Works for:
based on ingredients and %- Anti-oxidation
- Anti-aging
- Moisturizing
Doesn't work for:
based on ingredients and %- Sun protection
Can it cause trouble?
- Irritation risk: medium
- Comedogenic risk ingredients: 1
Key actives
Product Summary
We are worried that "Fitglow Beauty - Vita Shield Plum Hyaluronic Primer SPF 30" might not be able to provide reliable sun protection because it uses a single UV filter (zinc oxide) in a relatively weak concentration.
Its formula is also hydrating, so you might not need an additional moistruizer during the day.
Sunscreen filters
This product is a mineral sunscreen. It uses zinc oxide for sun protection. Zinc oxide almost never irritates the skin or stings eyes, but it can leave a white cast.
Irritation risk
This formulation includes some common irritants, including ingredients that do not provide a benefit for the skin. We assess the overall irritancy of it to be medium. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
Price
The product retails for 44.00$ in the United States.
For a detailed price comparison: click here.
Anti-oxidation
This product contains antioxidants (astaxanthin) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).
The following ingredients - camellia sinensis extract, punica granatum extract also can have an antioxidant effect, but there is less evidence to confirm their effectiveness in skin.
Helps neutralize free radicals in skin and might help to calm down inflammation
Tea extract. Might be helpful in neutralizing free radicals in skin
A plant extract that can help neutralize free radicals in skin and even out the skin tone, but is typically used in products in a concentration that is too low to be effective
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
Helps to soften the upper layer of the skin and might have some anti-oxidant effect
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Anti-aging
This product contains astaxanthin. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works. The biggest anti-aging effect in this product comes from sun protection. Sun damage is the main factor causing early signs of skin aging. We, however, do not recommend using this product as a sunscreen because the protection it offers is not strong enough).
Helps neutralize free radicals in skin and might help to calm down inflammation
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Moisturizing
What does the product description say?
Vita Shield Plum Hyaluronic Primer SPF 30
Source: From product name
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, hyaluronic acid.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, helianthus annuus seed oil.
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Helps to soften the upper layer of the skin and might have some anti-oxidant effect
Enhances the product texture and makes it more spreadable. Helps reduce water loss from the outer layer of skin. Extands the shelf life by preventing bacteria growth
Helps oil and water mix together while softening the upper layer of the skin
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Helps oil and water mix together and works as an emollient
Used mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin
Sun protection
This product uses a single UV filter (zinc oxide) in a relatively low concentration and might not be able to provide a reliable sun protection.
This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.
A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Sun protection |
Total Promises Fulfilled score: 60/100.
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Potential irritants
Comedogenic ingredients
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| Product | Similarity | Price | Irritancy |
|---|---|---|---|
 Fitglow Beauty Vita Shield Plum Hyaluronic Primer SPF 30 | Current | $44.00 | |
 Babo Botanicals Daily Sheer Tinted Facial Mineral Sunscreen SPF 30 – Natural Glow | 45% | $12.99 | |
 Supergoop! Sunnyscreen 100% Mineral Spray SPF 50 Baby Sunscreen | 38% | $30.00 | |
 Replenix Soothing Mineral Sunscreen Spray SPF30 | 36% | $37.00 | |
 thinksport | 35% | $15.99 | |
 Goddess Garden Sport SPF 30 Natural Sunscreen, Continuous Spray, 3.4 Ounce | 34% | $18.99 |
Key Actives
Potential irritants
Comedogenic ingredients
All ingredients
Ingredient list view
Zinc oxide, Aloe barbadensis leaf juice, Water, Astaxanthin, Benzyl alcohol, Betula alba juice, Rosa damascena extract, Butyrospermum parkii butter, C12-15 alkyl benzoate, Camellia sinensis extract, Caprylic/capric triglyceride, Citric acid, Daucus carota sativa extract, Decyl glucoside, Dehydroacetic acid, Dodecane, Glycerin, Glyceryl stearate, Glyceryl stearate citrate, Helianthus annuus seed oil, Hyaluronic acid, Lecithin, Mangifera indica seed butter, Prunus domestica fruit extract, Punica granatum extract, Unknown, Sodium polyacrylate, Stearic acid, Tocopherol, Tridecyl salicylate, Propanediol
- A review of inorganic UV filters zinc oxide and titanium dioxide
- Risk assessment of zinc oxide, a cosmetic ingredient used as a UV filter of sunscreens
- Characterization of the UVA protection provided by avobenzone, zinc oxide, and titanium dioxide in broad-spectrum sunscreen products
- Ultraviolet Protection Properties of Commercial Sunscreens and Sunscreens Containing Zno Nanorods
- ZnO nanoparticles and organic chemical UV-filters are equally well tolerated by human immune cells
- Astaxanthin, canthaxanthin and b-carotene differently affect UVA-induced oxidative damage and expression of oxidative stress-responsive enzymes
- Astaxanthin attenuates the UVA-induced up-regulation of matrixmetalloproteinase-1 and skin fibroblast elastase in human dermal fibroblasts
- Protective Effects of Topical Application of a Poorly Soluble Antioxidant Astaxanthin Liposomal Formulation on Ultraviolet-Induced Skin Damage
- Ecofriendly surfactant is allergen of the year
- 4 Final Report on the Safety Assessment of Sodium Dehydroacetate and Dehydroacetic Acid
- Glycerol and the skin: holistic approach to its origin and functions
- Effect of Olive and Sunflower Seed Oil on the Adult Skin Barrier: Implications for Neonatal Skin Care
- Topically Applied Sunflower Seed Oil Prevents Invasive Bacterial Infections in Preterm Infants in Egypt
- Effect of topically applied lipids on surfactant-irritated skin
- Impact of topical oils on the skin barrier: possible implications for neonatal health in developing countries
- Efficacy of a New Topical Nano-hyaluronic Acid in Humans
- Physiochemical properties and application of hyaluronic acid: a systematic review
- Extraction and Characteristics of Seed Kernel Oil from Mango
- Promising features of mango (Mangifera indica L.) kernel oil: a review
- Evaluation of the fatty acid composition of the seeds of Mangifera indica L. and their application
- Extract of Punica granatum inhibits skin photoaging induced by UVB irradiation
- Topical microemulsion containing Punica granatum extract: its control over skin erythema and melanin in healthy Asian subjects
- Safety Assessment of Punica granatum -Derived Ingredients as Used in Cosmetics
- Vitamin E in dermatology
- Vitamin E and Skin Health