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  • Cleansing
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In stock $59.00
Price as of 7/30/2021 11:47 GMT. More info
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Formula review

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What does the product description say?
"Cleansing Milk"
From product name
WIMJ summary

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (carbomer, cetyl alcohol, coco-glucoside, coconut alcohol, laureth-7, palmitic acid, polysorbate 60, sorbitan oleate, stearic acid) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: coco-glucoside

Ingredient Effectiveness Concentration Irritancy
meets threshold
meets threshold
meets threshold

Potential irritants


Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
6.3% - 7.7%
Helps dissolve other ingredients in the formula
4.5% - 5.5%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
3.4% - 4.1%
Helps oil and water mix together
2.4% - 2.9%
A plant oil that helps soften the upper layer of the skin
2% - 2.5%
Helps oil and water mix together
1.7% - 2.1%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
1.5% - 1.8%
A plant oil that is effective in reducing irritation in skin, restore the barrier function and support its hydration
1.2% - 1.5%
Helps oil and water mix together and works as an emollient
1.1% - 1.3%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.7% - 1.05%
An emollient that is naturally present in skin and helps soften it
0.6% - 0.95%
Used as a cleansing agent (surfactant) in cleansers. Helps water and oil mix together in lotions. Can be irritating
0.6% - 0.95%
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
0.45% - 0.65%
Used to increase effectiveness of preservatives
0.45% - 0.65%
0.5% - 0.7%
An active component of chamomile plant that historically has been used to calm down irritated skin. A recent study shows that bisabolol indeed can have some anti-inflammatory effect on skin, even though conclusive data is lacking. Bisabolol has a sweet floral scent and can be added to products for its aromatic properties
0.3% - 0.6%
A preservative
0.3% - 0.6%
Helps preserve products and creates a nice product texture
0.35% - 0.6%
A salt derived from licorice. Works as an emollient to soften the upper layer of the skin and can help calm down inflammation. Might be helpful for skin lightening
0.25% - 0.5%
Used to improve product texture and help oil and water mix together
0.3% - 0.55%
A preservative
0.25% - 0.5%
Used to adjust the product's pH
0.25% - 0.45%
Helps soften the upper layer of the skin, dissolve other ingredients and create a thicker product consistency
0.25% - 0.5%
An aromatic blend of unspecified and possibly irritating ingredients
0.2% - 0.35%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.2% - 0.4%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.2% - 0.35%
Can work as an exfoliant but is typically used to adjust the product pH
0.15% - 0.25%
Helps oil and water mix together
0.15% - 0.25%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
0.1% - 0.2%
A fragrance. Potential allergen and can be irritating
0.05% - 0.1%
A fragrance. Is a likely irritant
0.05% - 0.1%

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