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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Purify + Prep Hydrating Cleanser"
From product name
WIMJ summary for cleansing

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (behentrimonium methosulfate, cetearyl alcohol, peg-20 stearate) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Cleansing
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
LOW

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.4% - 6.5%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
3.1% - 4.7%
2.4% - 3.5%
Helps oil and water mix together
1.9% - 2.9%
Helps stabilize emulsions and create a nice product texture
1.4% - 2.1%
A preservative
0.16% - 0.32%
Stabilizes the product formulation
0.35% - 0.8%
Helps oil and water mix together and works as a cleansing agent
0.1% - 0.35%
Used to adjust the product's pH
0.05% - 0.2%

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