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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Ideal for all skin types with loss of elasticity and firmness."
WIMJ summary for anti-aging

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Body Strategist Contour Cream"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, butylene glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: squalane, glycine soja oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 37/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
An emollient that softens the skin
5.2% - 6.4%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
3.8% - 4.6%
Produces temporary toning effect. Can help dissolve other ingredients or preserve products
3.1% - 3.7%
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
2.4% - 3%
Helps oil and water mix together while softening the upper layer of the skin
2% - 2.4%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
1.7% - 2.1%
Used to preserve products, dissolve other ingredients and create a nice product texture
1.5% - 1.8%
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
1.2% - 1.5%
Helps to softent the upper layer of the skin
0.95% - 1.2%
Help soften the upper layer of the skin
0.7% - 1.05%
Used as a fragrance. Can be irritating
0.55% - 0.85%
Helps soften the upper layer of the skin
0.55% - 0.8%
An aromatic blend of unspecified and possibly irritating ingredients
0.45% - 0.7%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
0.5% - 0.75%
Helps stabilize emulsions and create a nice product texture
0.45% - 0.7%
Used to thicken the product's consistency
0.45% - 0.65%
Helps oil and water mix together
0.45% - 0.65%
A preservative. It helps prevent bacterial growth in cosmetic products
0.35% - 0.65%
Helps water and oil mix together
0.3% - 0.6%
Helps preserve products and creates a nice product texture
0.3% - 0.6%
Polysaccharide derived from seaweed. Used to create a thicker product consistency and might help attract water to the upper layer of the skin
0.25% - 0.5%
Used to create a thicker product consistency
0.25% - 0.45%
A preservative
0.2% - 0.4%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.2% - 0.35%
0.15% - 0.3%
Used to stabilize product formulations
0.15% - 0.25%
0.1% - 0.2%
A good emollient that helps soften the skin and helps repair its barrier function
0.1% - 0.2%
0.05% - 0.1%
Used to increase stability of product formulations
0.05% - 0.1%
Used to adjust the product's pH
0.05% - 0.05%

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The Body Shop - Aloe Soothing Night Cream
Kopari - Ultra Restore Body Butter
Kopari Beauty - Ultra Restore Body Butter with Hyaluronic Acid
Sisley-Paris - Restorative Body Cream
Bliss - Fabgirl Firm Body Cream
Weleda - Sensitive Skin Almond Body Lotion
mirenesse - Power Lift Active Anti-Ageing Hand and Body Balm
Mamonde - Ceramide Light Cream
Paula's choice - Ultra-Rich Soothing Body Butter Full size
Price
WIMJ similarity score
38%
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35%
33%
33%
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33%
32%
32%
Key ingredients
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Irritancy
IRRITANCY
HIGH
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
See all similar products

Questions

Scientific Sources