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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Primrose Facial Cleansing Masque"
From product name
WIMJ summary for cleansing

This product does not seem to contain cleansing agents and might not be able to remove dirt and oil efficiently.

See a mistake?
Promise
What does the product description say?
"Infused with Rose Geranium, Primrose Seed and Sage Leaf, its clarifying formula works to decongest skin and draw out impurities, whilst antioxidant vitamin E hydrates and protects to prevent stripping moisture."
WIMJ summary for anti-blemish

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
meets threshold
LOW
meets threshold
See a mistake?
Promise
What does the product description say?
"When regularly applied twice a week, the fine-textured unclogs pores, retextures the skin and leaves it looking and feeling revitalised."
WIMJ summary for exfoliation

This product does not contain effective exfoliating ingredients. It might be able to deliver physical exfoliation, that is scrub off some of the dead cells on the surface of the skin. We do not recommend physical exfoliation, because it is not uniform (some bits of skin can get exfoliated too much while others not at all). It can also traumatize the skin and aggrevate acne and other skin conditions.

How honest is this product?

Promise Can it deliver?
Cleansing
Exfoliation
Anti-blemish
Total Promises Fulfilled score: 0/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
5.1% - 7.7%
Helps stabilize the product formulation
3.5% - 5.3%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
2.6% - 3.9%
Produces temporary toning effect. Can help dissolve other ingredients or preserve products
2% - 2.9%
A preservative. It helps prevent bacterial growth in cosmetic products
0.5% - 1%
1% - 1.5%
Helps soften the upper layer of the skin and can support skin barrier function
0.95% - 1.45%
A great emollient. Contains vitamin E (tocopherol) which may give it some anti-oxidant properties. Can contain volatile compounds and can be irritating
0.55% - 1.3%
A fragrance. Can be irritating
0.3% - 0.7%
A fragrance. Can be irritating
0.1% - 0.5%
0.05% - 0.3%
A fragrance. Can be irritating
0.05% - 0.15%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.05% - 0.1%

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