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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"PLATINUM Night Firm and Lift Serum"
From product name
WIMJ summary for anti-aging

This product contains acetyl tetrapeptide-2. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
See a mistake?
Promise
What does the product description say?
"Added Avocado Oil really locks in moisture, keeping your skin hydrated and free from dryness throughout the day."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, sodium hyaluronate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: chondrus crispus extract, caprylyl glycol.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: acetyl tetrapeptide-2

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 87/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.9% - 5.8%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
3.5% - 5.2%
Used to preserve products, dissolve other ingredients and create a nice product texture
2.7% - 4.1%
2% - 3%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
1.6% - 2.4%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
1.4% - 2%
1.2% - 1.8%
Red algae extract that helps attract water to the upper layer of the skin and create a nicer product consistency
1% - 1.5%
Helps to create a nice product texture and spread the product more easily on the skin
0.85% - 1.25%
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
0.6% - 1.35%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.4% - 0.9%
0.35% - 0.8%
0.35% - 0.8%
An emollient that helps soften the skin and could be helpful in repairing its barrier function
0.35% - 0.8%
An emollient that helps soften the upper layer of the skin. Might have some weak anti-oxidant properties
0.3% - 0.75%
Helps oil and water mix together
0.45% - 1.1%
0.3% - 0.75%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
0.15% - 0.6%
Help to stabilize the product formulation
0.15% - 0.6%
Helps oil and water mix together and create a thicker product consistency
0.5% - 1.15%
Used to improve the product consistency and stabilize formulations
0.15% - 0.55%
0.1% - 0.45%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.1% - 0.5%
Helps preserve products and creates a nice product texture
0.15% - 0.5%
A preservative
0.1% - 0.4%
An aromatic blend of unspecified and possibly irritating ingredients
0.1% - 0.35%
A fragrance. Is a likely irritant
0.1% - 0.35%
A fragrance with jasmine smell. A likely irritant
0.1% - 0.3%
A fragrance. Can trigger allergic reactions and be irritating
0.05% - 0.25%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.05% - 0.25%
A fragrance. Potential allergen and can be irritating
0.05% - 0.2%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.05% - 0.25%
A colorant (dye)
0.05% - 0.1%

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Peter Thomas Roth - Firm X Collagen Serum
Zelens - Melatonin B12 - Advanced Repair Serum
Super Healthy Skin™ - Daily Vitamin C Defense Serum
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MEDI-PEEL - Bakuchiol Miracle Firming Ampoule
Dermaquest - Peptide Line Corrector
Indeed Labs - Eysilix Serum 2
Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
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Questions

Scientific Sources