Join the WIMJ community to get skincare help and use personalized tools

Cheaper alternatives

AHC - Eye Cream For Face
Price: $4.58
Find out more
Simple - X Kindness Hydrating Light Facial Moisturiser
Price: $0.56
Find out more
yesstyle logo Best bought on YesStyle, 10% off for new customers!

Product summary

"A'PIEU - Madecassoside Cream" is a well-rounded moisturizing product. As we expect from a proper moisturizer, the formula includes a combo of effective humectants and emollients. These are the two different types of ingredients that are essential for improving the skin hydration and supporting a healthy skin barrier. Humectants in this product (panthenol, urea, glycerin, sodium lactate and butylene glycol) help to increase the water content in the upper layer of the skin. (These ingredients do so by "capturing" water molecules from the outside air or from within the deeper layers of the skin). Emollients in this formulation (peg-10 dimethicone, phenyl trimethicone, cyclopentasiloxane, caprylyl glycol and cyclohexasiloxane) help to reduce the moisture loss from the skin. They also soften the skin surface and relieve the feeling of dryness and tightness.

Ingredient callouts

  • Adenosine 0.25% - 0.50%. It is a chemical present inside our skin cells. A clinical trial confirmed that topical application of Adenosine in a low concentration can reduce dynamic wrinkles (these are the wrinkles that appear with age in a places where our mimic is the most active, for example, in the corners of the eyes or on the forehead).
  • Actives derived from an extract of the Centella Asiatica plant (also known as Gotu Kola) - madecassoside 0.10% (declared) The Centella Asiatica Actives help strengthen and restore the skin barrier, decrease inflammation in skin and neutralize free radicals. They also can help to reduce scarring. The good news is that these actives work even in low concentrations.
  • Panthenol (pro-vitamin B5) at about 0.70% - 1.10% concentration. In this concentration, Panthenol works effectively to improve the skin barrier and reduce inflammation.
This product contains ingredients that could be beneficial, but their concentrations are too low in this formulation: allantoin and lactic acid

Irritation risk

This moisturizer contains a bunch of common irritants, including ingredients that do not provide any known benefit for the skin. It might not be the best choice if your skin is sensitive. We assess the overall irritancy of this moisturizer to be high. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

Price

The product retails from 15.50A$ up to 28.00A$ in Australia, from 10.03$ up to 20.00$ in the United States and for 28.99CA$ in Canada.

For a detailed price comparison: click here.