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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Pure Clay Detox Foam Wash"
From product name
WIMJ summary for cleansing

This product works by removing dirt and oil from the surface of the skin.

It contains the following cleansing agents that tend to be harsh on the skin: sodium lauryl sulfate.

The following cleansing agents are typically mild, but still can cause an irritation or allergy for some people coco-betaine, sodium laureth sulfate.

Keep in mind that cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
Promise
What does the product description say?
"Charcoal acts as a magnet to unclog pores, helping to create a clear, purified and healthy-looking visage."
WIMJ summary for anti-blemish

This product contains ingredients (capryloyl salicylic acid) that could help reduce blemishes and clogged pores in theory, but there is not enough evidence that they actually work.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
LOW
meets threshold
See a mistake?
WIMJ summary for exfoliation

This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: capryloyl salicylic acid.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
does not meet threshold

How honest is this product?

Promise Can it deliver?
Cleansing
Anti-blemish
Total Promises Fulfilled score: 62/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.9% - 5.8%
Helps oil and water mix together and works as a cleansing agent. Can be allergenic
4.5% - 6.7%
Works as a foaming cleansing agent
2.9% - 4.3%
2.2% - 3.3%
Helps water and oil mix together
1.6% - 2.5%
Used to stabilize product formulation, help create an even product layer over skin (for example, in sunscreen) and create a thicker product consistency
1.4% - 2.1%
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
1.4% - 2.2%
Used to preserve products, dissolve other ingredients and create a nice product texture
1% - 1.5%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
0.55% - 1.35%
A cleansing agent (SLS). It can be irritating
0.8% - 1.2%
Helps absorb oil (for the time of application) and creates a thicker product consistency
0.55% - 1.3%
Benefits for the skin are not clear
0.5% - 1.15%
Used to increase effectiveness of preservatives
0.3% - 0.7%
Helps oil and water mix together and used to stabilize product formulations
0.3% - 0.7%
0.2% - 0.7%
Helps to stabilize the product formulation
0.15% - 0.7%
Can work as an exfoliant but is typically used to adjust the product pH
0.15% - 0.65%
A clay mineral. Can absorb oil from the surface of the skin
0.15% - 0.6%
0.15% - 0.55%
0.15% - 0.55%
Helps water and oil mix together and softens the upper layer of the skin
0.15% - 0.5%
0.1% - 0.45%
A preservative
0.1% - 0.4%
A preservative. It helps prevent bacterial growth in cosmetic products
0.1% - 0.4%
An iron oxide. Used as a colorant. Is usually well tolerated
0.1% - 0.35%
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499
0.05% - 0.25%
A fragrance. Can be irritating
0.05% - 0.2%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.05% - 0.15%
An aromatic blend of unspecified and possibly irritating ingredients
0.01% - 0.1%

Similar products & dupes

L'Oréal Paris - Pure Clay Detox Foam Wash
Garnier - Pure Active Intensive Anti-Blackhead Charcoal Gel Wash
La Roche-Posay - Pigmentclar Brightening Foaming Cream Cleanser
Lancôme - Gel Pure Focus Purifying Cleanser
SVR - Physiopure Foaming Gel Duo
L'Occitane - Aqua Réotier Water Gel Cleanser
Bioderma - Atoderm face and body shower gel
LOréal Paris Men Expert - Hydra Power Shower Gel
Dior - Prestige Cleansing Micellar Mousse
Uriage - Extra Rich Dermatological Gel
Phisoderm - Deep Clean Cream Cleanser, Normal to Dry Skin
Price
WIMJ similarity score
57%
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32%
Key ingredients
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
See all similar products

Questions

Scientific Sources