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Can the product deliver on its promises?

WIMJ summary for sun protection

This product offers broad spectrum sun protection, but it is weak. We recommend to use a broad spectrum sunscreen with at least SPF 30.

This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.

Non-organic (mineral) filters
Ingredient UVB UVA I UVA II Stability
zinc oxide
Offers UVB protection
Offers UVA I protection
Offers UVA II protection
Is photo stable
See a mistake?
Promise
What does the product description say?
"The Earth Mama Mineral Sunscreen for adults (Broad Spectrum SPF 25) infused with highly moisturizing organic argan oil to help repair sun damage."
WIMJ summary for moisturizing

This product can help soften the skin and reduce its moisture loss with emollients and occlusives: beeswax, butyrospermum parkii butter.

Keep in mind that this product does not contain effective ingredients to attract water to the upper layer of the skin. This is why an additional product with humectants like glycerin or hyaluronic acid can be helpful (apply it before this product for the best results).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (rubus idaeus seed oil) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
LOW
meets threshold

How honest is this product?

Promise Can it deliver?
Sun protection
Moisturizing
Anti-oxidation
Total Promises Fulfilled score: 62/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
A broad spectrum sunblock (protects from both UVA and UVB rays). Is suitable for most sensitive skins. In small concentrations, can be used as a colorant
20%
Declared
An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
23% - 34%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
6.9% - 10.3%
Forms a protective barrier that holds water and keeps dry skin hydrated. Keeps an emulsion from separating into its oil and liquid components, and increases the thickness of a product. Can be an allergen
4.1% - 6.1%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
3% - 4.5%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
2.1% - 3.2%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
1.8% - 2.6%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
1.4% - 2%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.8% - 1.25%
A plant oil that might be able to help neutralize free radicals in skin
0.55% - 1.35%
An emollient that helps soften the upper layer of the skin. Might have some weak anti-oxidant properties
0.35% - 0.8%
A plant oil that helps soften the upper layer of the skin. It might have anti-oxidant properties. Might help reduce inflammation in skin and help against blemishes
0.1% - 0.5%
A plant extract that has some anti-oxidant and anti-bacterial properties. Can be irritating
0.05% - 0.25%

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