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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Aloe Facial Cleansing Foam"
From product name
WIMJ summary for cleansing

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (capric acid, cocamidopropyl betaine, lauric acid, lauryl hydroxysultaine, myristic acid, palmitic acid, sodium lauroyl sarcosinate) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: cocamidopropyl betaine

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Cleansing
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
23% - 34%
Plain old water
12% - 17%
5.4% - 8%
Helps oil and water mix together. Could be comedogenic
3.2% - 4.8%
Helps water and oil mix together. Has anti-bacterial properties that might be helpful in preventing blemishes
2.6% - 3.8%
Helps water and oil mix together. Used as a cleansing ingredient. Could be an allergen
2.4% - 3.5%
Used to adjust the pH level of products
1.4% - 2.2%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
1.2% - 1.9%
Helps oil and water mix together and works as a cleansing agent
1.7% - 2.6%
A preservative. It helps prevent bacterial growth in cosmetic products
0.5% - 1%
An aromatic blend of unspecified and possibly irritating ingredients
0.8% - 1.2%
A preservative
0.16% - 0.32%
A preservative
0.5% - 1.15%
Helps preserve products and creates a nice product texture
0.5% - 1.15%
Stabilizes the product formulation
0.4% - 1%
An emollient that is naturally present in skin and helps soften it
0.45% - 1.1%
0.45% - 1.05%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.35% - 0.8%
0.3% - 0.7%
0.2% - 0.8%
Might be somewhat helpful in reducing hyperpigmentation and neutralizing free radicals but its typical concentration in a product is too low for having an effect
0.15% - 0.65%
0.1% - 0.5%
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
0.1% - 0.5%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
0.15% - 0.5%
A plant extract that can contain an antioxidant compound
0.1% - 0.4%
A plant extract that has been shown to be able to reduce inflammation in skin, support restoration of skin barrier function, as well as support collagen production. Contains active compounds called centelloids: asiaticoside, madecasosside, asiatic acid and madecassic acid. Might be helpful in preventing stretch marks. It can be itself be irritating though.
0.15% - 0.55%
A preservative
0.1% - 0.35%

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instant clarity. no fuss. no drama. - pH BALANCED PATCHOULI + CHERIMOYA GEL CLEANSER
IOMA - Gentle Cleansing Cream
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pH formula - G.E.L. Cleanse | Gel Cleanser for Senstive Skin
Price
WIMJ similarity score
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Key ingredients
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
Potential Irritants
All ingredients
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Questions

Scientific Sources