Fitglow Beauty Vita Shield Plum Hyaluronic Primer SPF 30

Fitglow Beauty Vita Shield Plum Hyaluronic Primer SPF 30

SPF 30Efficacy60/100IrritancyLow·1 UV filter

Works for

Sun protection
SPF 30 · 1 UV filter · Broad spectrum
Weak protectionLow zinc dose
SPF 30Broad spectrumMineral filters

This product uses a single UV filter (zinc oxide) in a relatively low concentration and might not be able to provide a reliable sun protection.

This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.

UV spectrum
UVB290–320 nmUVA II320–340 nmUVA I340–400 nm
Zinc Oxide
FilterCoverageWhat it doesEst. amount
Zinc Oxide Mineral UVBUVA Photo-stable A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant14%
Reef-safe
No oxybenzone or octinoxate — the two filters banned in Hawaii, Florida Keys and Aruba.
Anti-oxidation
Side benefit · Astaxanthin, Camellia sinensis leaf extract + 6 more
Works well

This product contains antioxidants (astaxanthin) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

The following ingredients - camellia sinensis leaf extract, punica granatum extract also can have an antioxidant effect, but there is less evidence to confirm their effectiveness in skin.

AstaxanthinKey activeEffect: HighHelps neutralize free radicals in skin and might help to calm down inflammation~3.9–5.8%
Camellia sinensis leaf extractKey activeEffect: MediumCan contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation~1.2–1.7%
Punica granatum extractKey activeEffect: MediumA plant extract that can help neutralize free radicals in skin and even out the skin tone, but is typically used in products in a concentration that is too low to be effective~0.05–0.2%
Betula alba bark extractEffect: LowHas astringent properties. Creates a tightening and drying effect on the skin. Can be irritating~2–3.1%
Butyrospermum parkii butterEffect: LowA great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals~1.8–2.7%
Rubus chamaemorus seed oilEffect: LowA berry extract that can have some anti-oxidant properties. It helps to preserve product formulations and improve their smell. It can be irritating~0.05–0.15%
Mangifera indica seed butterEffect: LowHelps to soften the upper layer of the skin and might have some anti-oxidant effect~0.05–0.3%
TocopherolUnder-dosedPure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself~0.01–0.05%
Moisturizing
Side benefit the brand mentions · Butyrospermum parkii butter, C12-15 alkyl benzoate + 13 more
Works
What the product description says
“Skin-replenishing formula works to simultaneously protect from UVA/UVB sun damage while locking in complete hydration, supple and bounce to skin.”
Source: Fitglow beauty

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, hyaluronic acid.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, caprylic/capric triglyceride.

Butyrospermum parkii butterKey active· Emollient, OcclusiveEffect: HighA great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals~1.8–2.7%
C12-15 alkyl benzoateKey active· EmollientEffect: MediumEnhances the product texture and makes it more spreadable. Helps reduce water loss from the outer layer of skin. Extands the shelf life by preventing bacteria growth~1.4–2.2%
Caprylic/capric triglycerideKey active· Emollient, OcclusiveEffect: HighA good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin~1–1.5%
GlycerinKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant~0.2–0.75%
Helianthus annuus seed oilKey active· Emollient, OcclusiveEffect: HighA great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function~0.15–0.65%
Hyaluronic acidKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation~0.1–0.5%
Mangifera indica seed butterKey activeEffect: HighHelps to soften the upper layer of the skin and might have some anti-oxidant effect~0.05–0.3%
Aloe barbadensis leaf juice· HumectantEffect: LowTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin~23–35%
Betula alba bark extractEffect: LowHas astringent properties. Creates a tightening and drying effect on the skin. Can be irritating~2–3.1%
Camellia sinensis leaf extractEffect: LowCan contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation~1.2–1.7%
Glyceryl stearate citrate· EmollientEffect: LowHelps oil and water mix together while softening the upper layer of the skin~0.2–0.7%
Glyceryl stearate· EmollientEffect: LowAn emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together~0.2–0.8%
Stearic acidEffect: Low, below effective doseHelps oil and water mix together and works as an emollient~0.1–0.3%
LecithinEffect: Low, below effective doseUsed mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin~0.1–0.45%
TocopherolEffect: Low, below effective dosePure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself~0.01–0.05%
Anti-aging
Side benefit · Astaxanthin, Aloe barbadensis leaf juice + 4 more
May help

This product contains astaxanthin. There is some human evidence that this ingredient helps reduce and prevent fine lines and wrinkles and improve skin elasticity and firmness, though it is smaller or less consistent than the evidence for the best anti-aging ingredients. The biggest anti-aging effect in this product comes from sun protection. Sun damage is the main factor causing early signs of skin aging. We, however, do not recommend using this product as a sunscreen because the protection it offers is not strong enough).

AstaxanthinKey activeEffect: MediumHelps neutralize free radicals in skin and might help to calm down inflammation~3.9–5.8%
Aloe barbadensis leaf juiceEffect: LowTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin~23–35%
Butyrospermum parkii butterEffect: LowA great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals~1.8–2.7%
Camellia sinensis leaf extractEffect: LowCan contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation~1.2–1.7%
Hyaluronic acidEffect: LowOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation~0.1–0.5%
TocopherolEffect: Low, below effective dosePure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself~0.01–0.05%

Can it cause trouble?

Irritancy
12 flagged ingredients
Low risk
We flag 12 ingredients with irritancy potential; the product's overall irritancy is low. The table lists each ingredient's own rating.
IngredientFunctionIrritationEst. amount
Benzyl alcoholA preservative. Can be used to mask unpleasant smell. Can be irritatingHigh~0.5–1%est.
Betula alba bark extractHas astringent properties. Creates a tightening and drying effect on the skin. Can be irritatingHigh~2–3.1%est.
Decyl glucosideHelps oil and water mix together. Can be irritatingHigh~0.45–1.1%est.
Rubus chamaemorus seed oilA berry extract that can have some anti-oxidant properties. It helps to preserve product formulations and improve their smell. It can be irritatingHigh~0.05–0.15%est.
Aloe barbadensis leaf juiceTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skinMedium~23–35%est.
AstaxanthinHelps neutralize free radicals in skin and might help to calm down inflammationMedium~3.9–5.8%est.
Caprylic/capric triglycerideA good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerinMedium~1–1.5%est.
Citric acidCan work as an exfoliant but is typically used to adjust the product pHMedium~0.6–1.4%est.
Daucus carota sativa extract—Medium~0.45–1%est.
Dehydroacetic acidA preservativeMedium~0.3–0.6%est.
Prunus domestica fruit extractA plant extract. Might have some antioxidant propertiesMedium~0.05–0.3%est.
Punica granatum extractA plant extract that can help neutralize free radicals in skin and even out the skin tone, but is typically used in products in a concentration that is too low to be effectiveMedium~0.05–0.2%est.
Comedogenic
1 ingredient rated 2 or more on the 0–5 pore-clogging scale
1 flagged
These ingredients have a comedogenic rating of 2 or more on a 0–5 scale; the table shows each one's rating. In leave-on products they can clog pores in acne-prone skin.
IngredientFunctionRatingEst. amount
Butyrospermum parkii butterA great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals3/5~1.8–2.7%est.

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Ingredients

Filter by role to see what each ingredient is doing.

Zinc oxide14%
UV filterKey active
Irritation risk
Low
Works for
Sun protection

A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant

More about Zinc oxide
Aloe barbadensis leaf juice~23–35%
Irritant · medium
Irritation risk
Medium
Works for
MoisturizingReduces rednessReduces irritationAntibacterialAnti-inflammatoryAnti-blemishAnti-aging

Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin

More about Aloe barbadensis leaf juice
Water~8.4–12.6%
Formula
Irritation risk
Low

Plain old water

More about Water
Astaxanthin~3.9–5.8%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Anti-oxidationAnti-agingAnti-inflammatory

Helps neutralize free radicals in skin and might help to calm down inflammation

More about Astaxanthin
Benzyl alcohol~0.5–1%
Irritant · high
Irritation risk
High

A preservative. Can be used to mask unpleasant smell. Can be irritating

More about Benzyl alcohol
Betula alba bark extract~2–3.1%
Irritant · high
Irritation risk
High
Works for
MoisturizingAnti-oxidation

Has astringent properties. Creates a tightening and drying effect on the skin. Can be irritating

More about Betula alba bark extract
Butyrospermum parkii butter~1.8–2.7%
Key activeComedogenic 3/5
Irritation risk
Low
Comedogenicity
3/5
Works for
MoisturizingAnti-agingAnti-oxidation

A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals

More about Butyrospermum parkii butter
C12-15 alkyl benzoate~1.4–2.2%
Key active
Irritation risk
Low
Works for
Moisturizing

Enhances the product texture and makes it more spreadable. Helps reduce water loss from the outer layer of skin. Extands the shelf life by preventing bacteria growth

More about C12-15 alkyl benzoate
Camellia sinensis leaf extract~1.2–1.7%
Key active
Irritation risk
Low
Works for
Anti-oxidationAntibacterialAnti-agingAnti-blemishEvens skin toneMoisturizing

Can contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation

More about Camellia sinensis leaf extract
Caprylic/capric triglyceride~1–1.5%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Moisturizing

A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin

More about Caprylic/capric triglyceride
Citric acid~0.6–1.4%
Irritant · medium
Irritation risk
Medium

Can work as an exfoliant but is typically used to adjust the product pH

More about Citric acid
Daucus carota sativa extract~0.45–1%
Irritant · medium
Decyl glucoside~0.45–1.1%
Irritant · high
Irritation risk
High
Works for
Cleansing

Helps oil and water mix together. Can be irritating

More about Decyl glucoside
Dehydroacetic acid~0.3–0.6%
Irritant · medium
Irritation risk
Medium

A preservative

More about Dehydroacetic acid
Dodecane~0.15–0.7%
Formula
Irritation risk
Low
More about Dodecane
Glycerin~0.2–0.75%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
Glyceryl stearate~0.2–0.8%
Formula
Irritation risk
Low
Works for
CleansingMoisturizing

An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together

More about Glyceryl stearate
Glyceryl stearate citrate~0.2–0.7%
Formula
Irritation risk
Low
Works for
CleansingMoisturizing

Helps oil and water mix together while softening the upper layer of the skin

More about Glyceryl stearate citrate
Helianthus annuus seed oil~0.15–0.65%
Key active
Irritation risk
Low
Works for
Moisturizing

A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function

More about Helianthus annuus seed oil
Hyaluronic acid~0.1–0.5%
Key active
Irritation risk
Low
Works for
MoisturizingAnti-inflammatoryAnti-aging

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation

More about Hyaluronic acid
Lecithin~0.1–0.45%
Formula
Irritation risk
Low
Works for
CleansingMoisturizing

Used mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin

More about Lecithin
Mangifera indica seed butter~0.05–0.3%
Key active
Irritation risk
Low
Works for
MoisturizingAnti-oxidation

Helps to soften the upper layer of the skin and might have some anti-oxidant effect

More about Mangifera indica seed butter
Prunus domestica fruit extract~0.05–0.3%
Irritant · medium
Irritation risk
Medium

A plant extract. Might have some antioxidant properties

More about Prunus domestica fruit extract
Punica granatum extract~0.05–0.2%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Anti-oxidationEvens skin tone

A plant extract that can help neutralize free radicals in skin and even out the skin tone, but is typically used in products in a concentration that is too low to be effective

More about Punica granatum extract
Rubus chamaemorus seed oil~0.05–0.15%
Irritant · high
Irritation risk
High
Works for
Anti-oxidation

A berry extract that can have some anti-oxidant properties. It helps to preserve product formulations and improve their smell. It can be irritating

More about Rubus chamaemorus seed oil
Sodium polyacrylate~0.05–0.2%
Formula
Irritation risk
Low
Works for
Mattifying

Used to create a gel-like product texture, as well as to stabilize emulsions

More about Sodium polyacrylate
Stearic acid~0.1–0.3%
Formula
Irritation risk
Low
Works for
CleansingMoisturizing

Helps oil and water mix together and works as an emollient

More about Stearic acid
Tocopherol~0.01–0.05%
Under-dosed
Irritation risk
Low
Works for
Anti-oxidationAnti-agingAnti-inflammatoryMoisturizing

Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself

More about Tocopherol
Tridecyl salicylate~0.01–0.05%
Formula
Propanediol~0.01–0.05%
Formula
Irritation risk
Low

Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin

More about Propanediol
Ingredient list view

Zinc oxide, Aloe barbadensis leaf juice, Water, Astaxanthin, Benzyl alcohol, Betula alba bark extract, Butyrospermum parkii butter, C12-15 alkyl benzoate, Camellia sinensis leaf extract, Caprylic/capric triglyceride, Citric acid, Daucus carota sativa extract, Decyl glucoside, Dehydroacetic acid, Dodecane, Glycerin, Glyceryl stearate, Glyceryl stearate citrate, Helianthus annuus seed oil, Hyaluronic acid, Lecithin, Mangifera indica seed butter, Prunus domestica fruit extract, Punica granatum extract, Rubus chamaemorus seed oil, Sodium polyacrylate, Stearic acid, Tocopherol, Tridecyl salicylate, Propanediol

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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
Fitglow BeautyVita Shield Plum Hyaluronic Primer SPF 30YOUR PRODUCTBabo BotanicalsDaily Sheer Tinted Facial Mineral Sunscreen SPF 30 – Natural GlowWeledaUV Glow FluidLaboratoires de BiarritzOrganic Alga Maris Face Sunscreen SPF50
Match—38%32%32%
Price—$23.00$16.03$23.94
Shared key ingredients—9 of 114 of 114 of 11
Key difference—Agran OilBisabololPolyglyceryl-2 Dipolyhydroxystearate
Irritancy Low Low Low Low
SPFSPF 30SPF 30SPF 30SPF 50
Drying alcohol————
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Product summary

We are worried that "Fitglow Beauty - Vita Shield Plum Hyaluronic Primer SPF 30" might not be able to provide reliable sun protection because it uses a single UV filter (zinc oxide) in a relatively weak concentration.

Its formula is also hydrating, so you might not need an additional moistruizer during the day.

Sunscreen filters

This product is a mineral sunscreen. It uses zinc oxide for sun protection. Zinc oxide almost never irritates the skin or stings eyes, but it can leave a white cast.

Irritation risk

This formulation includes some common irritants, including ingredients that do not provide a benefit for the skin. We assess the overall irritancy of it to be medium. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

Price

The product retails for 44.00$ in the United States.

For a detailed price comparison: click here.

Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 25 studies and safety reviews.

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Fitglow Beauty Vita Shield Plum Hyaluronic Primer SPF 30
Fitglow BeautyVita Shield Plum Hyaluronic Primer SPF 30

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As an Amazon Associate, WIMJ earns from qualifying purchases.