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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Calluna Botanicals Body Wash"
From product name
WIMJ summary for cleansing

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (cocamidopropyl betaine, coco-glucoside, xanthan gum) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: cocamidopropyl betaine, coco-glucoside

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Cleansing
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
Helps water and oil mix together. Used as a cleansing ingredient. Could be an allergen
8.9% - 13.4%
Used as a cleansing agent (surfactant) in cleansers. Helps water and oil mix together in lotions. Can be irritating
5.1% - 7.7%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
2.7% - 4%
An aromatic blend of unspecified and possibly irritating ingredients
1.6% - 2.3%
Used to create a thicker product consistency
1.3% - 2%
A preservative. It helps prevent bacterial growth in cosmetic products
0.4% - 1%
Helps preserve products and creates a nice product texture
0.9% - 1.4%
A preservative
0.15% - 0.7%
Helps stabilize the product formulation
0.1% - 0.4%
0.05% - 0.2%
A fragrance. Can be irritating
0.01% - 0.1%

Similar products & dupes

The Scottish Fine Soaps Company - Calluna Botanicals Body Wash
Sanex - Biomeprotect Sensitive Shower Gel
Selfless by Hyram - Centella and Green Tea Daily Gel Cleanser
Dove - Baby Dove Head To Toe Body Wash Rich Moisture
Drunk Elephant - Kamili™ Cream Body Cleanser
Green People - Body Scent Free Shower Gel
Kopari - Coconut Shower Oil
bareMinerals - Pureness Gel Cleanser
Nivea Men - Deep Shower Gel
Skinfood - Grape Seed Oil Body Wash
Johnson's Baby - Gentle Baby Body Moisture Wash
Price
WIMJ similarity score
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29%
Key ingredients
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
See all similar products

Questions

Scientific Sources