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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Kigelia has superior firming properties and contains antioxidant phytonutrients. . Guggul helps to improve blood circulation and reduce stretch marks and wrinkles ."
WIMJ summary for anti-aging

This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.This ingredient - butyrospermum parkii butter - could be helpful for preventing or repairing signs of aging in theory, but there is no evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Neck Chest Firming Lotion"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, glycine.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, helianthus annuus seed oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 62/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
23% - 34%
Plain old water
12% - 18%
An emollient that helps soften the skin
5.3% - 7.9%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.3% - 5%
A plant extract might be helpful in neutralizing free radicals and reducing inflammation in skin
2.5% - 3.8%
Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties
1.8% - 2.7%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
1.6% - 2.4%
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
1.4% - 2.1%
An emollient. Is not recommended for acne-prone skin as it can be comedogenic
1.4% - 2.1%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
1% - 1.5%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
0.9% - 1.35%
A great emollient. Contains vitamin E (tocopherol) which may give it some anti-oxidant properties. Can contain volatile compounds and can be irritating
0.55% - 1.25%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
0.5% - 1.2%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.45% - 1%
0.4% - 0.95%
Plant extract that might contain antioxidants, have antibacterial effect and help reduce inflammation, but solid evidence is lacking. Can be irritating
0.4% - 0.95%
Emollients that are naturaly present in skin. In addition, they help water and oil mix together in the product
0.4% - 0.95%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.4% - 0.95%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.35% - 0.8%
0.3% - 0.75%
0.2% - 0.75%
Helps to attract water to the upper layer of the skin and can help restore the skin barrier function
0.2% - 0.75%
An emollient that helps soften the skin
0.2% - 0.8%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.2% - 0.7%
Used to create a thicker product consistency
0.2% - 0.75%
Used to adjust the product's pH
0.15% - 0.7%
A preservative
0.3% - 0.6%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.15% - 0.5%
A preservative
0.25% - 0.5%
Used for skin exfoliation. It has an anti-inflammatory and anti-bacterial effect, helps to unclog pores, prevent blemishes and speed up healing of the existing ones. Sometimes referred to as a BHA (beta-hydroxy acid)
0.1% - 0.4%
An aromatic blend of unspecified and possibly irritating ingredients
0.1% - 0.35%
A fragrance. Can be irritating
0.1% - 0.35%
A fragrance. Can be irritating
0.05% - 0.25%
A fragrance. Can be irritating
0.05% - 0.25%

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Price
WIMJ similarity score
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Irritancy
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MEDIUM
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Potential Irritants
All ingredients
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Questions

Scientific Sources