Works for:
based on ingredients and %- Moisturizing
Doesn't work for:
based on ingredients and %- Anti-blemish
- Exfoliation
- Evens skin tone
Can it cause trouble?
- Irritation risk: high
- Comedogenic risk ingredients: 3
Key actives
Product Summary
"Ahava - Purifying Mud Mask" is effective for: Anti-inflammatory
This product could be helpful for: Moisturizing, but its actives are not the most effective or are not well-studied.
Ingredient callouts
- Humectants (sodium lactate 0.15% - 0.60% and glycerin 0.30% - 0.75%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.
Price
The product retails for 44.95A$ in Australia, from 28.99$ up to 35.00$ in the United States and from 7.55£ up to 64.00£ in the United Kingdom.
For a detailed price comparison: click here.
Moisturizing
What does the product description say?
Enriched with Jojoba Oil and Horsetail extract, skin is left feeling moisturized, refined and smoother with a more even tone.
Source: Feelunique
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, sodium lactate.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, cetearyl alcohol.
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
An emollient that helps soften the skin and create a nice product texture
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
Helps preserve products and creates a nice product texture
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Helps attract water to the upper layer of the skin and can help improve skin barrier function
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Anti-blemish
What does the product description say?
Formulated with a unique blend of Dead Sea Mud, minerals and botanical extracts, the face mask unclogs pores and absorbs excess oil whilst adding an intense dosage of hydration.
Source: Feelunique
Effective ingredients missing or their concentration is too low.
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
Evens skin tone
What does the product description say?
Enriched with Jojoba Oil and Horsetail extract, skin is left feeling moisturized, refined and smoother with a more even tone.
Source: Feelunique
Effective ingredients missing or their concentration is too low
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Exfoliation
What does the product description say?
Discover the AHAVA Purifying Mud Mask, The Purifying Mud Mask from AHAVA works to deeply cleanse and detoxify skin for a fresh and revitalised complexion.
Source: Feelunique
This product does not contain effective exfoliating ingredients. It might be able to deliver physical exfoliation, that is scrub off some of the dead cells on the surface of the skin. We do not recommend physical exfoliation, because it is not uniform (some bits of skin can get exfoliated too much while others not at all). It can also traumatize the skin and aggrevate acne and other skin conditions.
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Moisturizing | |
| Exfoliation | |
| Evens skin tone | |
| Anti-blemish |
Total Promises Fulfilled score: 18/100.
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Potential irritants
Comedogenic ingredients
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| Product | Similarity | Price | Irritancy |
|---|---|---|---|
 Ahava Purifying Mud Mask | Current | $7.55 | |
 Windyigarn Pro Age Mask | 59% | - | |
 M. Skin Care Sensitive Skin Clay Mask | 59% | - | |
 SheaMoisture African Black Mud Mask | 58% | $16.99 | |
 Balea Face Mask Dead Sea | 58% | $0.89 | |
 HydroPeptide Balancing Face Mask | 57% | $38.00 |
Key Actives
Helps attract water to the upper layer of the skin and can help improve skin barrier function
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant
Potential irritants
A preservative that releases formaldehyde and can be irritating
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
Plant oil that can have healing and anti-inflammatory properties. It contains volatile compouunds that are potential allergens and can be irritating
Used to thicken the product's consistency
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
Helps preserve products and creates a nice product texture
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Comedogenic ingredients
Used to thicken the product's consistency
An emollient that helps soften the skin and create a nice product texture
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
All ingredients
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
A preservative that releases formaldehyde and can be irritating
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
Used to thicken the product's consistency
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
An emollient that helps soften the skin and create a nice product texture
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
Dissolves other ingredients. It does not have additional skin benefits compared to plain water
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant
Helps preserve products and creates a nice product texture
A preservative. It helps prevent bacterial growth in cosmetic products
Helps attract water to the upper layer of the skin and can help improve skin barrier function
Plant oil that can have healing and anti-inflammatory properties. It contains volatile compouunds that are potential allergens and can be irritating
Might be helpful in restoring skin barrier function and, when combined with zinc carbonate and malonic acid, reducing fine lines and wrinkles by stimulating elastin production. Also helps stabilize the product formulation
Used to thicken product formulations and create gel-like textures
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Ingredient list view
Kaolin, Silt, Sea silt, Water, Cocamide mea, Dmdm hydantoin, Sodium lauroamphoacetate, Sodium trideceth sulfate, Propanediol, Zea mays starch, Unknown, Glycol, Glyceryl stearate, Ethylhexyl palmitate, Aloe barbadensis leaf extract, Propylene glycol, Glycerin, Simmondsia chinensis seed oil, Ceteareth-30, Cetearyl alcohol, Maris sal, Unknown, Sea water, Sodium lactate, Zinc oxide, Caprylyl glycol, Chlorphenesin, Phenoxyethanol, Panthenol, Chamomilla recutita flower oil, Stearyl alcohol, Magnesium aluminum silicate, Hydroxyethylcellulose, Peg-40 stearate, Allantoin, Lactic acid, Dimethicone, Sorbitan tristearate, Xanthan gum, Peg-5 cocoate, Peg-8 dicocoate, Peg-9, Iodopropynyl butylcarbamate, Methylisothiazolinone, Bha, Tocopherol
- Surfactants and experimental irritant contact dermatitis
- Propylene Glycol
- Skin-sensitizing and irritant properties of propylene glycol
- Glycerol and the skin: holistic approach to its origin and functions
- A review of inorganic UV filters zinc oxide and titanium dioxide
- Risk assessment of zinc oxide, a cosmetic ingredient used as a UV filter of sunscreens
- Characterization of the UVA protection provided by avobenzone, zinc oxide, and titanium dioxide in broad-spectrum sunscreen products
- Ultraviolet Protection Properties of Commercial Sunscreens and Sunscreens Containing Zno Nanorods
- ZnO nanoparticles and organic chemical UV-filters are equally well tolerated by human immune cells
- Skin moisturizing effects of panthenol-based formulations
- Safety Assessment of Panthenol, Pantothenic Acid, and Derivatives as Used in Cosmetics
- Final report on the safety assessment of aluminum silicate, calcium silicate, magnesium aluminum silicate, magnesium silicate, magnesium trisilicate, sodium magnesium silicate, zirconium silicate, attapulgite, bentonite, Fuller's earth, hectorite, kaolin, lithium magnesium silicate, lithium magnesium sodium silicate, montmorillonite, pyrophyllite, and zeolite
- Extracellular matrix in cutaneous ageing: the effects of 0.1% copper-zinc malonate-containing cream on elastin biosynthesis
- Profile of wound healing process induced by allantoin
- Epidermal and dermal effects of topical lactic acid
- Dual Effects of Alpha-Hydroxy Acids on the Skin
- Dimethicone as a protective ingredient in topical medications
- Final Report on the Safety Assessment of Dimethicone Copolyol
- Final report on the safety assessment of sorbitan caprylate, sorbitan cocoate, sorbitan diisostearate, sorbitan dioleate, sorbitan distearate, sorbitan isostearate, sorbitan olivate, sorbitan sesquiisostearate, sorbitan sesquistearate, and sorbitan triisostearate
- Safety Assessment of Iodopropynyl Butylcarbamate as Used in Cosmetics
- Methylisothiazolinone contact allergy: a review
- Vitamin E in dermatology
- Vitamin E and Skin Health