E Nature

E Nature Birch Juice Hydro Serum

Name: E Nature - Birch Juice Hydro Serum
Brand: E Nature

Efficacy100/100IrritancyHigh

See all ingredients

Works for

Moisturizing

Panthenol, Glycerin + 11 more

Works well

What the product description says

“E Nature Birch Juice Hydro Serum is formulated with 69% Birch Juice to deeply hydrate the skin.”

Source: Lila Beauty

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": betaine, glycerin.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: panthenol

PanthenolHero· HumectantEffect: HighHelps attract water to the upper layer of the skin and can help improve skin barrier function~0.15–0.55%

GlycerinKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant~4–6%

Peg/ppg/polybutylene glycol-8/5/3 glycerinKey active· HumectantEffect: MediumHelps create a nice product texture and attract water to the upper layer of the skin~2.5–3.8%

BetaineKey active· HumectantEffect: HighHelps attract water to the upper layer of the skin and improves the product texture~1.8–2.8%

Carthamus tinctorius oleosomesKey active· EmollientEffect: MediumHelps soften the upper layer of the skin~0.3–0.7%

Glyceryl linolenateKey active· EmollientEffect: MediumHelps soften the upper layer of the skin~0.3–0.75%

CyanocobalaminKey activeEffect: HighCan support skin barrier function and reduce inflammation in skin~0.1–0.35%

Dicaprylyl carbonate· EmollientEffect: LowHelps products spread more easily and works as an emollient to soften skin~3.6–5.4%

Glyceryl stearate citrate· EmollientEffect: LowHelps oil and water mix together while softening the upper layer of the skin~1–1.5%

Glyceryl caprylate· EmollientEffect: LowAn emollient that can also help water and oil mix together, as well as prevent bacteria growth in products~0.55–1.35%

Glyceryl stearate· EmollientEffect: LowAn emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together~0.35–0.8%

Polyglyceryl-10 stearateEffect: LowHelps water and oil mix together and softens the upper layer of the skin~0.15–0.6%

BiotinEffect: LowMight have some moisturising properties. Is not effective when applied topically beyond some moisturizing effect~0.15–0.65%

Anti-aging

Not advertised by the brand · Folic acid, Sodium ascorbyl phosphate

May help

This product contains folic acid. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Folic acidKey activeEffect: MediumCan help stimulate collagen production in skin. While available studies are promising, more research is needed to confirm the efficacy in skin~0.1–0.45%

Sodium ascorbyl phosphateEffect: Low, below effective doseA stable derivative of vitamin C. It is oil-soluble which means it is more likely to penetrate the skin compared to the pure form of vitamin C (which is water-soluble), but it is less bio-available and is way less effective in stimulating collagen and reducing wrinkles compared to the pure form of vitamin C (L-ascorbic acid) and its other derivatives (for example, magnesium ascorbyl phosphate). At the same time, this vitamin C derivative has been shown in studies to be effective in reducing acne, blemishes and clogged pores. It is less irritating then the pure form of vitamin C~0.2–0.75%

Anti-oxidation

Not advertised by the brand · Pyridoxine, Tocopheryl acetate + 1 more

May help

This product contains antioxidants (pyridoxine) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.

PyridoxineKey activeEffect: MediumMight help neutralize free radicals in skin, but evidence of effectiveness in skin is lacking. It might be irritating~0.1–0.4%

Tocopheryl acetateEffect: Low, below effective doseA more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.~0.4–0.95%

Sodium ascorbyl phosphateUnder-dosedA stable derivative of vitamin C. It is oil-soluble which means it is more likely to penetrate the skin compared to the pure form of vitamin C (which is water-soluble), but it is less bio-available and is way less effective in stimulating collagen and reducing wrinkles compared to the pure form of vitamin C (L-ascorbic acid) and its other derivatives (for example, magnesium ascorbyl phosphate). At the same time, this vitamin C derivative has been shown in studies to be effective in reducing acne, blemishes and clogged pores. It is less irritating then the pure form of vitamin C~0.2–0.75%

Can it cause trouble?

Irritancy

3 strong irritants: Parfum, Limonene + 1 more — patch-test recommended

High risk

We flagged 13 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.

IngredientFunctionIrritationEst. amount

ParfumAn aromatic blend of unspecified and possibly irritating ingredientsHigh~0.3–0.75%est.

Chamomilla recutita flower extractPlant extract that can have healing and anti-inflammatory properties. It is a potential allergen and can be irritatingHigh~0.15–0.65%est.

PyridoxineMight help neutralize free radicals in skin, but evidence of effectiveness in skin is lacking. It might be irritatingHigh~0.15–0.55%est.

LimoneneA common frangrance that can easily irritate skin, especially if exposed to air, light or heatHigh~0.05–0.25%est.

LinaloolA fragrance. Can be irritatingHigh~0.05–0.25%est.

EthylhexylglycerinA preservativeMedium~0.45–1%est.

Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymerA gelling agent that thickens the product consistency and leaves the skin with a velvety finishMedium~0.4–0.9%est.

C12-20 alkyl glucosideHelps water and oil mix togetherMedium~0.4–0.9%est.

Tocopheryl acetateA more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.Medium~0.4–0.95%est.

Disodium edtaStabilizes the product formulationMedium~0.15–0.7%est.

Polyglyceryl-10 stearateHelps water and oil mix together and softens the upper layer of the skinMedium~0.15–0.6%est.

Sodium ascorbyl phosphateA stable derivative of vitamin C. It is oil-soluble which means it is more likely to penetrate the skin compared to the pure form of vitamin C (which is water-soluble), but it is less bio-available and is way less effective in stimulating collagen and reducing wrinkles compared to the pure form of vitamin C (L-ascorbic acid) and its other derivatives (for example, magnesium ascorbyl phosphate). At the same time, this vitamin C derivative has been shown in studies to be effective in reducing acne, blemishes and clogged pores. It is less irritating then the pure form of vitamin CMedium~0.2–0.75%est.

Glyceryl arachidonateHelps water and oil mix togetherMedium~0.35–0.75%est.

Comedogenic

Clean of flagged comedogenic ingredients

None flagged

Alternatives

Cheaper, or higher on efficacy

SKIN&LAB Vitamin C Brightening Serum

Cheaper67% match

$13.89

ROUND LAB Soybean Nourishing Serum

Cheaper65% match

$21.96

View all alternatives

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Ingredients

Filter by role to see what each ingredient is doing.

Betula platyphylla japonica juice~22–33%

Formula

Irritation risk: Low

More about Betula platyphylla japonica juice

Propanediol~4.6–6.9%

Formula

Irritation risk: Low

Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin

More about Propanediol

Glycerin~4–6%

Key active

Irritation risk: Low

Works for

Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin

Dicaprylyl carbonate~3.6–5.4%

Formula

Irritation risk: Low

Works for

Moisturizing

Helps products spread more easily and works as an emollient to soften skin

More about Dicaprylyl carbonate

Peg/ppg/polybutylene glycol-8/5/3 glycerin~2.5–3.8%

Key active

Irritation risk: Low

Works for

Moisturizing

Helps create a nice product texture and attract water to the upper layer of the skin

More about Peg/ppg/polybutylene glycol-8/5/3 glycerin

Betaine~1.8–2.8%

Key active

Irritation risk: Low

Works for

Moisturizing

Helps attract water to the upper layer of the skin and improves the product texture

More about Betaine

C14-22 alcohols~1.4–2%

Formula

Irritation risk: Low

A non-drying alcohol that helps stabilize product formulations

More about C14-22 alcohols

Sucrose stearate~1.2–1.8%

Formula

Irritation risk: Low

Works for

Cleansing

Helps water and oil mix together

More about Sucrose stearate

Glyceryl stearate citrate~1–1.5%

Formula

Irritation risk: Low

Works for

CleansingMoisturizing

Helps oil and water mix together while softening the upper layer of the skin

More about Glyceryl stearate citrate

Xanthan gum~0.6–1.4%

Formula

Irritation risk: Low

Works for

Cleansing

Used to create a thicker product consistency

More about Xanthan gum

Glyceryl caprylate~0.55–1.35%

Formula

Irritation risk: Low

Works for

CleansingMoisturizing

An emollient that can also help water and oil mix together, as well as prevent bacteria growth in products

More about Glyceryl caprylate

Ethylhexylglycerin~0.45–1%

Irritant · medium

Irritation risk: Medium

A preservative

More about Ethylhexylglycerin

Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer~0.4–0.9%

Irritant · medium

Irritation risk: Medium

A gelling agent that thickens the product consistency and leaves the skin with a velvety finish

More about Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer

C12-20 alkyl glucoside~0.4–0.9%

Irritant · medium

Irritation risk: Medium

Works for

Cleansing

Helps water and oil mix together

More about C12-20 alkyl glucoside

Parfum~0.3–0.75%

Irritant · high

Irritation risk: High

An aromatic blend of unspecified and possibly irritating ingredients

More about Parfum

Hydrogenated lecithin~0.35–0.8%

Formula

Irritation risk: Low

Works for

Cleansing

Helps to retain moisture by creating a protective barrier on the skin. Rich in fatty acids. Improves product texture and helps with the penetration of other ingredients.

More about Hydrogenated lecithin

Tocopheryl acetate~0.4–0.95%

Irritant · medium

Irritation risk: Medium

Works for

Anti-oxidation

A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.

More about Tocopheryl acetate

Cellulose gum~0.35–0.8%

Formula

Irritation risk: Low

Used to create thicker product consistency and stabilize emulsions

More about Cellulose gum

Glyceryl stearate~0.35–0.8%

Formula

Irritation risk: Low

Works for

CleansingMoisturizing

An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together

More about Glyceryl stearate

Disodium edta~0.15–0.7%

Irritant · medium

Irritation risk: Medium

Stabilizes the product formulation

More about Disodium edta

Carthamus tinctorius oleosomes~0.3–0.7%

Key active

Irritation risk: Low

Works for

Moisturizing

Helps soften the upper layer of the skin

More about Carthamus tinctorius oleosomes

Chamomilla recutita flower extract~0.15–0.65%

Irritant · high

Irritation risk: High

Works for

Anti-inflammatory

Plant extract that can have healing and anti-inflammatory properties. It is a potential allergen and can be irritating

More about Chamomilla recutita flower extract

Plantago ovata seed extract~0.15–0.6%

Formula

Irritation risk: Low

More about Plantago ovata seed extract

Polyglyceryl-10 stearate~0.15–0.6%

Irritant · medium

Irritation risk: Medium

Works for

Moisturizing

Helps water and oil mix together and softens the upper layer of the skin

More about Polyglyceryl-10 stearate

Panthenol~0.15–0.55%

Hero · Moisturizing

Irritation risk: Low

Works for

MoisturizingReduces rednessReduces irritation

Helps attract water to the upper layer of the skin and can help improve skin barrier function

More about Panthenol

Sodium ascorbyl phosphate~0.2–0.75%

Under-dosedIrritant · medium

Irritation risk: Medium

Works for

Anti-blemishAnti-oxidationAnti-aging

A stable derivative of vitamin C. It is oil-soluble which means it is more likely to penetrate the skin compared to the pure form of vitamin C (which is water-soluble), but it is less bio-available and is way less effective in stimulating collagen and reducing wrinkles compared to the pure form of vitamin C (L-ascorbic acid) and its other derivatives (for example, magnesium ascorbyl phosphate). At the same time, this vitamin C derivative has been shown in studies to be effective in reducing acne, blemishes and clogged pores. It is less irritating then the pure form of vitamin C

More about Sodium ascorbyl phosphate

Glyceryl arachidonate~0.35–0.75%

Irritant · medium

Irritation risk: Medium

Works for

Cleansing

Helps water and oil mix together

More about Glyceryl arachidonate

Glyceryl linolenate~0.3–0.75%

Key active

Irritation risk: Low

Works for

Moisturizing

Helps soften the upper layer of the skin

More about Glyceryl linolenate

Biotin~0.15–0.65%

Formula

Irritation risk: Low

Works for

Moisturizing

Might have some moisturising properties. Is not effective when applied topically beyond some moisturizing effect

More about Biotin

Folic acid~0.15–0.6%

Key active

Irritation risk: Low

Works for

Anti-aging

Can help stimulate collagen production in skin. While available studies are promising, more research is needed to confirm the efficacy in skin

More about Folic acid

Pyridoxine~0.15–0.55%

Key activeIrritant · high

Irritation risk: High

Works for

Anti-oxidation

Might help neutralize free radicals in skin, but evidence of effectiveness in skin is lacking. It might be irritating

More about Pyridoxine

Cyanocobalamin~0.15–0.5%

Key active

Irritation risk: Low

Works for

Anti-inflammatoryMoisturizing

Can support skin barrier function and reduce inflammation in skin

More about Cyanocobalamin

Folic acid~0.1–0.45%

Key active

Irritation risk: Low

Works for

Anti-aging

Can help stimulate collagen production in skin. While available studies are promising, more research is needed to confirm the efficacy in skin

More about Folic acid

Pyridoxine~0.1–0.4%

Key activeIrritant · high

Irritation risk: High

Works for

Anti-oxidation

Might help neutralize free radicals in skin, but evidence of effectiveness in skin is lacking. It might be irritating

More about Pyridoxine

Cyanocobalamin~0.1–0.35%

Key active

Irritation risk: Low

Works for

Anti-inflammatoryMoisturizing

Can support skin barrier function and reduce inflammation in skin

More about Cyanocobalamin

Limonene~0.05–0.25%

Irritant · high

Irritation risk: High

A common frangrance that can easily irritate skin, especially if exposed to air, light or heat

More about Limonene

Linalool~0.05–0.25%

Irritant · high

Irritation risk: High

A fragrance. Can be irritating

More about Linalool

Ingredient list view

Betula platyphylla japonica juice, Propanediol, Glycerin, Dicaprylyl carbonate, Peg/ppg/polybutylene glycol-8/5/3 glycerin, Betaine, C14-22 alcohols, Sucrose stearate, Glyceryl stearate citrate, Xanthan gum, Glyceryl caprylate, Ethylhexylglycerin, Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, C12-20 alkyl glucoside, Parfum, Hydrogenated lecithin, Tocopheryl acetate, Cellulose gum, Glyceryl stearate, Disodium edta, Carthamus tinctorius oleosomes, Chamomilla recutita flower extract, Plantago ovata seed extract, Polyglyceryl-10 stearate, Panthenol, Sodium ascorbyl phosphate, Glyceryl arachidonate, Glyceryl linolenate, Biotin, Folic acid, Pyridoxine, Cyanocobalamin, Folic acid, Pyridoxine, Cyanocobalamin, Limonene, Linalool

Compare prices

Retailers ranked by price — lowest first.

🇦🇺 Lila Beauty (AU)42 ml

≈ $25.08 Out of stock

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🇬🇧 Amazon UK (UK)

Price unavailable Out of stock

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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
	E NatureBirch Juice Hydro SerumYOUR PRODUCT	ArocellMilky Drop Ampoule	SKIN&LABVitamin C Brightening Serum	ROUND LABSoybean Nourishing Serum
Match	—	68%	67%	65%
Price	—	—	$13.89	$21.96
Shared key ingredients	—	6 of 6	6 of 6	6 of 6
Key difference	—	Niacinamide	Retinol	Niacinamide
Irritancy	High	Medium	Medium	Medium
Drying alcohol	—	—	—	—
	View product	Shop	Shop	Shop

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Product summary

"E Nature - Birch Juice Hydro Serum" is effective for: Anti-inflammatory

This product could be helpful for: Moisturizing and Anti-aging, but its actives are not the most effective or are not well-studied.

Ingredient callouts

Humectants (glycerin 4.00% - 6.00% and betaine 1.80% - 2.80%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.

Price

The product retails for 36.50A$ in Australia and for 44.99£ in the United Kingdom.

For a detailed price comparison: click here.

Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 17 studies and safety reviews.

1
Glycerol and the skin: holistic approach to its origin and functionsncbi.nlm.nih.gov
2
Contact dermatitis caused by alkyl glucosides in the modern cosmetic industry and contact dermatitis in the Canadian aircraft industrydigitool.library.mcgill.ca
3
Safety Assessment of Decyl Glucoside and Other Alkyl Glucosides as Used in Cosmeticsciteseerx.ist.psu.edu
4
Safety Assessment of Polyglyceryl Fatty Acid Esters as Used in Cosmeticscir-safety.org
5
Skin moisturizing effects of panthenol-based formulationspdfs.semanticscholar.org
6
Safety Assessment of Panthenol, Pantothenic Acid, and Derivatives as Used in Cosmeticscir-safety.org
7
Sodium ascorbyl phosphate shows in vitro and in vivo efficacy in the prevention and treatment of acne vulgarisncbi.nlm.nih.gov
8
Sodium ascorbyl phosphate in topical microemulsionssciencedirect.com
9
Final report of the safety assessment of L-Ascorbic Acid, Calcium Ascorbate, Magnesium Ascorbate, Magnesium Ascorbyl Phosphate, Sodium Ascorbate, and Sodium Ascorbyl Phosphate as used in cosmeticseuropepmc.org
10
Regulation of collagen synthesis in human dermal fibroblasts by the sodium and magnesium salts of ascorbyl-2-phosphatekarger.com
11
Comparison of clinical efficacies of sodium ascorbyl phosphate, retinol and their combination in acne treatmentonlinelibrary.wiley.com
12
Application of l-ascorbic acid and its derivatives (sodium ascorbyl phosphate and magnesium ascorbyl phosphate) in topical cosmetic formulations: stability studiesinis.iaea.org
13
Sodium L-ascorbyl-2-phosphate 5% lotion for the treatment of acne vulgaris: a randomized, double-blind, controlled trialonlinelibrary.wiley.com
14
Folic acid and creatine improve the firmness of human skin in vivopubmed.ncbi.nlm.nih.gov
15
Cutaneous Metabolism of Vitamin B-6sciencedirect.com
16
Topical vitamin B12--a new therapeutic approach in atopic dermatitis-evaluation of efficacy and tolerability in a randomized placebo-controlled multicentre clinical trialpubmed.ncbi.nlm.nih.gov
17
Superiority of a vitamin B12-containing emollient compared to a standard emollient in the maintenance treatment of mild-to-moderate plaque psoriasisncbi.nlm.nih.gov

E NatureBirch Juice Hydro Serum

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As an Amazon Associate, WIMJ earns from qualifying purchases.