Cantu - Shea Butter Maximum Hold Strengthening Styling Gel with Jamaican Black Castor Oil

Cantu Shea Butter Maximum Hold Strengthening Styling Gel with Jamaican Black Castor Oil

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Can it work? Irritants Ingredient concentrations Sources Similar products Q&A Where to buy
  • Moisturizing
  • butyrospermum parkii butter
  • glycerin
  • hydrolyzed soy protein
  • ricinus communis seed oil
  • +1 more
75 /100
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Formula review

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What does the product description say?
"Infused with 100% pure Shea Butter, the strengthening gel locks in hydration to reduce the appearance and feel of dryness and flakes, adding body and volume to even damaged hair without ever leaving crunch or flakes."
WIMJ summary

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, ricinus communis seed oil.

Ingredient Effectiveness Concentration Irritancy
meets threshold
meets threshold
meets threshold

Potential irritants


Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
6.5% - 9.7%
Helps oil and water mix together
3.4% - 5.1%
Used to stabilize product formulation and create a nice product consistency
2.4% - 3.6%
An aromatic blend of unspecified and possibly irritating ingredients
1.5% - 2.2%
A plant oil that can help soften the skin. It might be helpful in calming down inflammation, but solid research is lacking. Is often used in lip products to create the needed product consistency
1.5% - 2.2%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
1.1% - 1.7%
Used to adjust the pH in formulations
0.55% - 1.3%
A preservative. It helps prevent bacterial growth in cosmetic products
0.2% - 0.8%
A preservative
0.25% - 0.5%
A preservative
0.15% - 0.55%
0.1% - 0.35%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
0.05% - 0.2%
Stabilizes the product formulation
0.01% - 0.05%
Helps attract water to the upper layer of the skin. Might have some anti-aging, anti-oxidant, and skin lightening properties, but solid evidence is missing
0.01% - 0.05%

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Scientific Sources