Brand Overview

Aveda

Cruelty Free	Yes, according to cruelty-free kitty Last checked: 09/07/2026
Honesty Score	73
Average WIMJ User Rating	% of users recommend products from this brand
Average Product Irritation Risk	Medium
Common Actives	ACETYL HEXAPEPTIDE-8 PANTHENOL LACTIC ACID GLUCONOLACTONE AVENA SATIVA KERNEL EXTRACT
Common Irritants	PARFUM LINALOOL LIMONENE
Top Product Categories for WIMJ Users	Moisturizers Cleansers Serums
Average Price per Product	$32.60
Number of products on WIMJ	42
Parent Company	Estée Lauder