Fresh Rose Floral Toner

Fresh - Rose Floral Toner
Effectiveness
Efficacy
35 /100
Effectiveness
irritancy
HIGH

Formula review

Effectiveness
Efficacy
35 /100
Can work for:
  • Moisturizing
Promises, but can't deliver:
  • Evens skin tone
See a mistake?
Promise
What does the product description say?
"Dryness, Dullness and Uneven Texture Formulation."
WIMJ summary

Effective ingredients missing or their concentration is too low

See a mistake?
Promise
What does the product description say?
"Made with natural ingredients like rosewater and anthemis nobilis flower oil, this toner works to improve moisture for up to 24 hours, while setting makeup in place without the use of alcohol."
WIMJ summary

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": glycerin.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
Effectiveness
LOW
meets threshold
Effectiveness

Potential irritants

Effectiveness
irritancy
HIGH

Ingredients by volume

Plain old water
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Used to preserve products, dissolve other ingredients and create a nice product texture

Questions

Scientific Sources