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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Discover PAI Skincare's The Impossible Glow Hyaluronic Acid and Sea Kelp in 'Champagne', a skincare-makeup hybrid that helps to hydrate and soften the skin while delivering an ethereal glow."
WIMJ summary for moisturizing

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": glycerin, hyaluronic acid.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
5% - 7.5%
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
3.7% - 5.5%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
2.7% - 4.1%
Brown seaweed extract. Can help attract water to the upper layer of the skin and might have some antioxidant effect
2.1% - 3.2%
Used to create gel-like formulas and stabilize emulsions
1.7% - 2.5%
Long sugars that help attract water to the upper layer of the skin
1.4% - 2.1%
A preservative
1.2% - 1.8%
Used to create a thicker product consistency
0.95% - 1.45%
A preservative
0.3% - 0.6%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
0.45% - 1.1%
Used as a fragrance
0.4% - 0.9%
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiom)
0.2% - 0.75%
Used to stabilize product formulations
0.15% - 0.6%
Used to stabilize the product formulation and can help absorb oil
0.1% - 0.45%
0.05% - 0.3%
A red colorant made of iron oxide. Typically is not irritating
0.05% - 0.2%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.05% - 0.2%

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Pai Skincare - Skincare The Impossible Glow Hyaluronic Acid and Sea Kelp - Champagne
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Alder New York - Smoothing Face Mask
Skin first - Hyaluronic acid + ceramide booster
Price
WIMJ similarity score
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23%
Key ingredients
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
Potential Irritants
All ingredients
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Questions

Scientific Sources