

Hyaluronic Acid Serum 28% Active Complex
Source: From product name
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
algae extract, glycerin.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: algae extract, aloe barbadensis leaf extract.
Plant extract that helps the skin to attract water and make it more smooth for touch. Also shows promise of anti-aging properties, but research is not extensive yet
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
A typically plant-derived compound that is supposed mimic human collagen. Cannot penetrate the skin barrier so is not particularly useful in skincare products beyond attracting water to the upper layer of the skin
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Helps preserve products and creates a nice product texture
Collagen deeply moisturises and increases the skin elasticity together with Allow Vera regenerating the epidermis.
Source: Supderdrug
Effective ingredients missing or their concentration is too low.
Plant extract that helps the skin to attract water and make it more smooth for touch. Also shows promise of anti-aging properties, but research is not extensive yet
| Promise | Can it deliver? |
|---|---|
| Moisturizing | |
| Anti-aging |
Total Promises Fulfilled score: 37/100.
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Water, Aloe barbadensis leaf extract, Glycerin, Propanediol, Phenoxyethanol, Cellulose gum, Sodium hyaluronate, Acrylates/c10-30 alkyl acrylate crosspolymer, Algae extract, Disodium edta, Ethylhexylglycerin, Citric acid, Sodium hydroxide, Caprylyl glycol, 1,2-hexanediol, Sodium benzoate, Sodium citrate, Soluble collagen, Chlorphenesin, Propylene glycol, Potassium sorbate, Sodium sulfite, Sodium dehydroacetate

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