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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"An effective, vegan and cruelty-free two-in-one, the Elixir Tinted Lip Oil Balm moisturises and protects, all while adding a subtle tint to your lips."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: sodium hyaluronate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: bis-diglyceryl polyacyladipate-2, cocos nucifera oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
22% - 33%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
4.2% - 6.2%
Helps soften the upper layer of the skin and reduce water loss from its surface
4.8% - 7.1%
Brazilian palm wax. Helps soften the upper layer of the skin
4% - 6%
Helps to soften the upper layer of the skin and create a nice product consistency
3.1% - 4.6%
Helps soften the upper layer of the skin and thickens the product's texture
2.4% - 3.7%
1.9% - 2.8%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
1.7% - 2.6%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
1.2% - 1.8%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
1% - 1.5%
A preservative. It helps prevent bacterial growth in cosmetic products
0.5% - 1%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.95% - 1.45%
A red colorant
0.5% - 1.2%
A red colorant
0.5% - 1.15%
0.45% - 1.1%
The ingredient is not recognized
TBC
An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
0.5% - 1.1%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.5% - 1.15%
Helps soften the upper layer of the skin and reduce water loss from its surface
0.5% - 1.15%
Brazilian palm wax. Helps soften the upper layer of the skin
0.55% - 1.25%
Helps to soften the upper layer of the skin and create a nice product consistency
0.45% - 1.05%
Helps soften the upper layer of the skin and thickens the product's texture
0.5% - 1.1%
0.5% - 1.15%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
0.4% - 1%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.4% - 0.95%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.35% - 0.8%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.35% - 0.8%
A preservative. It helps prevent bacterial growth in cosmetic products
0.35% - 0.85%
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
0.4% - 0.95%
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499
0.35% - 0.8%
An iron oxide. Used as a colorant. Is usually well tolerated
0.35% - 0.8%
A red colorant made of iron oxide. Typically is not irritating
0.35% - 0.8%
A red colorant
0.35% - 0.8%
An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
0.35% - 0.85%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.4% - 0.9%
Helps soften the upper layer of the skin and reduce water loss from its surface
0.4% - 1%
Brazilian palm wax. Helps soften the upper layer of the skin
0.45% - 1.1%
Helps to soften the upper layer of the skin and create a nice product consistency
0.4% - 0.95%
Helps soften the upper layer of the skin and thickens the product's texture
0.45% - 1.05%
0.45% - 1.1%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
0.4% - 0.95%
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499
0.2% - 0.7%
0.15% - 0.7%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.15% - 0.55%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.15% - 0.55%
A preservative. It helps prevent bacterial growth in cosmetic products
0.15% - 0.55%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.15% - 0.55%
A red colorant
0.1% - 0.4%
A colorant (dye)
0.1% - 0.4%

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