Feeling Beautiful - Freeman English Willow Toner

Feeling Beautiful Freeman English Willow Toner

PROMISES
FULFILLED
75 /100
IRRITANCY
HIGH
Works for
  • Anti-oxidation
  • Evens skin tone
  • Anti-aging
  • Moisturizing
Key ingredients
  • allantoin
  • betaine
  • caprylic/capric triglyceride
  • centella asiatica extract
  • corallina officinalis extract
+ 5 more
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Formula review

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WIMJ summary

This product contains glutathione. This ingredient help neutralize free radicals in skin. By doing so, they might be able to prevent early signs of aging (like fine lines and wrinkles), at least to some extent. These ingredients will not be able to "reverse" signs of aging.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
does not meet threshold
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WIMJ summary

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: glutathione

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
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Promise
What does the product description say?
"All-in-one pore minimizing Freeman English Willow Toner purifies to remove excess dirt and makeup while balancing skin's moisture levels."
WIMJ summary

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: allantoin, betaine.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride, caprylyl glycol.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
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WIMJ summary

This product contains antioxidants (glutathione) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
meets threshold
LOW
meets threshold

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Plain old water
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

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