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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Jasmine Water ~ Revered for rebuilding elasticity in aging skin; promotes cell growth to minimize scarring; strengthens and protects skin from environmental stressors; the essence is uplifting, serene and confident."
WIMJ summary for anti-aging

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Pink Nutrient-Rich Clay ~ Offers copper and essential nutrients, heals, soothes and replenishes dry skin; enhances circulation; silica actively removes dead surface cells, allowing for regeneration."
WIMJ summary for exfoliation

This product does not contain effective exfoliating ingredients. It might be able to deliver physical exfoliation, that is scrub off some of the dead cells on the surface of the skin. We do not recommend physical exfoliation, because it is not uniform (some bits of skin can get exfoliated too much while others not at all). It can also traumatize the skin and aggrevate acne and other skin conditions.

See a mistake?
Promise
What does the product description say?
"Baobab ~ Therapeutic moisturizer; rich in fatty acids; smoothes skin and reduces fine lines by gently tightening underlying muscles."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, rosa damascena flower water.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: beeswax, helianthus annuus seed oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Exfoliation
Total Promises Fulfilled score: 25/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
The ingredient is not recognized
TBC
22% - 33%
4.7% - 7.1%
Used to add a nice rose smell to the product. Might help attract water to the upper layer of the skin and have some anti-oxidant effect. Can be irritating
4.4% - 6.5%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.4% - 5.1%
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
2.8% - 4.2%
An emollient that helps to soften the skin and create a pleasant product texture and stabilize the formulation
1.9% - 2.9%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
1.5% - 2.2%
Forms a protective barrier that holds water and keeps dry skin hydrated. Keeps an emulsion from separating into its oil and liquid components, and increases the thickness of a product. Can be an allergen
1.5% - 2.2%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
1.2% - 1.8%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
1% - 1.5%
Helps water and oil in the product mix well together and improves product texture
0.55% - 1.25%
An emollient that helps soften the skin and could be helpful in repairing its barrier function
0.5% - 1.2%
0.4% - 0.9%
Used as a fragrance
0.35% - 0.85%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.4% - 0.95%
Helps water and oil mix together
0.45% - 1.05%
0.35% - 0.8%
0.35% - 0.85%
A plant extract that can be irritating. It might contain a compound anthocyanin that could be helpful in neutralizing free radicals
0.15% - 0.7%
Helps to create a nice product texture and spread the product more easily on the skin
0.35% - 0.8%
Used to create gel-like formulas and stabilize emulsions
0.15% - 0.65%
Used as a fragrance. Can be irritating
0.15% - 0.6%
A preservative
0.1% - 0.5%
The ingredient is not recognized
TBC
0.1% - 0.35%
Used as a fragrance. It can be irritating and cause photosensitivity
0.1% - 0.35%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.05% - 0.3%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.05% - 0.3%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
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IRRITANCY
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MEDIUM
IRRITANCY
HIGH
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Potential Irritants
All ingredients
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Questions

Scientific Sources