Laura Mercier Pure Canvas Primer - Hydrating Face Primer

Laura Mercier Pure Canvas Primer - Hydrating Face Primer

Efficacy75/100IrritancyLow

Works for

Moisturizing
Glycerin, Ethylhexyl olivate + 6 more
Works
What the product description says
“Pure Canvas Primer - Hydrating Face Primer”
Source: Sephora Hong Kong

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, glyceryl acrylate/acrylic acid copolymer.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: squalane, isododecane.

GlycerinKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant~4–6%
Ethylhexyl olivateKey activeEffect: HighHelps soften the upper layer of the skin~2–3.1%
IsododecaneKey active· Emollient, OcclusiveEffect: MediumAn emollient that helps soften the skin and can decrease moisture loss. Helps create a nice product texture~1.7–2.6%
SqualaneKey active· Emollient, OcclusiveEffect: HighAn oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.~1.3–2%
Glyceryl acrylate/acrylic acid copolymerKey active· HumectantEffect: HighHelps attract water to the upper layer of the skin and provide a longer-lasting hydration. Can create a thicker product consistency~0.2–0.75%
Butylene glycol· HumectantEffect: LowUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin~3.5–5.3%
Neopentyl glycol diheptanoate· EmollientEffect: LowHelps soften the upper layer of the skin and create a nice product consistency~2.8–4.1%
Caprylyl glycol· Humectant, EmollientEffect: LowHelps preserve products and creates a nice product texture~1.1–1.6%

Can it cause trouble?

Irritancy
8 flagged ingredients
Low risk
We flag 8 ingredients with irritancy potential; the product's overall irritancy is low. The table lists each ingredient's own rating.
IngredientFunctionIrritationEst. amount
PhenylpropanolHelps mask the smell of other ingredients and helps preserve the product formulationHigh~0.1–0.3%est.
Caprylyl glycolHelps preserve products and creates a nice product textureMedium~1.1–1.6%est.
Glyceryl acrylate/acrylic acid copolymerHelps attract water to the upper layer of the skin and provide a longer-lasting hydration. Can create a thicker product consistencyMedium~0.2–0.75%est.
Potassium hydroxideUsed to adjust the pH level of productsMedium~0.15–0.65%est.
MethylpropanediolHelps dissolve other ingredients in a formulationMedium~0.15–0.55%est.
Sodium citrateHelps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve productsMedium~0.1–0.45%est.
Citric acidCan work as an exfoliant but is typically used to adjust the product pHMedium~0.1–0.35%est.
Maris salUsed to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentrationMedium~0.05–0.25%est.
Comedogenic
Clean of flagged comedogenic ingredients
None flagged

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Ingredients

Filter by role to see what each ingredient is doing.

Water~40–60%
Formula
Irritation risk
Low

Plain old water

More about Water
Glycerin~4–6%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
Butylene glycol~3.5–5.3%
Formula
Irritation risk
Low
Works for
Moisturizing

Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin

More about Butylene glycol
Neopentyl glycol diheptanoate~2.8–4.1%
Formula
Irritation risk
Low
Works for
Moisturizing

Helps soften the upper layer of the skin and create a nice product consistency

More about Neopentyl glycol diheptanoate
Ethylhexyl olivate~2–3.1%
Key active
Irritation risk
Low
Works for
Moisturizing

Helps soften the upper layer of the skin

More about Ethylhexyl olivate
Isododecane~1.7–2.6%
Key active
Irritation risk
Low
Works for
Moisturizing

An emollient that helps soften the skin and can decrease moisture loss. Helps create a nice product texture

More about Isododecane
Peg-8/smdi copolymer~1.5–2.2%
Formula
Squalane~1.3–2%
Key active
Irritation risk
Low
Works for
Moisturizing

An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.

More about Squalane
Caprylyl glycol~1.1–1.6%
Irritant · medium
Irritation risk
Medium
Works for
Moisturizing

Helps preserve products and creates a nice product texture

More about Caprylyl glycol
Polyurethane-35~0.85–1.25%
Formula
Sorbeth-30 tetraisostearate~0.5–1.15%
Formula
Irritation risk
Low
Works for
Cleansing
More about Sorbeth-30 tetraisostearate
Ammonium acryloyldimethyltaurate/vp copolymer~0.4–0.95%
Formula
Irritation risk
Low

Increases thickness of a product. Texture enhancer for oil-in-water emulsions

More about Ammonium acryloyldimethyltaurate/vp copolymer
Dipropylene glycol~0.35–0.85%
Formula
Irritation risk
Low

Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying

More about Dipropylene glycol
Sorbitan sesquiisostearate~0.35–0.8%
Formula
Irritation risk
Low
Works for
Cleansing
More about Sorbitan sesquiisostearate
Acrylates/beheneth-25 methacrylate copolymer~0.3–0.75%
Formula
Xanthan gum~0.3–0.75%
Formula
Irritation risk
Low
Works for
Cleansing

Used to create a thicker product consistency

More about Xanthan gum
Ppg-8-ceteth-20~0.3–0.75%
Formula
Irritation risk
Low
Works for
Cleansing
More about Ppg-8-ceteth-20
Glyceryl acrylate/acrylic acid copolymer~0.2–0.75%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Moisturizing

Helps attract water to the upper layer of the skin and provide a longer-lasting hydration. Can create a thicker product consistency

More about Glyceryl acrylate/acrylic acid copolymer
Potassium hydroxide~0.15–0.65%
Irritant · medium
Irritation risk
Medium

Used to adjust the pH level of products

More about Potassium hydroxide
Methylpropanediol~0.15–0.55%
Irritant · medium
Irritation risk
Medium

Helps dissolve other ingredients in a formulation

More about Methylpropanediol
Trisodium edta~0.1–0.5%
Formula
Irritation risk
Low

Helps preserve product formulations

More about Trisodium edta
Sodium citrate~0.1–0.45%
Irritant · medium
Irritation risk
Medium

Helps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products

More about Sodium citrate
Sodium carrageenan~0.1–0.45%
Formula
Irritation risk
Low

Helps stabilize the product formulation

More about Sodium carrageenan
Citric acid~0.1–0.35%
Irritant · medium
Irritation risk
Medium

Can work as an exfoliant but is typically used to adjust the product pH

More about Citric acid
Mica~0.1–0.4%
Formula
Irritation risk
Low

Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light

More about Mica
Phenylpropanol~0.1–0.3%
Irritant · high
Irritation risk
High

Helps mask the smell of other ingredients and helps preserve the product formulation

More about Phenylpropanol
Maris sal~0.05–0.25%
Irritant · medium
Irritation risk
Medium
Works for
Exfoliation

Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration

More about Maris sal
Phenoxyethanol~0.05–0.25%
Formula
Irritation risk
Low

A preservative. It helps prevent bacterial growth in cosmetic products

More about Phenoxyethanol
Iron oxides~0.05–0.1%
Formula
Irritation risk
Low
Works for
Sun protection

An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499. They might be able to offer some protection against visible light, but the degree of the protection is not clear

More about Iron oxides
Ingredient list view

Water, Glycerin, Butylene glycol, Neopentyl glycol diheptanoate, Ethylhexyl olivate, Isododecane, Peg-8/smdi copolymer, Squalane, Caprylyl glycol, Polyurethane-35, Sorbeth-30 tetraisostearate, Ammonium acryloyldimethyltaurate/vp copolymer, Dipropylene glycol, Sorbitan sesquiisostearate, Acrylates/beheneth-25 methacrylate copolymer, Xanthan gum, Ppg-8-ceteth-20, Glyceryl acrylate/acrylic acid copolymer, Potassium hydroxide, Methylpropanediol, Trisodium edta, Sodium citrate, Sodium carrageenan, Citric acid, Mica, Phenylpropanol, Maris sal, Phenoxyethanol, Iron oxides

Compare prices

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Amazon USPrice as of 11/12 15:07 GMT
$80.04
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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
Laura MercierPure Canvas Primer - Hydrating Face PrimerYOUR PRODUCTLune+AsterHydralift PrimerPacifica BeautyMatte Greens Skin Solve PrimerEstée LauderFuturist Aqua Brilliance Watery Glow Primer
Match—29%23%21%
Price$80.04$18.00−$62.04—$18.00−$62.04
Shared key ingredients—2 of 43 of 42 of 4
Key difference—PanthenolNiacinamideAscorbyl Glucoside
Irritancy Low Low Medium Medium
Drying alcohol————
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Laura Mercier Pure Canvas Primer - Hydrating Face Primer
Laura MercierPure Canvas Primer - Hydrating Face Primer

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

As an Amazon Associate, WIMJ earns from qualifying purchases.