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Product summary

We assess that this product can provide reliable sun protection based on the ingredient list. We love that it can protect from both UVA and UVB rays (not all sunscreens with SPF ratings give UVA protection. UVA rays do not cause sunburn, but still damage our skin and lead to early aging).

It also works as a moisturizer, so you do not have to use an additional hydrating product. Like all broad-spectrum sunscreens, this product helps prevent early signs of aging.

Sunscreen filters

This is a mineral sunscreen. It uses titanium dioxide and zinc oxide for sun protection. Both titanium dioxide and zinc oxide almost never irritate even the most sensitive skin and eyes, but can leave a white cast.

Irritation risk

This product contains actives that can be irritating. We assess the overall irritancy of this sunscreen to be low. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

About the brand

According to Cruelty-Free Kitty "Kiss My Face" is cruelty free and so is its parent company.

Price

The product retails for 17.06$ in the United States.

For a detailed price comparison: click here.

Can the product deliver on its promises?

WIMJ summary for sun protection

This product offers a good level of protection against both UVB and UVA rays.

It is a mineral sunscreen. In other words, it contains non-organic UV filters. It will probably not sting your eyes but might leave a white cast.

This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.

Non-organic (mineral) filters
Ingredient UVB UVA I UVA II Stability
titanium dioxide
Offers UVB protection
Does not offer UVA I protection
Offers UVA II protection
Is photo stable
zinc oxide
Offers UVB protection
Offers UVA I protection
Offers UVA II protection
Is photo stable
See a mistake?
Promise
What does the product description say?
"Spending time in the sun increases your risk of skin cancer/skin aging."
WIMJ summary for anti-aging

This product can help prevent early signs of skin aging because it offers a good level of broad spectrum sun protection. Sun damage is the main cause of premature skin aging, and protecting your skin from the sun is the best anti-aging strategy.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
See a mistake?
WIMJ summary for evens skin tone

This product offers broad spectrum sun protection. It means that it can prevent hyperpigmentation and help keep the skin tone even (sun damage is the main factor causing age spots, darkening of post-acne marks and other discolorations).

See a mistake?
Promise
What does the product description say?
"LUXURIOUS, MOISTURIZING LOTION."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, aloe barbadensis leaf juice.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: helianthus annuus seed oil, carthamus tinctorius oleosomes.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
MEDIUM
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (camellia sinensis extract) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
LOW
does not meet threshold

How honest is this product?

Promise Can it deliver?
Sun protection
Anti-aging
Total Promises Fulfilled score: 90/100.

Potential irritants

IRRITANCY
LOW

Ingredients by volume

Ingredient Estimated concentration
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
6%
Declared
A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant
6%
Declared
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
23% - 35%
Tea extract. Might be helpful in neutralizing free radicals in skin
8.3% - 12.4%
Helps soften the upper layer of the skin
6% - 9%
Helps water and oil mix together. Used as a cleansing ingredient. Could be an allergen
4.8% - 7.2%
Carrot extract. Might have anti-oxidant properties and be used to add orange color
2.8% - 4.2%
A preservative
2.3% - 3.4%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
1.9% - 2.8%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
2% - 3%
Used mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin
1% - 1.5%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
0.55% - 1.25%
A preservative. It helps prevent bacterial growth in cosmetic products
0.2% - 0.8%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.15% - 0.55%
Plain old water
0.1% - 0.35%
Used to create a thicker product consistency
0.05% - 0.3%

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Price
WIMJ similarity score
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SPF
SPF 30
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SPF 50
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SPF 45
SPF 45
SPF 50
SPF 30
SPF 30
SPF 30
Key ingredients
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Irritancy
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
Potential Irritants
All ingredients
See all similar products

Questions

Scientific Sources