"100% PURE - Hydra Drench Cream" is a well-rounded moisturizing product. The formulation is based on a combination of good humectants and emollients. Both are needed to increase the skin hydration level. Panthenol, glycerin, hyaluronic acid and sodium pca in this product (humectants) attract water molecules to the upper layer of the skin (the water comes from the outside air or from the deeper layers of the skin if the air is dry). Salvia hispanica seed oil, cocos nucifera oil, cetearyl alcohol and glyceryl stearate in this product help decrease the water evoporation from the skin, so that it stays hydrated for longer. These ingredients also soften the skin and take away the feeling of tightness and dryness.
Ingredient callouts
This formulation also includes panthenol (pro-vitamin B5) at about 1.20% - 1.80% concentration. In this concentration, panthenol works effectively to improve the skin barrier and reduce inflammation.
Irritation risk
There are quite a few common irritants in this product, including ingredients without particular skin benefits. We would not recommend it for sensitive skin. We assess the overall irritancy of this moisturizer to be high. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
About the brand
According to Cruelty-Free Kitty "100% PURE" is cruelty free and so is its parent company.
Price
The product retails from 33.60$ up to 48.00$ in the United States and for 43.50£ in the United Kingdom.
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”: these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, hyaluronic acid.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses
moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels
less tight and nicer to the touch. The following ingredients in this product do the job:
cocos nucifera oil, salvia hispanica seed oil.
The following ingredients in this product are especially good for supporting the skin barrier and helping with
the hydration level: panthenol
Works for:
Moisturizing,
Anti-aging,
Anti-oxidation
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
Works for:
Moisturizing,
Anti-inflammatory,
Anti-aging
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
Works for:
Moisturizing,
Anti-aging,
Anti-oxidation
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
