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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Dullness and Uneven Texture, Dryness, and Fine Lines and Wrinkles, Formulation."
WIMJ summary for anti-aging

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Dullness and Uneven Texture, Dryness, and Fine Lines and Wrinkles, Formulation."
WIMJ summary for evens skin tone

Effective ingredients missing or their concentration is too low

See a mistake?
Promise
What does the product description say?
"Locks in moisture resulting in hydrated skin and hair."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride, helianthus annuus seed oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Evens skin tone
Total Promises Fulfilled score: 25/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
22% - 34%
6.7% - 10.1%
The ingredient is not recognized
TBC
Helps soften the upper layer of the skin
4.4% - 6.6%
An emollient that helps soften the skin
3.7% - 5.6%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
2.7% - 4%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
2.3% - 3.4%
1.4% - 2.2%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
1% - 1.5%
1.1% - 1.6%
Helps soften the upper layer of the skin
0.6% - 1.35%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
0.55% - 1.3%
A plant extract that might have an anti-inflammatory effect
0.35% - 0.85%
Used as a fragrance. Can be irritating
0.3% - 0.75%
An aromatic blend of unspecified and possibly irritating ingredients
0.15% - 0.55%
Plain old water
0.1% - 0.35%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
0.1% - 0.4%
Used to create a thicker product consistency
0.1% - 0.3%

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Price
WIMJ similarity score
39%
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36%
Key ingredients
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
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Questions

Scientific Sources