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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"0 star rating1 Revie"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, caprylyl glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, cocos nucifera oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
HIGH
Ingredient Irritancy Skin Benefit
ceteareth-20
Has skin benefit
benzyl alcohol
does not have skin benefit
parfum
does not have skin benefit

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
5.9% - 8.9%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.8% - 5.6%
An emollient that helps soften the skin and create a nice product texture
2.8% - 4.2%
Helps oil and water mix together and works as an emollient
2.1% - 3.2%
Helps oil and water mix together. Has some emollient properties
1.8% - 2.6%
An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
1.5% - 2.2%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
1.3% - 1.9%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
1% - 1.6%
Helps oil and water mix togehter and creates a nice product texture
0.9% - 1.4%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.4% - 0.95%
An aromatic blend of unspecified and possibly irritating ingredients
0.4% - 0.9%
A preservative. It helps prevent bacterial growth in cosmetic products
0.3% - 0.75%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.2% - 0.8%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.15% - 0.65%
Helps preserve products and creates a nice product texture
0.15% - 0.65%
Used to adjust the product's pH
0.1% - 0.35%
Stabilizes the product formulation
0.05% - 0.25%
A fragrance. Is a likely skin allergen and can be irritating
0.05% - 0.15%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.05% - 0.1%

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