, however, itself be irritatingHigh~5.3–8%est.
Rosa damascena flower waterUsed to add a nice rose smell to the product. Might help attract water to the upper layer of the skin and have some anti-oxidant effect. Can be irritatingHigh~3.3–5%est.
Propolis extractA complex substance produced by honey bees. Can have anti-bacterial and some anti-oxidant effect. Is an allergen and can be irritatingHigh~1.5–2.2%est.
Citrus aurantium amara flower oilUsed as a fragrance. Can be irritatingHigh~0.35–0.8%est.
Rosa damascena extractOil of a very fragrant pink rose used as fragrance in cosmetics. Extensive research has shown it has mixed benefits. In the pro column, inhaling this flower’s scent seems to have relaxing properties and the plant’s petals contain skin-soothing and antioxidant compounds that can benefit skin. On the flipside, the numerous chemicals that create this rose’s distinctive fragrance pose a risk of causing skin aggravation.High~0.2–0.7%est.
Simmondsia chinensis seed oilSoftens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.Medium~25–38%est.
Olea europaea fruit oilAn emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammationMedium~6.8–10.3%est.
Rosa canina seed oilA plant oil that helps soften the upper layer of the skin. It might have anti-oxidant properties. Might help reduce inflammation in skin and help against blemishesMedium~2.8–4.3%est.
AstaxanthinHelps neutralize free radicals in skin and might help to calm down inflammationMedium~1.2–1.7%est.
Medicago sativa extractA plant extract that might help neutralize free radicals in skinMedium~0.8–1.2%est.
Comedogenic
Clean of flagged comedogenic ingredients
None flagged

User reviews

Would you recommend?
No community reviews yet.

Be the first — your take helps the next person decide.

Ingredients

Filter by role to see what each ingredient is doing.

Simmondsia chinensis seed oil~25–38%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Moisturizing

Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.

More about Simmondsia chinensis seed oil
Olea europaea fruit oil~6.8–10.3%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Moisturizing

An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation

More about Olea europaea fruit oil
Hamamelis virginiana extract~5.3–8%
Irritant · high
Irritation risk
High
Works for
Anti-inflammatory

A plant extract that can help calm down inflammation in skin. Can, however, itself be irritating

More about Hamamelis virginiana extract
Rosa damascena flower water~3.3–5%
Irritant · high
Irritation risk
High
Works for
MoisturizingAnti-oxidation

Used to add a nice rose smell to the product. Might help attract water to the upper layer of the skin and have some anti-oxidant effect. Can be irritating

More about Rosa damascena flower water
Rosa canina seed oil~2.8–4.3%
Key activeIrritant · medium
Irritation risk
Medium
Works for
MoisturizingAnti-inflammatoryAnti-oxidation

A plant oil that helps soften the upper layer of the skin. It might have anti-oxidant properties. Might help reduce inflammation in skin and help against blemishes

More about Rosa canina seed oil
Hemp seed oil
Not recognized
Collagen~2.3–3.4%
Key active
Irritation risk
Low
Works for
Moisturizing

Cannot penetrate the skin barrier so is not particularly useful in skincare products

More about Collagen
Beeswax~2.1–3.2%
Key active
Irritation risk
Low
Works for
Moisturizing

Forms a protective barrier that holds water and keeps dry skin hydrated. Keeps an emulsion from separating into its oil and liquid components, and increases the thickness of a product. Can be an allergen

More about Beeswax
Ubiquinone~1.5–2.3%
Key active
Irritation risk
Low
Works for
MoisturizingAnti-oxidationAnti-aging

Coenzyme Q10. It helps neutralize free radicals in skin, improves skin hydration and might be helpful agains fine lines and wrinkles. It can be an allergen

More about Ubiquinone
Bee
Not recognized
Propolis extract~1.5–2.2%
Key activeIrritant · high
Irritation risk
High
Works for
MoisturizingAntibacterialAnti-oxidation

A complex substance produced by honey bees. Can have anti-bacterial and some anti-oxidant effect. Is an allergen and can be irritating

More about Propolis extract
Astaxanthin~1.2–1.7%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Anti-oxidationAnti-inflammatoryAnti-aging

Helps neutralize free radicals in skin and might help to calm down inflammation

More about Astaxanthin
Medicago sativa extract~0.8–1.2%
Irritant · medium
Irritation risk
Medium
Works for
Anti-oxidation

A plant extract that might help neutralize free radicals in skin

More about Medicago sativa extract
Copper tripeptide-1~0.5–1.2%
Hero · Moisturizing
Irritation risk
Low
Works for
MoisturizingAnti-aging

A naturally occurring peptide. One of the most studied peptides in dermatology. It is sometimes abbreviated GHK-Cu. Belongs to the class of carrier peptides. It stimulates both synthesis and breakdown of collagen in skin. It is released in skin wounds and inflammation to support healing. It accelerates wound-healing of the skin and can stimulate hair growth. There are preliminary studies that confirm that copper tripeptide can help support collagen production reducing fine lines and wrinkles and decrease inflammation in skin.

More about Copper tripeptide-1
Citrus aurantium amara flower oil~0.35–0.8%
Irritant · high
Irritation risk
High

Used as a fragrance. Can be irritating

More about Citrus aurantium amara flower oil
Rosa damascena extract~0.2–0.7%
Irritant · high
Irritation risk
High

Oil of a very fragrant pink rose used as fragrance in cosmetics. Extensive research has shown it has mixed benefits. In the pro column, inhaling this flower’s scent seems to have relaxing properties and the plant’s petals contain skin-soothing and antioxidant compounds that can benefit skin. On the flipside, the numerous chemicals that create this rose’s distinctive fragrance pose a risk of causing skin aggravation.

More about Rosa damascena extract
Otto essential oil
Not recognized
Fusanus spicatus wood oil~0.1–0.4%
Formula
Frankincense essential oil
Not recognized
Daucus carota sativa seed oil~0.15–0.65%
Formula
Irritation risk
Low
Works for
Anti-oxidationAntibacterial

A plant oil that might help neutralize free radicals and have an anti-bacterial effect

More about Daucus carota sativa seed oil
Ingredient list view

Simmondsia chinensis seed oil, Olea europaea fruit oil, Hamamelis virginiana extract, Rosa damascena flower water, Rosa canina seed oil, Unknown, Collagen, Beeswax, Ubiquinone, Unknown, Propolis extract, Astaxanthin, Medicago sativa extract, Copper tripeptide-1, Citrus aurantium amara flower oil, Rosa damascena extract, Unknown, Fusanus spicatus wood oil, Unknown, Daucus carota sativa seed oil

Compare prices

Retailers ranked by price — lowest first.

Amazon USPrice as of 11/11 18:31 GMT
$87.00
Buy
Alitura
Price unavailable
Check

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
AlituraGold serumYOUR PRODUCTDERMAFIRMBio Correction Ampoule Collagen R4MIGUHARAAnti Wrinkle Perfect Ampoule OriginSkwálwen OrganicsTewín'xw Cranberry Rose Facial Serum
Match—46%41%36%
Price$87.00$17.60−$69.40$43.00−$44.00—
Shared key ingredients—2 of 71 of 73 of 7
Key difference—Tripeptide-1AdenosineCamellia Sinensis Seed Oil
Irritancy High High High Medium
Drying alcohol————
View product Shop Shop Shop

More alternatives: Kovo Essentials KOVO Bakuchiol + CBD Alternative Retinol Face SerumTrue North Facial Serum - Be True

Cheaper alternatives? See how this stacks up against similar formulas.
We compare ingredient profiles across our catalog — pick the closest match for your budget.
Open dupe finder

Product summary

"Alitura - Gold serum" is effective for: Moisturizing

This product could be helpful for: Anti-aging, but its actives are not the most effective or are not well-studied.

Ingredient callouts

  • Peptides (copper tripeptide-1 0.50% - 1.20%). Peptides are a very big group of ingredients. They all consist of a different combination of aminoacids. Our skin produces Peptides naturally. Some of them work as natural antibiotics, promote wound-healing and production of collagen. The scientists are still studying how effective the topical application of Peptides is, but it is very likely that theynare helpful. Peptides might be able to support skin barrier restoration and even have an anti-aging benefit. At the very least, they certainly help attract water to the skin and support the hydration in this way.

Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 19 studies and safety reviews.

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

As an Amazon Associate, WIMJ earns from qualifying purchases.