E45 Moisturising Lotion with Pump

E45 Moisturising Lotion with Pump

Efficacy100/100IrritancyLow

Works for

Moisturizing
Petrolatum, Paraffinum liquidum + 3 more
Works well
What the product description says
“This is a light daily dry skin moisturiser that is perfect for everyday use all over the body and helps keep your skin feeling soft, supple and hydrated.”
Source: Supderdrug

This product can help soften the skin and reduce its moisture loss with emollients and occlusives: lanolin, paraffinum liquidum.

Keep in mind that this product does not contain effective ingredients to attract water to the upper layer of the skin. This is why an additional product with humectants like glycerin or hyaluronic acid can be helpful (apply it before this product for the best results).

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: lanolin, paraffinum liquidum, petrolatum

PetrolatumHero· Emollient, OcclusiveEffect: HighOne of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss~5.1–7.6%
Paraffinum liquidumHero· Emollient, OcclusiveEffect: HighMineral oil. One of the most effective and well studied occlusive and emollient moisturizing ingredients. Helps reduce moisture loss in skin and repair skin barrier function~2.8–4.2%
LanolinHero· Emollient, OcclusiveEffect: HighSebum of wool-bearing animals (most commonly sheep). Helps soften the upper layer of the skin and reduce the skin water loss. In rare cases could be an allergen. Not suitable for vegans~1.4–2%
Isopropyl palmitate· EmollientEffect: LowHelps soften the upper layer of the skin and create a thicker product consistency~3.7–5.5%
Glyceryl stearate· EmollientEffect: LowAn emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together~2.1–3.1%

Can it cause trouble?

Irritancy
4 flagged ingredients
Low risk
We flag 4 ingredients with irritancy potential; the product's overall irritancy is low. The table lists each ingredient's own rating.
IngredientFunctionIrritationEst. amount
Isopropyl palmitateHelps soften the upper layer of the skin and create a thicker product consistencyMedium~3.7–5.5%est.
Ceteareth-20Helps oil and water mix together. Has some emollient propertiesMedium~1.5–2.3%est.
EthylhexylglycerinA preservativeMedium~0.05–0.3%est.
BhtA preservativeMedium~0.01–0.05%est.
Comedogenic
2 ingredients rated 2 or more on the 0–5 pore-clogging scale
2 flagged
These ingredients have a comedogenic rating of 2 or more on a 0–5 scale; the table shows each one's rating. In leave-on products they can clog pores in acne-prone skin.
IngredientFunctionRatingEst. amount
Isopropyl palmitateHelps soften the upper layer of the skin and create a thicker product consistency3/5~3.7–5.5%est.
Ceteareth-20Helps oil and water mix together. Has some emollient properties2/5~1.5–2.3%est.

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Ingredients

Filter by role to see what each ingredient is doing.

Water~40–60%
Formula
Irritation risk
Low

Plain old water

More about Water
Petrolatum~5.1–7.6%
Hero · Moisturizing
Irritation risk
Low
Works for
Moisturizing

One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss

More about Petrolatum
Isopropyl palmitate~3.7–5.5%
Comedogenic 3/5Irritant · medium
Irritation risk
Medium
Comedogenicity
3/5
Works for
Moisturizing

Helps soften the upper layer of the skin and create a thicker product consistency

More about Isopropyl palmitate
Paraffinum liquidum~2.8–4.2%
Hero · Moisturizing
Irritation risk
Low
Works for
Moisturizing

Mineral oil. One of the most effective and well studied occlusive and emollient moisturizing ingredients. Helps reduce moisture loss in skin and repair skin barrier function

More about Paraffinum liquidum
Glyceryl stearate~2.1–3.1%
Formula
Irritation risk
Low
Works for
CleansingMoisturizing

An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together

More about Glyceryl stearate
Ceteareth-20~1.5–2.3%
Comedogenic 2/5Irritant · medium
Irritation risk
Medium
Comedogenicity
2/5
Works for
Cleansing

Helps oil and water mix together. Has some emollient properties

More about Ceteareth-20
Lanolin~1.4–2%
Hero · Moisturizing
Irritation risk
Low
Works for
MoisturizingCleansing

Sebum of wool-bearing animals (most commonly sheep). Helps soften the upper layer of the skin and reduce the skin water loss. In rare cases could be an allergen. Not suitable for vegans

More about Lanolin
Phenoxyethanol~0.45–1%
Formula
Irritation risk
Low

A preservative. It helps prevent bacterial growth in cosmetic products

More about Phenoxyethanol
Ethylparaben~0.2–0.4%
Formula
Irritation risk
Low

A preservative

More about Ethylparaben
Methylparaben~0.15–0.3%
Formula
Irritation risk
Low

A preservative

More about Methylparaben
Hydroxyethylcellulose~0.2–0.75%
Formula
Irritation risk
Low

Used to thicken product formulations and create gel-like textures

More about Hydroxyethylcellulose
Carbomer~0.1–0.45%
Formula
Irritation risk
Low
Works for
Cleansing

Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations

More about Carbomer
Ethylhexylglycerin~0.05–0.3%
Irritant · medium
Irritation risk
Medium

A preservative

More about Ethylhexylglycerin
Sodium hydroxide~0.05–0.2%
Formula
Irritation risk
Low

Used to adjust the product's pH

More about Sodium hydroxide
Bht~0.01–0.05%
Irritant · medium
Irritation risk
Medium

A preservative

More about Bht
Ingredient list view

Water, Petrolatum, Isopropyl palmitate, Paraffinum liquidum, Glyceryl stearate, Ceteareth-20, Lanolin, Phenoxyethanol, Ethylparaben, Methylparaben, Hydroxyethylcellulose, Carbomer, Ethylhexylglycerin, Sodium hydroxide, Bht

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🇦🇺 Amazon Australia (AU)Price as of 11/12 00:00 GMT
≈ $12.21
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🇬🇧 Amazon UK (UK)
Price unavailable Out of stock
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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
E45Moisturising Lotion with PumpYOUR PRODUCTSainsbury'sE45 Moisturiser Cream for Very Dry SkinRohtoCareCera AP Face and Body MilkElizabeth ArdenEight Hour Cream Skin Protectant Fragrance Free
Match—61%58%57%
Price—$3.98—$26.65
Shared key ingredients—3 of 33 of 33 of 3
Key difference——Oligopeptide-24Salicylic Acid
Irritancy Low Low Low Low
Drying alcohol————
View product Shop Shop Shop

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Product summary

"E45 - Moisturising Lotion with Pump" has a good moisturizing formula.

Irritation risk

This product does not contain known common irritants and is suitable for sensitive skin. We assess the overall irritancy of this moisturizer to be low. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

Price

The product retails for 15.95A$ in Australia and at around 7.59£ in the United Kingdom.

For a detailed price comparison: click here.

Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 3 studies and safety reviews.

  1. 1
  2. 2
  3. 3
E45 Moisturising Lotion with Pump
E45Moisturising Lotion with Pump

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

As an Amazon Associate, WIMJ earns from qualifying purchases.