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Can the product deliver on its promises?

WIMJ summary for sun protection

This product does not offer good protection against UVA rays.

This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.

Non-organic (mineral) filters
Ingredient UVB UVA I UVA II Stability
titanium dioxide
Offers UVB protection
Does not offer UVA I protection
Offers UVA II protection
Is photo stable
See a mistake?
Promise
What does the product description say?
"The moisturizing formula instantly absorbs into skin without leaving behind a white cast, greasy film or a telltale sunscreen scent."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: betaine, trehalose.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: phenyl trimethicone, squalane.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: madecassoside

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-aging

This product contains madecassoside. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works. The biggest anti-aging effect in this product comes from sun protection. Sun damage is the main factor causing early signs of skin aging. We, however, do not recommend using this product as a sunscreen because the protection it offers is not strong enough).

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
MEDIUM
does not meet threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (madecassoside) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
does not meet threshold

How honest is this product?

Promise Can it deliver?
Sun protection
Moisturizing
Anti-oxidation
Anti-aging
Total Promises Fulfilled score: 60/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
5.1% - 6.2%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
4.7% - 5.7%
A type of silicone that can decrease loss of moisture from the skin surface. It helps create a nice product texture
3.4% - 4.2%
Helps products spread more easily and works as an emollient to soften skin
2.8% - 3.4%
Helps dissolve other ingredients in a formulation
2.3% - 2.8%
A silicone that helps improve the product texture and spreadability. Can absord oil creating a short-term mattifying effect on the skin
2% - 2.4%
A preservative
1% - 1.2%
Helps create a thicker product consistency
1.4% - 1.7%
A type of silicone that helps create a silky product finish and dissolve other ingredients
1.2% - 1.5%
1.1% - 1.3%
Helps thicken the product consistency
1% - 1.2%
0.8% - 1.2%
The ingredient is not recognized
TBC
Helps water and oil mix together
0.9% - 1.15%
Helps adjust pH in products
0.75% - 1.1%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
0.8% - 1.2%
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
0.7% - 1.05%
Used to create thicker product consistency and stabilize emulsions
0.65% - 1%
Used to create a thicker product consistency and stabilize the formulation
0.65% - 0.95%
Used to create a thicker product consistency and stabilize formulations
0.6% - 0.9%
Helps oil and water mix together and works as an emollient
0.65% - 0.95%
The same compound that is used safely in dental implants and bone cements. In cosmetics, it is used to improve the consistency of products
0.55% - 0.8%
Helps attract water to the upper layer of the skin and improves the product texture
0.4% - 0.65%
A sugar that attracts water to the upper layer of the skin
0.4% - 0.65%
An emollient that can also help water and oil mix together, as well as prevent bacteria growth in products
0.45% - 0.7%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.35% - 0.65%
Used to preserve products, dissolve other ingredients and create a nice product texture
0.4% - 0.65%
A preservative
0.3% - 0.55%
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
0.3% - 0.6%
A plant extract that has been shown to be able to reduce inflammation in skin, support restoration of skin barrier function, as well as support collagen production. Contains active compounds called centelloids: asiaticoside, madecasosside, asiatic acid and madecassic acid. Might be helpful in preventing stretch marks. It can be itself be irritating though.
0.3% - 0.6%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
0.3% - 0.55%
An antioxidant that is typically derived from plant Centella Asiatica. It can help neutralize free radicals in skin and support skin barrier function. It could, however, itself be irritating. It is often unstable in formulations
0.2% - 0.35%
Helps soften the upper layer of the skin
0.2% - 0.4%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.15% - 0.25%
0.15% - 0.25%
Used to dissolve other ingredients and to improve smell of products. It could be irritating
0.1% - 0.15%
An aromatic blend of unspecified and possibly irritating ingredients
0.05% - 0.1%

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