Humectants (diglycerin 1.40% - 2.10%, glycerin 1.70% - 2.50%, sodium hyaluronate 4.50% - 6.80% and hydrolyzed hyaluronic acid 4.40% - 6.60%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.

Price

The product retails for 1949.99KSH in Kenya, for 47.53A$ in Australia, for 15.00£ in the United Kingdom and for 16.80$ in Singapore.

For a detailed price comparison: click here.

What can the product work for?

Anti-aging

What does the product description say?

Contains Hyaluronic Acid to provide deep moisturization and prevent moisture loss, for a visibly brighter, bouncier and more youthful glow.

Source: Sentoheal

This product contains tocopherol. This ingredient help neutralize free radicals in skin. By doing so, they might be able to prevent early signs of aging (like fine lines and wrinkles), at least to some extent. These ingredients will not be able to "reverse" signs of aging.

tocopherol 2.1% - 3.1%

Irritation risk:

Concentration: Effectiveness: LOW

Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself

Evens skin tone

What does the product description say?

This famous discoloration brightening/lightening toner is powerful in targeting the root cause of sun pigmentation and dark spots.

Source: N/A

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: tranexamic acid

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

tranexamic acid 26% - 39%

Irritation risk:

Concentration: Effectiveness: HIGH

An amino acid that is effective in reducing hyperpigmentation and evening out the skin tone. It can also help in skin barrier recovery. It is used to treat melasma, especially with injections and when taken orally

Moisturizing

What does the product description say?

The innovative and concentrated formula contains a blend of Tranexamic Acid, Vitamin C and Nano-Hyaluronic Acid that work together to even out skin tone, lighten discoloration, deeply hydrate and prevent further discoloration...

Source: N/A

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": diglycerin, glycerin.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

glycerin 1.7% - 2.5%

Irritation risk:

Concentration: Effectiveness: HIGH

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

hydrolyzed hyaluronic acid 4.4% - 6.6%

Irritation risk:

Concentration: Effectiveness: HIGH

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. A version of it is naturally present in skin

tranexamic acid 26% - 39%

Irritation risk:

Concentration: Effectiveness: HIGH

Anti-oxidation

This product contains antioxidants (tocopherol) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

tocopherol 2.1% - 3.1%

Irritation risk:

Concentration: Effectiveness: HIGH

Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself

Honesty check

Buy now

Can it cause trouble?

Ingredients & concentrations

All ingredients

Key Actives

tocopherol 2.1% - 3.1%

Irritation risk:

Works for: Anti-oxidation, Moisturizing, Anti-aging, Anti-inflammatory

Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself

tranexamic acid 26% - 39%

Irritation risk:

Works for: Moisturizing, Evens skin tone

Search top rated products by actives

Potential irritants

peg-8 0.5% - 1.1%

Irritation risk:

Works for: Moisturizing

Used to create a nice product consistency

potassium laurate 0.4% - 0.9%

Irritation risk:

Works for: Cleansing

Helps water and oil mix together

Comodogenic ingredients

We couldn't find any comodogenic ingredients in this product

All ingredients

tranexamic acid 26% - 39%

Irritation risk:

Works for: Moisturizing, Evens skin tone

hydrolyzed hyaluronic acid 4.4% - 6.6%

Irritation risk:

Works for: Moisturizing

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. A version of it is naturally present in skin

sodium hyaluronate 4.5% - 6.8%

Irritation risk:

Works for: Moisturizing

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin

Ingredient list view

Tranexamic acid, Hydrolyzed hyaluronic acid, Sodium hyaluronate, Unspecified form of vitamin c, Potassium phosphate, Tocopherol, Butylene glycol, Glycerin, Diglycerin, Glycol, Peg-7, Peg-8, Potassium laurate, Unknown, Styrene, Potassium sulfite, Phenoxyethanol

	Hada labo - Shirojyun Premium Whitening Lotion	Rohto Mentholatum - Hada Labo Shirojyun Premium Whitening Lotion - 2 Types	Rohto - Hada Labo Shirojyun Premium Medicated Whitening Lotion Moist	Shiseido - D Program Whitening Clear Lotion	Orbis - U-Dot Lotion	Germaine de Capuccini - Hydracure Hyaluronic Force Serum	OLIVARRIER - Dual Moist Toning Lotion	Geek & Gorgeous 101 - HA 5 Light	Formotopia - BFFECT Hyaluronic Acid 2% + Na-PCA 1% Serum	LING Skincare - Daily Anti-Aging Liquid Moisturizer	CHIFURE - Moisturizing Lotion
Price
WIMJ similarity score		32%	30%	22%	22%	20%	20%	19%	19%	19%	19%
Key ingredients	diglycerin glycerin +4 more	Common: diglycerin glycerin +4 more Other: hyaluronic acid	Common: diglycerin glycerin +3 more Other: hyaluronic acid hyaluronic acid	Common: glycerin sodium hyaluronate +1 more Other: betaine dipotassium glycyrrhizate +3 more	Common: diglycerin glycerin +2 more Other:	Common: glycerin hydrolyzed hyaluronic acid +1 more Other:	Common: glycerin hydrolyzed hyaluronic acid +1 more Other: betaine camellia sinensis leaf +4 more	Common: glycerin hydrolyzed hyaluronic acid +2 more Other: panthenol sodium hyaluronate crosspolymer	Common: glycerin hydrolyzed hyaluronic acid +1 more Other: allantoin caprylic/capric triglyceride +6 more	Common: glycerin sodium hyaluronate +1 more Other: plukenetia volubilis seed oil sodium pca +1 more	Common: glycerin sodium hyaluronate +1 more Other: ricinus communis seed oil trehalose +1 more
Irritancy	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW	IRRITANCY LOW
Potential Irritants	potassium laurate Has skin benefit? peg-8 Has skin benefit?	peg-8 Has skin benefit?	sodium sulfite Has skin benefit? peg-8 Has skin benefit? +1 more	sodium metabisulfite Has skin benefit? sodium metaphosphate Has skin benefit? +2 more	ethoxydiglycol Has skin benefit?	benzyl alcohol Has skin benefit? ethylhexylglycerin Has skin benefit? +1 more	centella asiatica extract Has skin benefit? citric acid Has skin benefit? +1 more	ethylhexylglycerin Has skin benefit? pentylene glycol Has skin benefit? +2 more	sodium hyaluronate crosspolymer Has skin benefit? 1,2-hexanediol Has skin benefit? +7 more	panax ginseng extract Has skin benefit? ethylhexylglycerin Has skin benefit? +2 more	peg-60 hydrogenated castor oil Has skin benefit? ceteth-20 Has skin benefit? +2 more
All ingredients	tranexamic acid Has skin benefit? hydrolyzed hyaluronic acid Has skin benefit? +15 more	tranexamic acid Has skin benefit? unspecified form of vitamin c Has skin benefit? +20 more	tranexamic acid Has skin benefit? glycyrrhizic acid Has skin benefit? +20 more	water Has skin benefit? dipropylene glycol Has skin benefit? +30 more	tranexamic acid Has skin benefit? water Has skin benefit? +19 more	water Has skin benefit? pentylene glycol Has skin benefit? +6 more	water Has skin benefit? pentylene glycol Has skin benefit? +16 more	glycerin Has skin benefit? peg/ppg/polybutylene glycol-8/5/3 glycerin Has skin benefit? +12 more	water Has skin benefit? butylene glycol Has skin benefit? +27 more	water Has skin benefit? glycerin Has skin benefit? +13 more	glycerin Has skin benefit? butylene glycol Has skin benefit? +16 more

PRODUCT REVIEW

Hada labo Shirojyun Premium Whitening Lotion

Works for:

Can it cause trouble?

Key actives

Cheaper alternatives

Product summary

Ingredient callouts

Price

What can the product work for?

Works for

Anti-aging

What does the product description say?

Evens skin tone

What does the product description say?

Moisturizing

What does the product description say?

Anti-oxidation

Honesty check

How honest is this product?

Buy now

KE Retailers

AU Retailers

UK Retailers

SG Retailers

N/A Retailers

Can it cause trouble?

Potential irritants

Comodogenic ingredients

Similar products & dupes

Ingredients & concentrations

All ingredients

Key Actives

Potential irritants

Comodogenic ingredients

All ingredients

Ingredient list view

Sources